Building Business

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. This groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory, and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.

Ever thought about making money by publishing books on Amazon? Curious about unlocking the potential to make huge amounts of money through Amazon KDP Self-Publishing? "Amazon KDP Self-Publishing Made Easy" is your personalized blueprint to effortlessly navigate the world of self-publishing on Amazon KDP. It's not just about understanding the process; it's about turning that knowledge into a profitable self-publishing venture, making it the perfect guide for beginners. How does this book simplify the often-overwhelming process of self-publishing on Amazon KDP? This guide takes you by the ...

Are you good at working with your hands? Do you love creating things? Would you like to start a profitable side hustle, but don’t know where to begin? Maybe you already make and sell your own soap, but you don’t know how to find new customers. No worries: My book, Ultimate Guide to Building a Soap Making Business Empire can give you the knowledge and inspiration to start making and selling your own unique line of handmade soaps.

This guide will walk you step by step through all the essential phases of starting a successful construction based business. To profit in a new construction business, you need to consider the following questions: What business am I in? What do I sell? Where is my market? Who will buy? Who is my competition? What is my sales strategy? How much money is needed to operate my firm? How will I get the work done? What management controls are needed? How can they be carried out? And many more. This guide will help you answer all these questions and more. Here's what’s in the book: ~ Things to ...

Forget the old concepts of retirement and a deferred life plan. There is no need to wait and every reason not to, especially in unpredictable economic times. For living more and working less, this book is the blueprint. This expanded edition includes dozens of practical tips and case studies from people who have doubled their income, overcome common sticking points, and reinvented themselves using the original book.

More women than ever are starting businesses -- yet so few are sharing how they do it. Why? Because being a successful female entrepreneur is hard work and comes with a unique set of challenges that many don’t share. If you want to know what happens behind the scenes of a growing business, this is your guide. If you want to create wealth, opportunities, and freedom in your business then we’ve got you covered. Whatever is holding you back from having the business of your dreams -- whether it’s lack of experience, not knowing where to begin, money issues, or not understanding how to ...

Are you tired of attending networking events that lead nowhere? Do you want to build a thriving network of contacts that actually generates business? Look no further than Business Networking by Honorée Corder. With over two decades of experience as an executive coach and empire builder, Ms. Corder has distilled her expertise into a practical guide that will revolutionize your approach to professional relationships. This book isn’t about quick fixes or manipulative tactics—it’s about creating genuine connections that stand the test of time. Through her innovative 12x12 Matrix System, ...

Destiny scrolls are like guideposts for the saints, they can map out the way Heaven sees a thing and how it could be built out. When following a destiny scroll, the best version of something can be achieved because it is the Father’s will and His plan for that entity. Blueprints are quantum maps of how a business will look in any place in time. They can be used in conjunction with the destiny scroll to ensure plans are being mapped out and executed correctly. In this season, the Father is teaching His sons how to build businesses from Heaven Down. Learning how to perceive our destiny ...

Make your move into, or improve your position in, the powerful world of professional speaking. If you think you have what it takes to speak professionally, or you've already been doing so with insufficient reward, now is the time to make your move. Weiss has packed the guide with tips, resources, helpful examples, and checklists that make it easy for you to keep a record of your progress. Whether you're a trainer, workshop leader, or consultant, Million Dollar Speaking has what you need to get on the paid public-speaking circuit in no time.

What entrepreneur or founder doesn't aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the start-ups that get disrupted and disappear from the ones who grow to become global giants? The secret is blitzscaling: a set of techniques for scaling up at a dizzying pace that blows competitors out of the water.

Make It Happen explodes the myth that the restaurant business is harder than other industries. It challenges the belief that you must be in your restaurant all day every day just so things get done right.

Discover the secrets to turning your voice into your fortune – How to master the business of voice acting and start a thriving career behind the microphone. Are you overcome with passion when it comes to voice acting? Are you intrigued by the thrill of bringing a character to life but intimidated by the technicalities of setting up a home studio? Many aspiring voice actors fantasize about making it big behind the microphone – bewitched by the flexibility and creativity this career offers. Yet they find themselves trapped in a vortex of uncertainty, overwhelmed by jargon, and daunted by ...

For the first time in history, we have instantaneous access to the world's knowledge. There has never been a better time to learn, to create and to improve ourselves. Yet, rather than being empowered by this information, we're often overwhelmed, paralysed by believing we'll never know or remember enough. This eye-opening and accessible guide shows how you can easily create your own personal system for knowledge management, otherwise known as a Second Brain.

Achieving success and happiness in life is a common aspiration for many of us. Yet, we often struggle to identify the habits and behaviors necessary to achieve our goals. In this book, we'll explore 10 essential habits that successful and wealthy people practice daily to achieve their goals and live fulfilling lives. This is exactly what I did to start changing my thoughts around money and to start showing up as the version of someone who would achieve the results I desired. Each chapter will focus on one habit and provide practical tips and insights for incorporating it into your life. ...

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

How do you unleash the full potential of your brand, captivate your audience, and craft a compelling narrative that resonates? Imagine pouring your heart and soul into your business, only to struggle to stand out amidst a very crowded marketplace. Your audience feels out of reach, and you can’t help but feel that your brand lacks that magnetic pull that will turn casual observers into devoted customers. In an ever-evolving business landscape, it’s never been more crucial to connect with your audience and have a firm grasp of fundamental marketing principles. It’s time to create a ...

A visionary carpenter shares meditations on work, creativity, and design, revealing powerful lessons on building a meaningful life through his experience constructing some of New York’s most iconic spaces.

Does it feel like you’re missing out on life because you can't get your finances in order? Are you seeking a life free of financial fear and full of meaning, purpose, and impact? The key to building the life you desire and deserve is to build your Money Machine—a powerful system designed to generate income that’s no longer tied to your work or efforts. This step-by-step guide goes beyond the general idea of personal finance and wealth creation and reveals the holistic approach to transforming your relationship with money to allow you to enjoy financial freedom and peace of mind.

In many ways, success at networking is the uncommon application of common knowledge. Most people understand that networking is important to their success - they just lack a step-by-step process to get the results they want. Almost no one really implements a comprehensive methodology that will build a business through networking. Thus, the need to network is "common knowledge", and the development of the methodology required to be successful at it is the "uncommon application". By listening to this audiobook, you will experience the true essence and meaning of networking.

Sharing personal stories of his journey to build multiple brokerages, Sean Moudry will walk you through each step that you must take to build a profitable and rewarding real estate brokerage. It’s a challenging business and much different than a typical service or retail business. Learn how to prepare for and navigate difficult choices like business models, company branding, necessary staffing, software, and budgeting. This book was a collaboration with the real estate media company The Close. The Close is providing the supplemental charts, downloads, and many other resources to ensure ...