Business Memoirs

Built from Scratch is the story of how two incredibly determined and creative people - and their associates - built a business from nothing to 761 stores and $30 billion in sales in a mere 20 years. Built from Scratch tells many colorful stories associated with The Home Depot's founding and meteoric rise; shows that a company can be a tough, growth-oriented competitor, and still maintain a high sense of responsibility to the community; and provides great lessons useful to people in any business, from start-ups to the Fortune 500.

The success of Starbucks is one of the most remarkable business stories in decades. Since 1987, the coffee merchant has grown from a single retail store on Seattle's waterfront to a company with more than 1,000 stores nationwide and a new one opening somewhere every business day. According to Fortune magazine, Starbucks "has changed everything...from our tastes to our language to the face of Main Street."

The culmination of nearly 30 years of reporting on Donald Trump, Pulitzer Prize-winning investigative reporter David Cay Johnston takes a revealingly close look at the mogul's rise to power and prominence. Covering the long arc of Trump's career, Johnston tells the full story of how a boy from a quiet section of Queens, New York, would become an entirely new and complex breed of public figure. Trump is a man of great media savvy, entrepreneurial spirit, and political clout. Yet, his career has been plagued by legal troubles and mounting controversy

When Hugh Hefner quit his job at Esquire to start a magazine called Playboy, he didn't just want to make money, he wanted to make dreams come true. In this wise and penetrating biography, intellectual historian Steven Watts looks at what Hugh Hefner went on to become and how he took America with him. Hefner became one of the most hated and envied celebrities in America, standing just barely on the wrong side of decency - with as many as seven million subscribers to his magazine.

John Malone, hailed as one of the great unsung heroes of our age by some and reviled by others as a ruthless robber baron, is revealed as a bit of both in Cable Cowboy. For more than 25 years, Malone has dominated the cable television industry, shaping the world of entertainment and communications, first with his cable company, TCI, and later with Liberty Media. Written with Malone's unprecedented cooperation, the engaging narrative brings this controversial capitalist and businessman to life.

For wrestling fans, Jim Ross’ voice is the soundtrack of an era. This book is your ringside ticket to wrestling’s most unforgettable moments—from the announcer who made them iconic. In the last 50 years, professional wrestling has risen up from a collection of regional territories to become a global phenomenon—and Jim Ross has been there for it all. From the grit and glory days of the 1970s with NWA, to the rise of WCW and the heyday of WWF and WWE, to signing on as on-air talent and senior advisor for wrestling’s newest chapter at AEW, Jim Ross has long had the best seat in the house.

In Morgan, noted biographer Jean Strouse creates the first complete portrait of a man who defined American commerce and banking. Contemporaries described J. Pierpoint Morgan as “the financial Moses of the New World.” She shows J.Pierpoint Morgan in the full context of his childhood and health, travels and tastes, personal affairs and business relationships. And through Nelson Runger’s thoughtful narration, this accessible biography becomes a fascinating audio production.

Everyone knew it was crazy to try to extract oil and natural gas buried in shale rock deep below the ground. Everyone, that is, except a few reckless wildcatters - who risked their careers to prove the world wrong. Things looked grim for American energy in 2006. Oil production was in steep decline and natural gas was hard to find. The Iraq War threatened the nation’s already tenuous relations with the Middle East. China was rapidly industrializing and competing for resources.

Dick Van Dyke, indisputably one of the greats of the golden age of television, is admired and beloved by audiences the world over for his beaming smile, his physical dexterity, his impeccable comic timing, his ridiculous stunts, and his unforgettable screen roles.

Discover the behind-the-scenes story of the founding and exponential growth of Hobby Lobby. Learn the secrets of retail success from the man you built America's home-and-craft superstore—from the ground up. The retail industry has undergone enormous changes during the last thirty years. But there is one retailer that not only has remained consistent in the fluctuating—even tenuous—market but also has grown in the process.

