Business Management Creative

Pitching is about persuasion: radiating positivity, controlling the situation, winning an audience's trust, creating "fierce agreement", and getting them to want to give you what you're asking for. Written not just for a business audience, You Get What You Pitch For will approach the pitch as what it really is: a methodology for building productive, positive, mutually beneficial person-to-person interactions.

From services to products, online to in-person, small-scale to multinational, your customers' loyalty depends on how you interact with them. Transform Customer Experience is your ultimate guide to putting your customer first. Author and CX expert Isabella Villani shows how you can implement a customer strategy from planning to execution.

Building upon the revelatory power of her book Overcoming Bias, which addressed managing individual and interpersonal bias, Erasing Institutional Bias scales up the framework to impact systemic change in organizations. Tiffany Jana and co-author Ashley Diaz Mejias bring together in-depth research on how biases become embedded into workplace cultures with practical and engaging tools that will mobilize listeners toward action.

Do you wonder why your organization struggles with morale? Perhaps it's time to dive into the dark arts of destructive leadership! In this unapologetically satirical audiobook, leadership expert John T. Gordon humorously uncovers the toxic practices that can turn a thriving workplace into a nightmare. With tongue-in-cheek "how-to" guides and cringe-worthy scenarios, this audiobook explores leadership missteps that squash motivation, halt innovation, and send talent running.

This audiobook follows the saga of more than 100 influential men and women who together wove the story of early Western frontier America. The engaging account of their lives forms a unique tapestry of human experience.

In Start with a Win: Tools and Lessons to Create Personal and Business Success, CEO of RE/MAX Holdings Adam Contos delivers a powerful exploration of how leaders process information and lead boldly, especially (or even) during times of crisis. Packed with the practical lessons he learned as the leader of one of the most recognized real estate brands in the world, the book shows you how leaders recognize emotion, chaos, and fear and transform those negatives into opportunity.

In Courageous Communication, Robert Heath, Sr. unveils a game-changing framework for leaders who want to make a real impact, not just hold authority. This book is designed for high-achieving CEOs, managers, and emerging leaders facing the demands of modern leadership. Whether you’re looking to inspire your team, gain buy-in without authority, or balance leadership with personal growth, Courageous Communication is the guide you need to elevate every conversation and unlock genuine influence.

Develop Your Assertiveness offers simple techniques that will help you become more aware of your strengths and weaknesses, so that you can learn how best to modify your behaviour in social and business interactions. Being more confident and learning how best to communicate with your colleagues will enable you to create win-win situations, thus improving your career prospects and enhancing your social life.

There are a host of neuroscientific explanations for why laughter makes us feel so great. Laughter triggers "feel good" chemicals in the brain which activate opiate receptors throughout your body and mind. Creating a workplace culture in which laughter is not only allowed but expected is an important step in building the trust, openness, authenticity, storytelling, and teamwork (TOAST) that are essential to any healthy collaborative environment.

Neuroscience is revolutionizing our understanding of human psychology and behavior. By showing how to apply this new understanding to how you recruit, manage, and develop your people, Brann is enabling you to deliver a step change in organizational performance and individual achievement.

Workflow and productivity tips for an organized life. Jessica Holsman, author of the bestselling High School Survival Guide, has helped thousands of her fans study smarter, improve their grades, and get the most out of their high school experience. Now, in Work Life Balance Survival Guide, Jess is showing her high achievers how to thrive and succeed as college students, successfully enter the working world, and/or navigate a career shift.

A new generation of "life entrepreneurs" is emerging: people who apply their vision, talents, creativity, and energy not only to their work but to their entire lives, changing the world for themselves and those around them. In this book, successful entrepreneurs Christopher Gergen and Gregg Vanourek draw on numerous interviews with 55 leading entrepreneurs worldwide as well as the wisdom of multiple thought leaders to provide vivid examples, moving vignettes, concrete frameworks, and practical strategies for revving up our work and play through entrepreneurial leadership.

Trying to wrap your head around product management? You’re not alone. Product management is becoming an increasingly popular role across both startups and enterprise companies, but it’s still difficult to define. That’s because it doesn’t fit any of the traditional roles you may already be familiar with: engineering, business strategy, design, or marketing. Instead, product management draws on all these fields, forming a critical new discipline that has become increasingly important among startups and enterprise companies alike.

Your value to your clients extends well beyond the diligent bookkeeping you bring into their business–it’s the intelligence you can provide. It’s the insights that emerge from your experience, your facilitation, and the powerful questions you ask.

"We're sorry but your recommendation wasn't approved." We've all heard those words; it's a sentence that swallows your hopes and crushes your confidence. Getting ideas or projects approved and securing the resources needed to implement them is one of the greatest challenges business leaders face. With multiple stakeholders, constrained budgets, and competing agendas, it's difficult to cut through the clutter and garner the required support.

The founder of Tough Mudder - the world's greatest obstacle course races - takes us inside his unconventional company and reveals how tribes form and grow in surprising and powerful ways.

Leading change is not about breaking things - it’s about using empathy to enrich the world. In Empathy for Change: How to Create an Understanding World, former White House entrepreneur-in-residence Amy J. Wilson dives into the intricate science of empathy, debunking common myths and sharing practical uses for a better society.

Mindfulness, emotional intelligence, and resilience are the “must have skills” for modern leaders - yet many professionals are too stressed to know where to start. Creating Mindful Leaders provides deep insights and easy practices based in neuroscience, brain training, and positive psychology to help professionals thrive in the “age of disruption”. Written by a COO turned successful tech entrepreneur, the book provides a roadmap to greater health, happiness, and performance. It speaks to every professional wanting to reduce stress, achieve greater success, and enjoy life more.

The 'must have' top tips guide to doing business in Japan. This “quick fix” guide will give you the inside information on how to do business and cope with business socialising in Japan. Despite what some would have you believe, there’s nothing particularly mysterious or complicated about doing business with the Japanese, but there are some important rules to follow in order to avoid causing offense and to ensure that things go smoothly.

The single most effective step any real estate agent can take to raise his or her business to higher levels is to work from an effective business plan. Whether new to the business or already a top producer, every agent can benefit from the three parts of an effective plan - establishment of meaningful goals, determination of effective methods, and a means for staying on track. In this book by longtime real estate broker, trainer, mentor, and coach Matt Williams, you will learn why working from a detailed plan is critical to your success.