Business Plan

En su manera franca y entretenida, Mike Michalowicz revela por qué la fórmula tradicional ventas - gastos = ganancia no sólo es contraria a la conducta humana, sino un mito que te encierra en un ciclo interminable de vender más y aprovechar menos.

In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It’s literally a single page, divided up into nine squares. With it, you’ll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you’re just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth.

More than 20 years ago, Robert S. Kaplan and David P. Norton introduced the balanced scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the balanced scorecard into action.

7 Powers breaks fresh ground by constructing a comprehensive strategy toolset that is easy for you to learn, communicate, and quickly apply. Drawing on his decades of experience as a business strategy adviser, active equity investor and Stanford University teacher Hamilton Helmer develops from first principles a practical theory of strategy rooted in the notion of power, those conditions which create the potential for persistent differential returns. Using rich real-world examples, Helmer rigorously characterizes exactly what your business must achieve to create power.

You have a great product. You have top-notch talent. You have a process that’s been carefully mapped out. So, what’s missing? Executive, speaker, and leadership authority Billy Ray Taylor points to a lack of clarity on strategy that makes it impossible for your employees to understand how their activities fit within the company’s overall vision and to take true ownership of their careers. In this groundbreaking guide, Taylor reveals how his proprietary LinkedX Process can help your organization cultivate extreme ownership at every level, from top management to front-line employees.

As the world navigates the rapid and disruptive effects of AI, climate change, and geopolitical conflicts, the world of work, too, needs to change. Jobs are giving way to skills as the currency of work to ensure a more agile, resilient, and flexible enterprise that cannot just respond but must thrive in the face of these challenges. This pivot from jobs to skills will require us to rethink everything we know about work.

Whenever the words business plan are mentioned most people freeze! What follows are the words I don't know how to write one.... This is why I have taken the lid off and written in plain English what needs to be considered and included in a business plan. This book has been written to help those who are writing plans for the first time or for those who write business plans infrequently. (Even seasoned business plan writers will learn one or two things, I promise!) I have included two different types of business plan templates.

Paradigmatic shifts in the business landscape, known as inflection points, can either create new, entrepreneurial opportunities or they can lead to devastating consequences. Rita McGrath contends that inflection points, though they may seem sudden, are not random. Every seemingly overnight shift is the final stage of a process that has been subtly building for some time. Armed with the right strategies and tools, smart businesses can see these inflection points coming and use them to gain a competitive advantage.

This book provides strategies for letting go of unfavourable self-perceptions in order to live a life with purpose. It will force you to ask yourself serious questions that go to the core of your being. It brings to the fore the essence of purposeful living and draws attention to all stages of life for any person who desires to have a fulfilling life. “Living with Purpose” is a breath of fresh air blowing from the author’s perch on the hill. He encourages the reader that living a meaningful life is possible, but only when you know your purpose in life.

Business schools teach that the most important prerequisite for starting a business is a business plan. Nonsense, says Carl Schramm in Burn the Business Plan, who for a decade headed the most important foundation devoted to entrepreneurship in this country. Microsoft, Apple, Facebook, and Google are just a few of the companies that began without one.

Seventy percent of businesses fail or are sold before the next generation gets to take over. Are you one of the 70% of business owners who fear their company won’t survive the transition to the next generation? Don’t let your life’s work crumble when you step away. In Succession Planning for Impact, seasoned CEO and business coach Harry T. Jones reveals the seven essential steps to building a lasting legacy and ensuring your company thrives long after you’ve handed over the reins. With decades of experience guiding entrepreneurs to success, Harry shares his proven strategies for: ...

In this uplifting and eye-opening memoir, Kaia uses her business savvy to create a month-long Joy Plan to get back on her feet fast. Using scientific research on hormones, neurotransmitters, and mindfulness, along with the daily dedication to creating a more joyful existence, Kaia teaches listeners how to go beyond temporary happiness and succeed in creating joy that lasts.

In "The Prepared Business Owner," author Nick Newland offers a comprehensive guide to help entrepreneurs thrive in times of crisis. Drawing from their extensive experience, the author presents practical strategies and valuable insights that enable business owners to navigate unforeseen challenges with confidence. By emphasizing the importance of proactive planning, this book empowers readers to build resilience, make informed decisions, and steer their businesses towards long-term success.

Freedom By Design is the guide every service-based business owner needs but rarely finds, especially once growth starts feeling more like a grind than a reward. If your company has surpassed the $1M mark but left you with more stress, shrinking margins, and a team that leans too heavily on your shoulders, this book reveals why—and what to do about it.

These days, whenever anything spreads, whether it's a YouTube fad or a political rumor, we say it went viral. But how does virality actually work? In The Rules of Contagion, epidemiologist Adam Kucharski explores topics including gun violence, online manipulation, and, of course, outbreaks of disease to show how much we get wrong about contagion, and how astonishing the real science is. Why did the president retweet a Mussolini quote as his own? Why do financial bubbles take off so quickly?

Cost reduction...productivity improvement...customer retention...these are the promises of the Six Sigma quality management system. The Six Sigma Way reveals how GE, Motorola, and numerous other companies are successfully using Six Sigma to fine-tune products and processes, improve performance, and increase profits. Now you can hear the road map for implementing Six Sigma in your manufacturing or service organization.

How many times have you heard people say 'If only I knew earlier' In business, there are no guarantees. There is simply no way to eliminate all the risks associated with starting a small business - but you can improve your chances of success with good planning, preparation, and insight. Like you I Never Thought I Could answer 77 questions that would help me avoid business failure - But I Finally Discovered The Secret! Here's How… Are you really ready? Is Entrepreneurship For You? Start by evaluating your strengths and weaknesses as a potential owner and manager of a small business. ...

Africa's Business Revolution provides the inside story on business in Africa and its future growth prospects and helps executives understand and seize the opportunities for building profitable, sustainable enterprises.

Unlock the Secret to Transforming Time-Wasting Meetings into Productivity Powerhouses! Are you tired of sitting through endless, unproductive meetings that seem to go nowhere? Do you wish there was a way to make meetings not just bearable but actually enjoyable and highly effective? Sharif George, with over thirty years of project management experience, shares the ultimate guide to revolutionizing your meetings in “The Art of Productive Meetings.” This dynamic and energetic book reveals tried-and-tested strategies to transform any meeting into a productivity powerhouse. Whether you’re...

Introducing Starting and Scaling Your Fencing Business - the ultimate roadmap for entrepreneurs looking to start their own successful fencing business. This comprehensive eBook is designed to guide you through the entire process of starting, growing, and maintaining a thriving fencing business. In Starting and Scaling Your Fencing Business, you will discover everything you need to know about the fencing industry, from the basics of fencing to identifying your target market and conducting market research to crafting a business plan and acquiring the necessary equipment and tools. The book ...