Business Innovation

Generating and executing great ideas is the key to staying ahead in a rapidly changing world. It seems so basic. Why is it so hard to actually get right? According to innovation expert Phil McKinney, the real problem is that we're teaching people to ask the wrong questions about their businesses - or none at all. There has to be a better way. In Beyond the Obvious, McKinney will help you use his proven FIRE (Focus, Ideation, Rank, Execution) Method to dig deeper and get back to asking the right questions - the ones all companies must ask to survive.

ransform Chaos into Opportunity: Master the Art of Evolutionary Leadership In a business world defined by disruption, yesterday's leadership playbook no longer works. What if you could turn uncertainty into your greatest competitive advantage? "Evolutionary Leadership Applied" offers a groundbreaking framework that transforms how you navigate complexity and change. Drawing from nature's most successful adaptation strategies, this practical guide equips you with actionable tools to thrive amid turbulence, not just survive it. As a leader facing relentless pressure to deliver results while ...

Create the Future is an exciting guidebook for disruptive thinking, innovation, and change, paired with The Innovation Handbook, an updated version of the award-winning book, Exploiting Chaos. The bestseller is loaded with the same tactics, tools, and frameworks that Gutsche's team uses to accelerate 700 of the world's most powerful brands, billionaires, CEOs, and NASA.

Starting a business can be daunting, but with the right guidance, it can also be an exciting and rewarding experience. In "From Idea to Launch," readers will learn everything they need to know to start and grow a successful business. The book will cover a wide range of topics, including: Finding the right idea: How to identify a need in the market, come up with a unique idea, and validate it with potential customers. Creating a business plan: How to develop a solid business plan that outlines the company's vision, mission, goals, and strategies for success. Financing your business: How to ...

Well-known DAX corporations, Fortune 500 companies, and over 50 start-ups, along with the tireless development of our own innovation culture, have proven the concept of this book. Learn how companies are innovating today and follow the list of successful companies such as: IBM BMW Volkswagen AG Kraft Telekom Siemens Allianz Learning how to innovate is the most critical skill for every company today. You need to understand why creative thinking won’t lead you to innovation success. Instead, we show you how one-week-only innovation sprints with live product tests in real markets save you ...

The book is written for, and from, practitioners of design and development, and reveals a proven methodology for success. All of the case histories were recognized as both award-winning products, to include the prestigious Edison Awards, as well as successfully winning in the marketplace.

As humans, what sets us apart is that we can achieve extraordinary goals when we focus, collaborate, and continuously check on our progress. However, even in large companies, only seven percent of the people know their company's top goals. OKRs, objectives, and key results, are what Google and many other top companies have been using deeply immersed into their culture from the very beginning.

The Art of Making Sh!t Up combines the lessons learned from a personal journey with the teachings derived from years of honing valuable skills through performing and presenting to thousands of people to demonstrate how working together has helped others found and grow several multimillion-dollar companies. By focusing on topics that serve as pain points and detailing the tools and techniques of improv, this audiobook helps people and organizations utilize new skill sets to be more productive, more accepting, and more "all in" to create a stronger teammate and team.

Good ideas are killing great companies. A waste of money, brains, and time (WOMBAT) is guaranteed if your company thinks product first, market second. Every late-stage failure, every “pivot,” is a testament to this. When you’re wrong about the market, you cannot be right about the product, so why is innovation done this way? Needs-Driven Innovation—inspired by Stanford University’s Biodesign—turns the typical innovation process on its head. Instead of failing with product-market fit, NDI discovers market-product fit. Every time.

Unlock the Chamber of Dreams and Ignite Your Inventive Mind Are your best ideas still locked inside you, waiting to be discovered? The 5 Pillars of Creative Thinking + AI Thinking + The Hidden Chamber of Dreams is your guide to unlocking untapped creativity, generating revolutionary ideas, and transforming inspiration into innovation. Written by prolific inventor and independent theorist Samir Hanna Safar, this transformative book combines timeless creative principles with cutting-edge tools like Artificial Intelligence—and reveals the subconscious secret most thinkers overlook: your ...

In this book, Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in various industries, Connected Strategy identifies the four pathways - respond-to-desire, curated offering, coach behavior, and automatic execution - for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies.

You're not just a business leader or an aspiring entrepreneur; you are a changemaker with the potential to drive significant impact. However, navigating the intricate paths of social entrepreneurship can feel daunting without a comprehensive roadmap. Inside this handbook, you'll uncover a step-by-step guide to transforming your innovative ideas into successful ventures while making a positive impact.

In an age when corporate executives are focused on smoothing out differences and achieving consensus, Saj-nicole Joni and Damon Beyer contend that happy workers aren't always productive; they often become prone to boredom and complacency. While organizational harmony and strategic alignment are important, the health and well-being of organizations also depend on carefully constructed and constructive conflict.

This book invites readers to reimagine what is possible for small businesses in a rapidly changing world. It begins by challenging entrepreneurs to dream bigger than ever before, laying the groundwork for bold ambition. The book then reveals how profits can grow as costs shrink, showing practical strategies for financial health. Readers learn why cash flow is the business’s lifeline and how to manage it for stability and growth. The focus shifts to customers, emphasizing that exceptional service is the secret to lasting loyalty. Next, the power of brand storytelling is explored, ...

Few organizations solve as many impossible problems as NASA's Jet Propulsion Laboratory, and nobody knows more about leading rocket scientists to unlikely breakthroughs than Adam Steltzner. As the phase lead and development manager for EDL (entry, descent, and landing) of the Curiosity rover to Mars, Steltzner spearheaded the creation of one of engineering's wackiest kluges - the sky crane, which allowed the heaviest rover in the history of space exploration to land on Mars unscathed.

Discover the Next Era of Marketing in The Future of Digital Advertising: Personalization and Innovation in 2025 and Beyond In an age where artificial intelligence, data-driven marketing, and personalized advertising dominate the digital landscape, staying ahead of the curve is no longer optional—it's essential. This insightful book dives deep into the evolving world of digital advertising, offering forward-thinking strategies and exploring cutting-edge innovations that are reshaping how brands connect with consumers.

Harnessing AI Agents for Business Success is your definitive guide to thriving in the age of intelligent innovation. As artificial intelligence transforms industries, workplaces, and markets, this insightful book by Marc Stanford equips entrepreneurs, developers, executives, and change-makers with the tools and vision needed to stay ahead. From the foundational pillars of AI and machine learning to real-world case studies and practical tutorials, Harnessing AI Agents explores how SMART agents can streamline operations, drive innovation, and unlock unprecedented business value. You’ll ...

The New Factory Thinker • 2021 EditionYour Five-Step BIG Idea Blueprint For True Success In The New EconomyDo you want to grow your business in the new economy? Are you worried about the impact of technology on your company and your industry? Are you concerned that new tech-driven competitors will up-end your business model and steal away customers? Are you trying to figure out how to prosper in a marketplace being taken over by computers, artificial intelligence, robots, 3-D printing and other disruptive technology? Then read this book. Since the first edition was published in 2017, ...

The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and capabilities. This is not a book by designers for designers; this is a book for creative leaders seeking to infuse design thinking into every level of an organization's products or service to drive new alternatives for business and society.

Ready to supercharge your leadership prowess and turbo-boost your team's success? Being an effective leader involves so much more than just managing a team or overseeing operations. Unlock the door to leadership excellence and watch as your team transforms into a powerhouse of innovation and decisive action, propelling your organization and company into the future.