American Business English

It is possible to build your own profitable online business, but you can't do it overnight (despite what you have been told by so-called Internet marketing gurus). The simple truth is that you need to choose a solid niche from day one, be willing to consistently work on your business over the course of several months and follow the path laid before you by people that have actually done it.

What is it that separates the doers, leaders, and success stories among us from the dreamers, also-rans, and wannabes? To best-selling author James P. Owen, it's all about having The Try - the quality of giving 110 percent to the task or challenge at hand. In The Try - a dozen true stories of ordinary people who've done extraordinary things across varied fields of endeavor—Owen reveals The Try as a character trait that can be forged in several ways.

A most provocative business parable for our troubled times, LeaderShift is the story of how David Mersher, the successful CEO of IndyTech, sets out to discover why the United States is losing its leadership edge and what he can do to turn things around and make America truly great again. In the process, Mersher and his team learn how the Five Laws of Decline are eroding the nation's economy - quietly ruining businesses and big institutions - and what American executives and citizens need to do to put a stop to this.

Through the Fires is a triumphant comeback story in life and business. Robert Carr reflects on decades of struggle that took him to the brink of financial ruin at age 50. Carr would later make a fortune in the card payments industry only to lose almost everything in 2009 after one of the most devastating data breaches ever.

Based on extensive archival research as well as interviews with the movement's key players going back to the 1960s, this acclaimed book is the most comprehensive chronicle yet of one of the most interesting and lucrative culinary trends in the US since World War II. Acitelli weaves the story of the rise of American craft beer into the tales of trends like Slow Food and the rebirth of America's urban areas, and paints an unforgettable portrait of plucky entrepreneurial triumph.

David L. Steward is an American billionaire businessman, philanthropist, and the founder and chairman of World Wide Technology (WWT), one of the largest African-American-owned businesses in the U.S. Born in 1951 in Chicago, Illinois, he built WWT into a global technology powerhouse with billions in revenue. Despite early struggles, his faith, resilience, and strategic vision propelled him to success. He is also known for his philanthropic efforts, ethical leadership, and commitment to empowering others, making him a respected figure in both business and social impact.

In this engaging, inspiring, and educational Holocaust survivor memoir, Ben Lesser invites listeners to revisit a time in history when the world went mad. Learn how this ordinary, young Jewish teenager from Krakow, Poland, survived through extraordinary times living in ghettos, enduring four concentrations camps -- including Auschwitz, Buchenwald and Dachau -- two death marches, and two death trains. After liberation from Dachau, the Holocaust survivor slowly healed, eventually recovering physically from his near-death experience.

A deeply revealing memoir of big wins and hard lessons from a seasoned executive caught smack in the middle of the trillion-dollar soft power struggle pitting China against Hollywood, the NBA, and American business....

For Colored Girls Who Have Considered Politics is filled with personal stories that bring to life heroic figures we all know and introduce listeners to some of those who’ve worked behind the scenes but are still hidden. Whatever their perch, the Colored Girls, which is what Donna Brazile, Yolanda Caraway, Leah Daughtry, and Minyon Moore call themselves - are always focused on the larger goal of “hurrying history” so that every American - regardless of race, gender or religious background - can have a seat at the table. This audiobook tells their story.

When the athletic shoe graduated from the beaches and croquet courts of the wealthy elite to streetwear ubiquity, its journey through the heart of American life was just getting started. In this rollicking narrative, Nicholas K. Smith carries us through the long 20th century as sneakers became the totem of subcultures from California skateboarders to New York rappers, the cause of gang violence and riots, the heart of a global economic controversy, the lynchpin in a quest to turn big sports into big business, and the muse of high fashion.

From Mayor Michael Bloomberg and former head of the Sierra Club Carl Pope comes a manifesto on how the benefits of taking action on climate change are concrete, immediate, and immense. They explore climate change solutions that will make the world healthier and more prosperous, aiming to begin a new type of conversation on the issue that will spur bolder action by cities, businesses, and citizens—and even, someday, by Washington.

While many have decried that email is dead, a handful of digital marketers have quietly been using little-known email marketing techniques to generate massive results. In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts, and generate millions in revenue using their email lists.

This is a tale about big business, an imploding dynasty, a mogul at war, and a deal that sums up an era of change. The main character, rocked by feuding factions and those who would remake it, is the Wall Street Journal, which affects the thoughts, votes, and stocks of two million readers daily. Sarah Ellison, while at the Journal, won praise for covering the $5-billion acquisition that transformed the pride of Dow Jones and the estimable but eccentric Bancroft family into the jewel of Rupert Murdoch's kingdom.

Find your voice, own your story, and elevate your professional life. In The Visibility Mindset: How Asian American Leaders Create Opportunities and Push Past Barriers, a team of dedicated creative professionals and educators delivers an incisive treatment addressing the importance of cultural upbringing in our lives and careers. In the book, you'll explore the varied realities and experiences of Asian Americans in the diasporic Asian community and how they have impacted the personal and professional lives of real people.

Newly released from the iron grip of the Soviet Empire, Russia, reborn in poverty, seeks to reinvent itself as a capitalist haven to attract American investment. “Moscow Book of Promises” is a satirical, bittersweet account of the misadventures of a Jewish American businessman chasing the shadows of commercial success in the Moscow of Glasnost (openness) and Perestroika (restructuring) during the late 1980s, in the dying days of the Soviet empire. Armed to the teeth with American PC technology and a bizarre grasp of modern capitalism, Joshua sets sail from Silicon Valley for Moscow and ...

Ed Whitacre is credited with taking over the corporate reins at General Motors (GM) when the automotive manufacturer was on the brink of bankruptcy during 2009 and turned the company around in magnificent fashion. In this business memoir, the native Texan explores his unique management style, business acumen and patriotism. It was President Obama who reached out to Ed Whitacre to come out of retirement and take over GM in 2009.

People who love art, are fascinated by archaeology, or are history buffs may have considered the idea of working in a museum. But experience as a museum visitor reveals only the public-facing side of the museum, and not its complex, dynamic internal structure. So You Want to Work in A Museum? helps to demystify museums as institutions and to prepare prospective museum staff to explore the field further.

In the world of high finance, multibillion-dollar Wall Street banks greedily guard their secrets. Enter Robert Kerbeck, a working actor who made his real money lying on the phone, charming people into revealing their employers’ most valuable information. In this exhilarating memoir that will appeal to fans of The Wolf of Wall Street and Catch Me If You Can, unsuspecting receptionists, assistants, and bigshot executives all fall victim to “the Ruse.”

When COVID-19 besieged the United States, New York State emerged as the global "ground zero" for a deadly contagion that threatened the lives and livelihoods of millions. Governor Andrew Cuomo tells the riveting story of how he took charge in the fight against COVID-19 as New York became the epicenter of the pandemic, offering hard-won lessons in leadership and his vision for the path forward.

In Quit Your F*cking Job, Oliver Trojahn shows you that everything you want in life is waiting, but first you need to reject the principles of the American dream, or as he calls it, the great American hoax. Whether your dream is to start a passion business, travel the world, or just have time to stop and smell the roses, the first step is quitting your job and embracing the unconventional. This book shows you how. Oliver spent seven years in the corporate nine to five grind, slowly accumulating cash-flowing real estate on the side.