Business Intelligence

Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.

A powerful case has been made for emotional intelligence and its role in leadership. As Annie McKee and Richard Boyatzis showed in their best-selling books, Primal Leadership and Resonant Leadership, the best leaders use their emotional intelligence to create resonance with others. Resonant leaders are attuned to the needs and dreams of the people they lead.

Whether you’re on the front line or in the executive suite, you can build your “Change Intelligence®”—and create results that matter at all levels of the organization. In today’s business world, everyone knows that we all face constant change, whether it’s the implementation of a new IT system, a reorganization, or a full merger or acquisition. We also know that the ability to handle such change makes the difference between success and failure—and has a direct effect on the bottom line.

Unleash the power of your mind with "Chain of Thought," a groundbreaking eBook that invites you to embark on an intellectual journey toward mastering cognitive clarity and strategic thinking. Dive deep into the essence of critical thinking and problem-solving with a comprehensive guide that merges academic insight with real-world application. Begin your journey by understanding the importance of cognitive processes and critical thinking fundamentals, setting the stage for deeper exploration into the various types of cognitive biases and their impacts. Discover practical strategies to ...

Harness the Power of AI and Chatbots in Data Storytelling: A Pioneering Approach to Transform Your Charts into Compelling Narratives With his expertise in strategy and analytics, Sam Schreim introduces an innovative framework that marries the precision of AI and the adaptability of chatbots with the art of storytelling. In an era where data is abundant but often underutilized, Sam's approach is not just timely, it's vital. He unveils the secrets to turning cold, hard facts into stories that resonate, inspire, and drive action. This book is a beacon for anyone looking to make their data not ...

Unleash the Power of Machine Learning with "ML Demystified: Unlocking the Power of Machine Learning without the Jargon." This book is your key to demystifying Machine Learning concepts, whether you're a non-technician or a seasoned professional. With clear explanations and real-world examples, this guide empowers you to grasp the transformative potential of Machine Learning without getting lost in technical complexities. Key Features: Engaging storytelling ensures easy comprehension without compromising depth. Clear explanations and relatable examples make Machine Learning accessible to ...

Feel like AI is leaving you behind? The ChatGPT Bible is here to help. This comprehensive four-book collection shows how to leverage ChatGPT for productivity, income, and personal growth.

It’s time to turn automation into income. AI Profit Masterclass gives you the exact steps to drive more revenue using smart, affordable AI tools. You’ll learn how to maximize every lead, increase conversions, and slash operational costs with automation—all without hiring a team. If you're an online entrepreneur, coach, or service provider, this book is your blueprint to scaling profitably. How to use AI for sales copy, offers, pricing, and funnel optimization Revenue-focused tools like Jasper, Copy.ai, and Surfer SEO Ways to plug profit leaks and use AI for client onboarding and ...

Chapter 1:Explanation of what AI is and how it's being used in various industries Chapter 2:Overview of the potential for making money with AI Chapter 3: Discussion of current trends in AI and where the industry is headed Chapter 4: Analysis of different industries and sectors where AI is being used, and the potential for making money in each of these areas Chapter 5: Developing an AI-based Business Steps for researching Chapter 6:developing an AI-based business idea Chapter 7:Tips for building a successful AI startup And Discussion of funding options for AI businesses Chapter 8: ...

We are entering a new technological age in which artificial intelligence and immersive media will transform society at all levels, mediating our lives by altering what we see, hear, and experience. If managed well, this could unleash a new age of abundance. If managed poorly, this technological revolution could easily go astray, compromising our privacy, autonomy, agency, and humanity. Two industry veterans provide a data-driven debate on whether the new world we're creating will be a technological utopia or an AI-powered dystopia and give guidance on how to aim for the best future we can.

Negotiation is a way of life for the majority of us. Whether we're at work, at home or simply going out, we want to participate in the decisions that affect us. Nowadays, hardly anyone gets through the day without a single negotiation, yet, few of us are armed with the effective, powerful negotiating skills that prevent stubborn haggling and ensure mutual problem solving. Fisher, Ury, and Patton cut through the jargon to present a few easily remembered principles that will guide you to success, no matter what the other side does or whatever dirty tricks they resort to.

Introducing the definitive guide to understanding the revolutionary world of AI and its impact on the world of business: "AI and Business". Written by a team of experts, this insightful and eye-opening ebook explores the ways in which artificial intelligence is transforming the business landscape, from sales and marketing to employee engagement and supply chain management. In "AI and Business", you'll discover the diverse applications of AI in today's businesses, and how its powerful capabilities are being harnessed to streamline processes, improve analysis, and drive innovation. With a ...

In Trustworthy AI, award-winning executive Beena Ammanath offers a practical approach for enterprise leaders to manage business risk in a world where AI is everywhere by understanding the qualities of trustworthy AI and the essential considerations for its ethical use within the organization and in the marketplace. The author draws from her extensive experience across different industries and sectors in data, analytics and AI, the latest research and case studies, and the pressing questions and concerns business leaders have about the ethics of AI.

Entrepreneurs are everywhere! After more than twenty years of living and working with entrepreneurs on four continents, Professor Steve Phelan hasn’t seen it all, but he has seen a lot! In Startup Stories, he distills his wisdom on how to become a successful entrepreneur into sixteen chapters, supported by the stories of everyday entrepreneurs he has met over the years. Most books on entrepreneurship try to teach you how to become an extraordinary entrepreneur, the next Steve Jobs or Elon Musk. The problem is there are only 2,000 billionaires on the planet, so the odds are slim that you ...

Don't miss out on the AI revolution. Here’s the perfect solution to future-proof your business with AI, even if you're not a tech expert! Are you a business leader in the digital age, bombarded with terms like 'artificial intelligence' and 'machine learning'? Do you find yourself lost in technical jargon while competitors advance in the AI game? Are you among the 85% of leaders who see AI as a game-changer but lack an effective implementation strategy, as per a recent MIT report?

This book will put AI, big data, the cloud, robotics, and smart devices in context. It will reveal how these technologies can dramatically multiply any businesses—including yours—by strategically using your data's latent, transformative potential.

With decades of experience in multicultural marketing, author David Morse reviews the history of marketing to black, Hispanic, Asian, and LGBTQ consumers. He explains how including appropriate cultural cues in advertising can build brand loyalty that will pay huge dividends. He also cautions that missing the mark with advertising that excludes or is culturally offensive can be a costly mistake.

Unlock AI’s Power to Build Wealth and Freedom. Are you tired of struggling while others thrive? Unsure how to leverage AI for success? ChatGPT Multiverse is your step-by-step guide to using AI for passive income, viral content, and limitless opportunities.

Bolstered with research, exercises, self-assessments, and real-life stories from people with natural burnout immu­nity and those who’ve cultivated it, Burnout Immunity teaches workers how to positively cope with stress and to enjoy healthier and happier relationships with work.

Personalized is a playbook for delivering true personalization at scale. In this book, Boston Consulting Group's Mark Abraham and Harvard Business School's David C. Edelman describe Five Promises of Personalization. Personalized is a playbook for delivering true personalization at scale. With detailed examples across industries—including retail, health care, banking, technology, and travel—this book will help executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize.