Business Education

In The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers, customer learning experts Barry Kelly and Daniel Quick explain how teaching customers to best engage with your products and services is the key to converting them from prospects to loyal advocates of your brand.

The business of book marketing has changed! The traditional rules longer apply, and a new era of marketing books is upon us - an approach in which authors are authentically engaging their audiences. But where do you start? Today's mega-success authors are not only writers but entrepreneurs who expertly work a strategy that leverages the power of social media, search engine optimization, advertising, speaking, bookstore signings, and a combination of other programs that are incredibly rewarding to the author.

In 101 Activites and Resources for Teaching English Online, you'll get dozens of ideas to use in your own virtual classroom. The highly-detailed descriptions will show you exactly how to use the activities during your lessons. Jackie's clearly and concisely explained activities will help you add instructional variety and put the focus back on your students. If you're extremely busy or you're simply out of new ideas, Jackie's book makes it easy to try out new and exciting activities your students will love! It's easier than ever to have better TEFL online classes today

Bennie Pollard has spent his entire adult life working his butt off. After a very challenging childhood, Pollard followed in his mother’s and aunt’s footsteps who were both hairdressers. Pollard started cosmetology school in the early 1980s. He went on to open his own salon in 1992, and by the early 2000s he added “manufacturer” to his resume. Motivated by some of the world’s most influential speakers, Pollard began to make plans to expand his mark on the beauty industry.

Want to learn French for professional reasons? Then take your French to the next level with Learn French: Ultimate Guide to Speaking Business French. You will learn how to communicate in business environments and make a great impression. With this audiobook, you master business-level French conversations, phrases, and vocabulary. You'll learn everything from formally introducing yourself and your company and calling in sick to making karaoke plans with your French coworkers.

As another year unfolded, lifestyle blogger and mom of three Miranda Anderson realized she felt weighed down by the mass of belongings her family had been accumulating. In an effort to pare down and cultivate a deeper sense of gratitude and abundance in their lives, she and her husband decided to embark on a minimalism challenge, where they would stop all unnecessary shopping for one year. It meant learning to use what they already had and being more creative.

What if artificial intelligence isn’t just shaping the future—but rewiring your mind right now? In Domesticated Minds, Obadiah Switzer delivers a clear and unsettling exploration of how modern AI systems—particularly emotionally optimized, language-generating models—are quietly transforming human cognition, language, and thought. This isn’t a warning about robots taking jobs or runaway superintelligence. This is about how subtle, system-trained behaviors are becoming the new default in how we think, speak, and relate. From autocomplete to chatbots, from algorithmic feeds to ...

Media and law enforcement work at cross-purposes. Law enforcement want to solve a case as fast as possible and put the guilty behind bars. The media want a case to drag on as long as humanly possible and do all they can to extricate every last bit of drama, drop by bloody drop, in order to hold the attention of the millions of viewers who have gotten hooked. Law enforcement must abide by rules. The media make their own rules, and even then break them or find ways to work loopholes into them.

Become a calm, confident person - improve your social skills, confidence and happiness - manage your work and personal relationships better. Meghan Roberts best-selling guide has helped countless people around the world and has been praised for its no-nonsense and fast approach.

Leaders, business owners or people who want to get things done effectively need strong writing communications skills. This book offers useful insights into how to make your writing more persuasive and memorable. These are the tips, advice points, and examples of an expert communicator. Whether it’s persuading through newspaper “op-eds,” speeches, or even during crisis communications, “A Wordsmith’s Work” will improve the success of your message and enhance the reputation of your chosen messenger.

At the end of 2017, feeling burnt out and broken, Emma decided to go on a year-long quest for inner peace - from the comfort of her own home. She tried all sorts of spiritual practices in a bid to derive more meaning from life. The result was a year that changed everything. A year that turned frantic chaos into life in the slow lane. A year of magic and moonlight and pink sky sunrises. A year fragranced with incense and burning herbs (that sometimes smelled suspiciously illegal).

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

Have more confidence when speaking English at a meeting with clients, during a presentation or business lunch, or when making small talk with co-workers. And that's just to name a few of the situations that this business English book covers! Get your copy of Business English Vocabulary Builder 2 to improve your English quickly and easily.

The foundation of all human action is human thought. Our thought process forms the foundation on which we build every facet of our lives. Therefore, it is important for each of us to understand how our minds work - how we got the habits and attitudes, the beliefs that may stand in the way of releasing our vast inner potential and leading fulfilling and purposeful lives. Our beliefs and expectations about ourselves, our families, our organizations are directly reflected in our “performance reality”. Today Is The Day will teach you to change your “performance reality”.

"Atomic Habits" by James Clear is a transformative self-help book that delves into the science of habit formation and offers practical strategies for creating lasting change. Clear explores how small, incremental changes, or "atomic habits," can lead to significant improvements in one's life. Drawing from psychology and neuroscience, he explains the underlying mechanisms behind habits and provides actionable insights to help readers build good habits, break bad ones, and achieve their goals.

In der Ausgabe 5/2025 mit dem Themen-Schwerpunkt Kalifornien erfahren Sie unter anderem, wie sich die Filmindustrie derzeit verändert und welche betrieblichen Vorteile bei Angestellten besonders beliebt sind. Außerdem gibt eine Aufräum-Expertin Tipps, wie man in seinem E-Mail-Postfach und seinen Unterlagen die Übersicht behält. Alle Texte werden von Muttersprachlern vorgetragen.

A guide to building a successful service management career and delivering organizational success. IT is a business-critical function. It delivers experiences, stimulates strategic shifts, and protects organizations from theft, cyber attacks, and the related regulatory, reputational and financial impacts.

With The Firm, financial journalist Duff McDonald pulled back the curtain on consulting giant McKinsey & Company. In The Golden Passport, he reveals the inner workings of a singular nexus of power, ambition, and influence: Harvard Business School. Harvard University occupies a unique place in the public's imagination, but HBS has arguably eclipsed its parent in terms of its influence on modern society.

As the Self-Love Aficionado, Heather Reinhardt really loves herself. And she wants you to really love yourself, too. Her personal belief is that self-love supports people through their struggles. On a mission to make sure as many people as possible have the proper tools to cultivate self-love, Heather decided to write Go Love Yourself. In this audiobook, she shares her personal (vulnerable, yet humorous) stories with the steps that helped her pave the path to her very own self-everything (respect, worth, and love).

This book is intended to help candidates prepare for the Life, Accident and Health insurance exam. You may see some or all of these questions on your actual exam.