When Carol Loomis first mentioned a little-known Omaha hedge-fund manager in a 1966 Fortune article, she didn’t dream that Warren Buffett would one day be considered the world’s greatest investor - nor that she and Buffett would become close personal friends. Now Loomis has collected and updated the best Buffett articles Fortune published between 1966 and 2012, including thirteen cover stories and a dozen pieces authored by Buffett himself. Loomis has provided commentary about each major arti­cle that supplies context and her own informed point of view.

Forget what you've read, forget what you've heard, forget what you've been taught. Monkey Business pulls off Wall Street's suspenders and gives the listener the inside skinny on real life at an investment bank, where the promised land is always one more 20-hour workday and another lap dance away. Fresh out of Wharton and Harvard business schools, John Rolfe and Peter Troob ran willingly into the open arms of investment bank giant Donaldson, Lufkin and Jenrette. They escaped with the remnants of their sanity - and, ultimately, this book.

Smart, competent, and capable people are rare and in high demand. Every organization-from commercial enterprises, healthcare, non-profit, sports, education, to the military-is in an outright battle to recruit and retain these bright and talented people. Fanatical Military Recruiting begins where the Recruiting and Retention colleges of the various branches of the military leave off. It is an advanced, master's level training resource designed specifically for the unique demands of Military Recruiting.

At the center of Okrent's riveting story are four remarkable individuals: tycoon John D. Rockefeller, his ambitious son Nelson Rockefeller, real estate genius John R. Todd, and visionary skyscraper architect Raymond Hood. In the tradition of David McCullough's The Great Bridge, Ron Chernow's Titan, and Robert Caro's The Power Broker, Great Fortune is a stunning tribute to an American landmark that captures the heart and spirit of New York at its apotheosis.

Longtime Dollar General CEO Cal Turner, Jr. shares his extraordinary life as heir to the company founded by his father Cal Turner, Sr. and his grandfather, a dirt farmer turned Depression-era entrepreneur. Cal's narrative is at its heart a father-son story, from his childhood in Scottsville, Kentucky, where business and family were one, to the triumph of reaching the Fortune 300 - at the cost of risking that very father/son relationship. Cal shares how the small-town values with which he was raised helped him guide Dollar General from family enterprise to national powerhouse.

His good friend Mark Twain dubbed him "St. Andrew." British Prime Minister William Gladstone called him an "example" for the wealthy. Such terms seldom apply to multimillionaires. But Andrew Carnegie was no run-of-the-mill steel magnate. At age 13 and full of dreams, he sailed from his native Dunfermline, Scotland, to America. Here, in one volume, are two impressive works by Andrew Carnegie himself: his autobiography and The Gospel of Wealth, a groundbreaking manifesto on the duty of the wealthy to give back to society all of their fortunes.

Sentenced to 65 years in a Texas prison, Damon West once had it all. He came from a great family, in a home full of God, love, support, and opportunities to reach any goal. A natural born leader, an athlete with good looks and charm, he appeared to be the all-American kid pursuing his dreams. Underneath this facade, however, was an addict in the early stages of disease. After suffering childhood sexual abuse by a babysitter at the age of nine, Damon began putting chemicals into his body to alter the way he felt.

Hal Moore led his life by a set of principles - a code developed through years of experience, trial-and-error, and the study of leaders of every stripe. In a career spanning more than 30 years, Moore's life touched upon many historical events: the Occupation of Japan, the Korean War, Vietnam, and the refashioning of the US Army into an all-volunteer force. At each juncture, he learned critical lessons and had opportunities to affect change through measured responses.

Set in California's lush Napa Valley and spanning four generations of a talented and visionary family, The House of Mondavi is a tale of genius, sibling rivalry, and betrayal. From 1906, when Italian immigrant Cesare Mondavi passed through Ellis Island, to the Robert Mondavi Corporation's 21st-century battle over a billion-dollar fortune, award-winning journalist Julia Flynn Siler brings to life both the place and the people in this riveting family drama.

The five Titans of Industry discussed in this series are, without a doubt, the most influential and impactful men in American history. Without any one of them, the entire landscape of the US would be different. They are the founders of the American economy.