American Business

Much more than one son's homage to his dad, Crude Blessings is a compelling narrative about a family patriarch who embodied the best qualities of the Greatest Generation, which inspired and powered the success of America. Timely because of the increasing polarization in our country, Glenn Patterson's story and values were noted in the Christian ethos of decency, integrity, faith, and trust throughout his life in his business and family.

While many have decried that email is dead, a handful of digital marketers have quietly been using little-known email marketing techniques to generate massive results. In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts, and generate millions in revenue using their email lists.

Larry H. Miller played by his own rules. Owner of an NBA franchise and founder of one of the country's largest automotive retail groups, Larry was a college dropout who went on to buy or build nearly 100 businesses. While his life as a successful businessman played out in public, his health challenges, as well as his quiet acts of service, were known to very few. Behind the Drive contains 99 uplifting and untold stories from every aspect and era of Larry's life.

The Sandy Weill story is truly one for the ages. Starting with $30,000 in borrowed cash in 1960, and relying on uncanny entrepreneurial instincts in the corporate world, he made himself a billionaire and became one of the most powerful bankers in the world. After rising to become the president of American Express, Weill saw his empire crash and burn. Undaunted, he started over and eventually became CEO and then chairman of Citigroup.

The goal of playing the great game of business has always been to find a way to teach the have-nots how the haves make it. It’s about creating and distributing wealth equitably as a way to close those gaps in wealth that plague our society. It’s about changing the game. We authored Change the Game for those of you who continue to seek a brighter side of capitalism - one that truly transforms lives for the better. This book is about hope: No matter how grim things look, you can make them better.

Watching his father struggle to support his family through bigotry and other challenges in being an Italian immigrant, Tom Golisano learned early on the value of thinking outside the box and not letting perception sway your view of reality. Now, for the first time, Golisano shares the political shenanigans, behind-the-scenes stories, significant characters from his remarkable life, and key insights to thrive in your career.

While factories across the Midwest shutter their doors, Cleveland-based manufacturer Lincoln Electric has thrived for more than a century. In addition to being profitable and technologically innovative, through good times and bad, the company has fulfilled its unique promise of "guaranteed continuous employment." Workers are viewed as assets—not liabilities.

From Aunt Jemima and Uncle Ben to the Jolly Green Giant and Ronald McDonald, corporate icons sell billions of dollars’ worth of products. But only one of them was ever a real person—Colonel Sanders of Kentucky Fried Chicken/KFC. From a 1930s roadside café in Corbin, Kentucky, Harland Sanders launched a fried chicken business that now circles the globe, serving “finger lickin’ good” chicken to more than 12 million people every day.

Molly McClain tells the remarkable story of Ellen Browning Scripps (1836-1932), an American newspaperwoman, feminist, suffragist, abolitionist, and social reformer who used her fortune to support women’s education, the labor movement, and public access to science, the arts, and education.

Henry Ford is a remarkable businessman and entrepreneur who rose from nothing to become a leading figure in innovation and American industry. As a titan in manufacturing and one of America’s richest men, Ford’s deeply complex, enigmatic, and downright contradictory personality has led him to fascinate historians for decades.

The untold history of the surprising origins of the "gig economy" - how deliberate decisions made by consultants and CEOs in the '50s and '60s upended the stability of the workplace and the lives of millions of working men and women in postwar America.

Born the son of missionaries, Luce spent his childhood in rural China, yet he glimpsed a milieu of power altogether different at Hotchkiss and later at Yale. While working at a Baltimore newspaper, he and Brit Hadden conceived the idea of Time: a "news-magazine" that would condense the week's events in a format accessible to increasingly busy members of the middle class. They launched it in 1923, and young Luce quickly became a publishing titan.

Every American benefits every day from the phenomenal productivity of the free market, so why do so many people feel guilty or skeptical about our business system? In this passionately argued, eye-opening book, talk-radio star and best-selling author Michael Medved provides detailed and devastating rebuttals to the most widely circulated smears against capitalism.

Emilio Estefan llegó a los Estados Unidos como refugiado cubano y se convirtió en uno de los productores más exitosos en la historia de la música. Él tiene un sentido tan profundo de orgullo y herencia, que emana de cada cosa que toca. Para Emilio es importante la motivación. Para el, la motivación es mucho más apremiante y urgente que la inspiración: Si no estas motivado, jamás estarás en condiciones de sentirte inspirado.

Money Games is a riveting tale of one of the most successful buyout deals ever: the acquisition and turnaround of what used to be Korea's largest bank by the American firm Newbridge Capital. Full of intrigue and suspense, this insider's account is told by the chief architect of the deal itself, the celebrated author and private equity investor Weijian Shan. With billions of dollars at stake, and the nation's economic future on the line, Newbridge Capital sought to become the first foreign firm in history to take control of one of Korea's most beloved financial institutions.

Rose, a successful Chicago publicist, reunites with her best friend from High School, now a famous Hollywood actor, after a 10+ years break in their friendship. Old flames rekindle and through their love affair, and help of their outrageously quirky and laughable friends, Queen, an unabashedly flaming gay man and Whoopi, a sports columnist, they bloom and learn love like people is multi-hued and the key to happiness and love is accepting love and ourselves for what they are.

The working cowhand of old was a dusty laborer, but today's rodeo performers can hone their skills before small-town crowds and be stars in urban coliseums.Historian Kristine Fredriksson follows the evolution of rodeo from the range to Buffalo Bill's Wild West to the extravaganzas in modern times.

What is it that separates the doers, leaders, and success stories among us from the dreamers, also-rans, and wannabes? To best-selling author James P. Owen, it's all about having The Try - the quality of giving 110 percent to the task or challenge at hand. In The Try - a dozen true stories of ordinary people who've done extraordinary things across varied fields of endeavor—Owen reveals The Try as a character trait that can be forged in several ways.

In this engaging, inspiring, and educational Holocaust survivor memoir, Ben Lesser invites listeners to revisit a time in history when the world went mad. Learn how this ordinary, young Jewish teenager from Krakow, Poland, survived through extraordinary times living in ghettos, enduring four concentrations camps -- including Auschwitz, Buchenwald and Dachau -- two death marches, and two death trains. After liberation from Dachau, the Holocaust survivor slowly healed, eventually recovering physically from his near-death experience.

Are we living the good life - and what defines good, anyway? Americans today are constructing a completely different framework for success than their parents' generation, using new metrics that TEDWomen speaker and columnist Courtney Martin has termed collectively the "New Better Off".