Business Computer Science

Welcome to the wonderful world of AI. AI Unveiled is meant to be a primer on AI by providing an overall introduction into AI and its associated technologies.

Johannes Gutenberg was our first geek, the original technology entrepreneur, who had to grapple with all the challenges a Silicon Valley startup faces today. Jeff Jarvis tells Gutenberg's story from an entrepreneurial perspective, examining how he overcame technology hurdles, how he operated with the secrecy of a Steve Jobs, but then shifted to openness, how he raised capital and mitigated risk, and how, in the end, his cash flow and equity structure did him in.

Bots & Bosses: The Hilariously Chaotic Symphony of Management in the Age of AI is a comprehensive yet accessible guide that helps managers understand how AI can enhance their work rather than threaten it. This book helps to illuminate how AI can automate routine tasks, help with data-driven decision-making, and even strengthen the personalization of employee management without erasing the human touch that is so integral to effective leadership.

Search is as old as language. There has always been a need for one to find something in the jumble of human creation. The first web was nothing more than passing verbal histories down the generations so others could find and remember how not to get eaten; the first search used the power of written language to build simple indexes in printed books, leading to the Dewey Decimal system and reverse indices in more modern times. Then digital happened.

As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. Twitter for Good is a groundbreaking book that contains the most effective tactics for tapping into the power of Twitter as a real-time information network.

Thomas R. Köhler und Julia Finkeissen liefern in ihrem neuen Buch eine Bestandsaufnahme der aktuellen Technologien und trennen dabei schonungslos Hype von Wirklichkeit. Sie liefern das Rüstzeug für jede Führungskraft, um KI aktiv im Unternehmen sinnvoll einzusetzen. Business 5.0 zeigt in sieben Schritten, wo und wie KI-Projekte im Unternehmen etabliert werden können, und liefert konkrete Beispiele für unterschiedliche Branchen und Querschnittsfunktionen.

Just like the meteor that likely precipitated the end of the dinosaurs, social media is having a monumental impact on the world's economy; a change so dramatic that it has created a new business era. Welcome... to the Social Age. What does the Social Age mean for your business? Containing stories, analysis of real-world scenarios, and indispensable guidance, A World Gone Social gives you the tools and information you need to survive - and thrive - in a business climate in which customers hold all the cards...

With Dot Complicated: Untangling Our Wired Lives, new media pioneer Randi Zuckerberg offers an entertaining and essential guide to understanding how technology and social media influence and inform our lives online and off. Zuckerberg has been on the front line of the social media movement since Facebook's early days and her following six years as a marketing executive for the company. Her part-memoir, part-how-to-manual addresses issues of privacy, online presence, networking, etiquette, and the future of social change.

Discover the transformative power of artificial intelligence in the world of advertising with ‘The AI Edge in Advertising’. This comprehensive guide features 20 actionable prompts designed to help professionals accelerate and personalize customer service, optimizing their workflow and deepening client connections. With over 15 years in the advertising industry, author Stephanie Fischer shares valuable insights and practical strategies to revolutionize the way you engage with clients.

In Digital Vertigo, Andrew Keen illuminates today's social media revolution as the most wrenching cultural transformation since the Industrial Revolution. Fusing a fast-paced historical narrative with front-line stories from today's online networking revolution, and critiques of "social" companies like Facebook, Twitter, and LinkedIn, Keen argues that this social media transformation is weakening, disorienting, and dividing us rather than establishing the dawn of a new egalitarian and communal age.

"AI and the Future of Affiliate Marketing" is not just an audiobook; it's an essential tool for anyone looking to capitalize on the opportunities presented by AI in the digital marketing space. Equip yourself with the knowledge and skills to harness the power of AI, drive traffic, increase conversions, and achieve online financial success.

Welcome to the exciting world of AI-powered trading bots for executing options trades. In this subchapter, we will explore the fundamentals of AI and option trading, providing you with a solid foundation to begin your journey into the world of trading stocks and options. Whether you are a novice trader looking to learn the basics or an experienced investor seeking to leverage the power of AI technology in your trading strategies, this subchapter is designed to help you understand the key concepts and principles that drive success in the world of option trading.

Unlock the full potential of artificial intelligence to redefine your sales predictions and strategies. This comprehensive guide delves deep into integrating machine learning models into your sales processes, offering a unique blend of foundational knowledge and advanced techniques. Step-by-step guides and actionable insights ensure you can put your learning into practice immediately, making your forecasts more accurate than ever.

Bloomberg tech journalist Mark Bergen delivers the definitive account on YouTube, detailing how it started, how it works and ultimately how it drives Google's success. It can be seen as the story of a technical marvel that has upended traditional media and created stars out of everyday people, or the story of the rise of a ruthless advertising conglomerate with little regard for its impact on the world beyond the bottom line—but in reality, it's the story of both.

A great handbook to get you going with Ruby programming! Skip your traditional technical books and dive right in so you're proficient with programming instantly! Do you need to learn fast? Are you tired of spending too much time trying to get through your standard technical books? Do you just want to get started and begin all your desired program development by the end of the day? Learn how to get set up with Ruby now.

Whether we need to make better financial choices, find the love of our life, or transform our career, crowdsourcing is the key to making quicker, wiser, more objective decisions. But few of us even come close to tapping the full potential of our online personal networks. Zoref's clients are using his techniques to innovate and problem-solve in record time. Now he reveals how crowdsourcing has the ability to supercharge our thinking and upgrade every aspect of our lives.

In AI Superprompts: Unlocking the Power of Chat GPT for Personal and Professional Success, author Brad W. King provides a practical guide to leveraging the power of Chat GPT, the most advanced artificial intelligence system in the world, to achieve personal and professional success.

Patrick Dixon looks at how the future will be Fast, Urban, Tribal, Universal, Radical and Ethical - a future of boom and bust and great economic change as the emerging markets grow up; a future of great advances in medicine and also greater threats from viral epidemics; a future of political shocks and greater conflicts; a future in which people will strive for more privacy and businesses will change the way they relate to their staff and their customers.

Welcome to the world of data analytics, where its power transforms businesses and informs decision-making. In an age of unprecedented data availability, organizations that successfully harness and analyze it hold an unparalleled competitive advantage; Data Analytics Unleashed: Empowering Businesses with Insights and Innovation will serve as your guide in unleashing its full potential and using it to drive success.

Unlock the transformative power of AI in the digital marketing realm with AI Marketing 2023: How to Use Artificial Intelligence to Improve Your Online Business Strategies. Dive deep into the integration of AI across various marketing channels, from email marketing automation to e-commerce optimization. Discover how AI-driven insights can revolutionize your marketing strategies, enhance customer engagement, and significantly boost ROI.