Brain Science

Why is life worth living? What makes actions right or wrong? What is reality and how do we know it? The Brain and the Meaning of Life draws on research in philosophy, psychology, and neuroscience to answer some of the most pressing questions about life's nature and value.

In Fast Asleep, Dr. Michael Mosley brings together the latest, groundbreaking science to explain exactly why it is so important that we regularly get enough sleep. Prone to insomnia, he has taken part in numerous sleep experiments and tested every sleep remedy. Combining personal insight and in-depth research, he explains why so many of us struggle with sleep, what works and what doesn’t, and shares his own myth-busting program to help you achieve a good night’s rest.

A leading brain scientist's look at the neurobiology of pleasure-and how pleasures can become addictions. Whether eating, taking drugs, engaging in sex, or doing good deeds, the pursuit of pleasure is a central drive of the human animal. In The Compass of Pleasure Johns Hopkins neuroscientist David J. Linden explains how pleasure affects us at the most fundamental level: in our brain.

Do you know the feeling that there’s someone standing behind you, but when you turn to look, there’s no one there? That’s a gift, too. This sensation can help you in your prayers and devotions as you learn to feel the presence of the God or spirit you pray to. Déjà vu is a gift. It’s a strange mixture of the past and the present that feels like it has a deep meaning, and you can use it to Be Here Now, especially in meditation. Do you know what it’s like to feel your body moving when you’re keeping still? That’s another gift. If you have the aptitude for it, it can help you ...

Will increased scientific understanding of our brains overturn our beliefs about moral and ethical behavior? How will increasingly powerful brain imaging technologies affect the ideas of privacy and of self-incrimination? Such thought-provoking questions are rapidly emerging as new discoveries in neuroscience have raised difficult legal and ethical dilemmas. Michael Gazzaniga, widely considered to be the father of cognitive neuroscience, investigates with an expert eye some of these controversial and complex issues.

From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the "persuasion industry" to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it.

In the early days of the Cold War, a spirit of desperate scientific rivalry birthed a different kind of space race: not the race to outer space that we all know, but a race to master the inner space of the human body. While surgeons on either side of the Iron Curtain competed to become the first to transplant organs like the kidney and heart, a young American neurosurgeon had an even more ambitious thought: Why not transplant the brain?

What is this strange mental world that seems so essential to being human? The conscious mind brings together sensations, perceptions, thoughts and memories to generate the seamless movie of a person's life. It makes us aware of the world around us and our own self. How all this emerges from a kilogram of brain cells is one of the greatest unanswered questions.

Written by professor of cognitive neuroscience at UCL Sophie Scott and composed of 10 mind-blowing yet accessible essays, The Brain guides you through the astounding complexities of the organ that makes you, you. From diving into the networks of neurons that are vital to our functioning, to the way our brains differ from one another and how neuroscience is shaping up for the future, this book is a guide to our most powerful and awe-inspiring body part.

Get ready to embark on a transformative journey towards inner peace and balance with our newest eBook, "Mindful and Healthy: The Science of Meditation". This comprehensive guide starts with the basics, providing you with a clear understanding of meditation and mindfulness, their history, and their benefits. You'll discover how meditation and mindfulness affect the brain and learn about the scientific evidence behind them for both physical and mental health. But that's just the beginning. Once you've laid the foundation, you'll dive into practical tips on getting started with meditation and ...

While the nightmare of Alzheimer’s is progressing at an alarming rate, society will never solve it if it continues on the same path. Dr. Zielonka’s simple seven-step solution to prevent the nightmare of Alzheimer’s is the logical, science-based solution to end the nightmare. Discover the real causes of Alzheimer's, learn about true brain detoxification, autophagy, type 3 diabetes, cellular health, and so much more.

It has been remarked that if the brain were so simple we could understand it, we would be so simple we couldn’t. Commencing with a brief history of neuroscience, from the ancient practice of drilling holes in the head to relieve headaches to the latest results from MRI and CT scans, this accessible guide sets out to explore exactly what we do know about the brain. Including the most up-to-date research on the cerebral processes, this entertaining introduction assumes no previous scientific knowledge.

Focusing on the brain and its neurotransmitters, this book delves into the irrefutable science behind addiction. The indispensable knowledge offered within these pages will revolutionize how we view, treat, and conquer addictions and cravings. Providing insight into human behavior, this information will bring hope and understanding to anyone desiring to permanently overcome chemical dependency.

Ever wondered why we yawn and have eyebrows, what happens at absolute zero and why some tunes get stuck in our heads? If you’ve spent your days searching for the answers to these and life’s other big questions then look no further. Why We Yawn From the bestselling author of Why Don't Penguin's Feet Freeze and Farts Aren’t Invisible is the gift of enlightenment that you never knew you needed! Shining a light on some of life’s trickiest questions across science, history, society and the universe.

As you delve into this audiobook, you'll navigate realms of tranquility, introspection, and profound insights, tapping into the potential of the alpha state—a bridge between conscious and subconscious. Alpha Mind Mastery not only guides you to a peaceful mind, but also equips you to reshape your consciousness, break free from limiting beliefs, and embrace a world of endless possibilities. Unlock a deeper understanding of yourself and the boundless potential within with Alpha Mind Mastery.

Meet Dr Emily Leeming, a leading microbiome scientist, registered dietitian, chef – and now your expert guide on how to feed your second brain to transform your health and mood from the inside out. Genius Gut digests the latest microbiome science on our second brain – the gut – and dives into the powerful two-way path between our physical and mental wellbeing, revolutionising what smart nutrition means. In a pioneering 10-step no fuss gut-brain method, you will learn how and what to eat to feel your absolute best.

Suzy Smith and her friends have gathered again for the re-launch of the Impossible Postal Express. The celebrations don't last long though, before Trollville is rocked by a violent tremor - one of a series growing more powerful by the day. It's clear something sinister is underfoot. Nevertheless, Suzy's got a long-overdue package that the Express must deliver, and it may just lead her to some answers.

Did you know that parrotfish poop creates sandy beaches or that Sahara Desert dust helps trees grow in the Amazon Rainforest? In this fun, curiosity-fueled book, award-winning scientist and former EdTech COO Keryn Gold, PhD, MBA takes listeners on a wild ride through surprising science facts that reveal how bugs, beasts, oceans, forests—even space—are all connected.

CBT techniques for long-term relief from panic, stress, and anxiety Are you easily overcome by anxiety, stress, and negative thoughts? Do you have trouble sticking to your long-term plans and pursuing your goals? Are you looking for soothing techniques that work in any situation? If you said YES to any of these questions, get everything you need and more in Cognitive Behavioral Therapy for Anxiety. In this life-changing book, you will: Get simple yet powerful techniques to rewire your brain: Expertly overcome anxiety, stress, and intrusive thoughts every time they start taking over your ...

Activators are more than influencers; they are leaders who leverage neuroscience to energize and inspire their people, launching them toward their potential. The most successful leaders of the future will be those who know how to apply cutting-edge, brain-boosting principles to bring out the best in their people. Blending contemporary behavioral research and neuroscience, workplace psychologist and leadership expert Dr. Jason Jones, has created an innovative method to boost employee brainpower and performance.