Art Business

Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators, and influencers who want to improve their explanation skills and start solving explanation problems.

Elaine Biech, one of the most highly regarded names in talent development, has set out to identify the perfect blend of content mastery and audience insight. The result is this highly informative book. The Art and Science of Training presents the science for learning and development, but it also emphasizes that training success lies in knowing what to do when things don't go as planned.

The book draws its inspiration from stoicism, the ancient Greek philosophy of enduring pain or adversity with perseverance and resilience. Stoics focus on the things they can control, let go of everything else, and turn every new obstacle into an opportunity to get better, stronger, tougher. As Marcus Aurelius put it nearly 2000 years ago: “The impediment to action advances action. What stands in the way becomes the way.”

Unlock the Secret to Transforming Time-Wasting Meetings into Productivity Powerhouses! Are you tired of sitting through endless, unproductive meetings that seem to go nowhere? Do you wish there was a way to make meetings not just bearable but actually enjoyable and highly effective? Sharif George, with over thirty years of project management experience, shares the ultimate guide to revolutionizing your meetings in “The Art of Productive Meetings.” This dynamic and energetic book reveals tried-and-tested strategies to transform any meeting into a productivity powerhouse. Whether you’re...

Anyone can learn to become a good negotiator. Let me show you how. In this audiobook, I’ll share insider tips as well as teach you how to master the fundamentals, set clear objectives, overcome obstacles (i.e. turn "no" into "yes") and build long-term relationships, whether you are negotiating for yourself or on behalf of your business. I will also give you practical advice and run through real-world scenarios to ensure you have the confidence to tackle your next negotiation head-on.

What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of Ps used by marketers - pricing, promotion, publicity - aren't working anymore. The golden age of advertising is over. It's time to add a new P - the Purple Cow. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable.

Does the thought of negotiating fill you with dread? Would you like to discover the secret of how to negotiate anything and win? Would you like to save money and enhance your career by becoming a negotiation genius? Would you like to persuade and influence people effortlessly and intuitively? If so, this book will teach you the most powerful tactics for achieving your goals. This book is NOT just another academic negotiation theory book. It is NOT just a book of tips.

After Steve Jobs was unceremoniously dismissed from Apple, he turned his attention to a little-known graphics art company that he owned called Pixar. One day, out of the blue, Jobs called Lawrence Levy, a Harvard-trained lawyer and Silicon Valley executive to whom he had never spoken before, in the hope of persuading Levy to help him get Pixar on the right track. What Levy found in Pixar was a company on the verge of failure. To Pixar and Beyond is the extraordinary story of what happened next.

Since 2001, the US Department of State has been sending hip hop artists abroad to perform and teach as goodwill ambassadors. There are good reasons for this: Hip hop is known and loved across the globe, acknowledged and appreciated as a product of American culture. Hip hop has from its beginning been a means of creating community through artistic collaboration, fostering what hip hop artists call building.

In the past decade, Hollywood has endured a cataclysm on a par with the end of silent film and the demise of the studio system. Stars and directors have seen their power dwindle, while writers and producers lift their best techniques from TV, comic books, and the toy biz. The future of Hollywood is being written by powerful corporate brands like Marvel, Amazon, Netflix, and Lego, as well as censors in China. Ben Fritz chronicles this dramatic shakeup with unmatched skill, bringing equal fluency to both the financial and entertainment aspects of Hollywood.

William Randolph Hearst, known to his staff as the "Chief", was a brilliant business strategist and a man of prodigious appetites. By the 1930s, he controlled the largest publishing empire in the United States, including 28 newspapers, the Cosmopolitan Picture Studio, radio stations, and 13 magazines. He quickly learned how to use this media stronghold to achieve unprecedented political power. In The Chief, David Nasaw presents an intimate portrait of the man famously characterized in the classic film Citizen Kane.

In When Women Ran Fifth Avenue, journalist Julie Satow draws back the curtain on three visionaries who took great risks, forging new paths for the women who followed in their footsteps. This stylish account, rich with personal drama and trade secrets, captures the department store in all its glitz, decadence, and fun, and showcases the women who made that beautifully curated world go round.

How to Make It in the New Music Business, since its first publication in 2016, has become the go-to resource for musicians eager to make a living in a turbulent industry. Widely adopted by ambitious individuals and music schools across the world and considered "the best how-to book of its kind" (Music Connection), this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that "big break" and take matters into their own hands.

Step into the captivating world of intricate design and sparkling beauty with "From Concept to Creation," your complete guide to the mesmerizing craft of lapidary! Unearth the secrets of cutting, grinding, and polishing to shape a stunning collection of gemstones, minerals, rocks, and fossils. This comprehensive book opens with an immersive overview of the evolution and basics of lapidary art. Shining light on various types from faceting, cabochon cutting and tumbling, it sets you on a thrilling path of discovery. As you explore, you'll encounter a treasury of essential lapidary tools like ...

If you want to improve your conversational skills - and achieve greater levels of personal and professional success - The Art of Talking to Anyone is the ultimate book. Rosalie Maggio has built a career on teaching people how to say the right thing at the right time - and she's made her techniques available to you.

With this audiobook, the listener will become a student of Bob Proctor as he teaches lessons and presents jewels of wisdom on living an extraordinary life. Listeners will marvel at Proctor's miraculous way of disseminating his decades of business wisdom into easy-to-understand parables and learn lessons on what our creative faculties are and how to use them, why we need to unlearn most of the false beliefs we've been indoctrinated with our whole lives, and how our intellects have the ability not only to put us ahead in life but also to be our biggest detriment.

Everyone knows the hits: "Mony Mony," "I Think We're Alone Now," "Crimson and Clover," "Crystal Blue Persuasion." They are nuggets of rock and pop history. However, few know the unlikely story of how these hits came to be. Tommy James had been performing in rock bands in the Michigan area since the age of 12. Prompted to record a few songs by a local disc jockey in 1964, Tommy chose an obscurity titled "Hanky Panky," which became a minor local hit that came and went.

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Listeners will learn how to develop skills to create the perfect presentation.

There are many books on how to succeed in F&I. Experts are everywhere, trying to give you advice on how to be successful. You see magazines, blogs, podcasts, and even TV shows, telling you how to maximize your profits and how to overcome any objection. Yet, something is still missing. Customer satisfaction is incredibly low.

The Magical Approach teaches us how to live our lives spontaneously, creatively, and according to our own natural rhythms. It helps us to discover and tune into our natural, instinctive behavior. By applying the principles in this book, listeners will learn to trust their impulses and discover the highest expression of their creativity.