Business Research

Lista de productos
    • Mastering the New Marketing Mindset for Tomorrow's Consumers
    • De: Raja Rajamannar
    • Narrado por: Josh Childs
    • Duración: 6 h y 12 m
    • Fecha de lanzamiento: 02-09-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 85 calificaciones
    • Raja Rajamannar, chief marketing officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption....

    Precio regular: $19.79 o 1 crédito

    Sale price: $19.79 o 1 crédito

    • The Complete Guide to Creating Customers with Word-of-Mouth
    • De: Jay Baer, Daniel Lemin
    • Narrado por: Jay Baer, Daniel Lemin, Ted Wright
    • Duración: 5 h y 34 m
    • Fecha de lanzamiento: 10-02-18
    • Idioma: Inglés
    • 4.5 out of 5 stars 250 calificaciones
    • Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin....

    Precio regular: $13.50 o 1 crédito

    Sale price: $13.50 o 1 crédito

    • Transforming Customer Experience for an On-Screen World
    • De: Rick Delisi, Dan Michaeli
    • Narrado por: Rick Delisi
    • Duración: 5 h y 35 m
    • Fecha de lanzamiento: 12-21-21
    • Idioma: Inglés
    • 4 out of 5 stars 5 calificaciones
    • Digital Customer Service traces the evolution of customer service - as well as the evolution of customer expectations and the underlying psychology that drives customer behavior - from the days of the first call centers in the 1980s all the way to today's digital world....

    Precio regular: $13.75 o 1 crédito

    Sale price: $13.75 o 1 crédito

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    • How Incentives Really Work
    • De: Uri Gneezy
    • Narrado por: Jonathan Todd Ross
    • Duración: 9 h y 27 m
    • Fecha de lanzamiento: 03-21-23
    • Idioma: Inglés
    • 4 out of 5 stars 46 calificaciones
    • An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world....

    Precio regular: $19.95 o 1 crédito

    Sale price: $19.95 o 1 crédito

    • De: Seth Godin
    • Narrado por: Seth Godin
    • Duración: 2 h y 1 m
    • Fecha de lanzamiento: 01-02-01
    • Idioma: Inglés
    • 4.5 out of 5 stars 689 calificaciones
    • The man Business Week calls "the ultimate entrepreneur for the information age" explains "Permission Marketing"...

    Precio regular: $11.24 o 1 crédito

    Sale price: $11.24 o 1 crédito

    • The Three Ingredients of Leading Brands
    • De: Greg Creed, Ken Muench
    • Narrado por: Greg Creed, Ken Muench
    • Duración: 7 h y 30 m
    • Fecha de lanzamiento: 06-08-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 42 calificaciones
    • Create breakthrough marketing campaigns by harnessing the power of R.E.D. Marketing: a transparent and flexible methodology straight from marketing powerhouse Yum! Brands....

    Precio regular: $22.49 o 1 crédito

    Sale price: $22.49 o 1 crédito

    • Native Ads, Content Marketing, and the Covert World of the Digital Sell
    • De: Mara Einstein
    • Narrado por: Tamara Marston
    • Duración: 7 h y 49 m
    • Fecha de lanzamiento: 09-13-16
    • Idioma: Inglés
    • 4.5 out of 5 stars 16 calificaciones
    • From Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It's advertising....

    Precio regular: $19.95 o 1 crédito

    Sale price: $19.95 o 1 crédito

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    • How Bad Habits Became Big Business
    • De: David T. Courtwright
    • Narrado por: Qarie Marshall
    • Duración: 9 h y 15 m
    • Fecha de lanzamiento: 05-06-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 56 calificaciones
    • We live in an age of addiction, from compulsive gaming and shopping to binge eating and opioid abuse. Sugar can be as habit-forming as cocaine, researchers tell us, and social media apps are hooking our kids....

    Precio regular: $19.20 o 1 crédito

    Sale price: $19.20 o 1 crédito

    • Time-Tested Strategies for Research, Segmentation, New Product Development, Innovation, and Related Topics in Modern Marketing
    • De: Bharat Rao
    • Narrado por: Virtual Voice
    • Duración: 6 h y 49 m
    • Fecha de lanzamiento: 02-22-24
    • Idioma: Inglés
    • sin calificaciones
    • An indispensable guide for individuals seeking to gain a comprehensive understanding of the core concepts of marketing. The goal of this book is to...

    Precio regular: $9.99 o 1 crédito

    Sale price: $9.99 o 1 crédito

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    • How to Design B2B SAAS Pricing Models That Your Customers Will Love
    • De: Ulrik Lehrskov-Schmidt
    • Narrado por: Ulrik Lehrskov-Schmidt
    • Duración: 6 h y 29 m
    • Fecha de lanzamiento: 02-08-24
    • Idioma: Inglés
    • 4 out of 5 stars 10 calificaciones
    • Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing.

    Precio regular: $19.95 o 1 crédito

    Sale price: $19.95 o 1 crédito

    • How to Consume Less, Save More, and Live Better
    • De: Chris Farrell
    • Narrado por: Chris Farrell
    • Duración: 7 h y 7 m
    • Fecha de lanzamiento: 12-22-09
    • Idioma: Inglés
    • 3.5 out of 5 stars 39 calificaciones
    • As a once-in-a lifetime downturn continues, trusted finance reporter Chris Farrell explains that there is a silver lining to this cloud....

    Precio regular: $16.23 o 1 crédito

    Sale price: $16.23 o 1 crédito

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    • How to Build Products That Create Change
    • De: Matt Wallaert
    • Narrado por: Matt Wallaert
    • Duración: 4 h y 40 m
    • Fecha de lanzamiento: 06-11-19
    • Idioma: Inglés
    • 4 out of 5 stars 132 calificaciones
    • Start at the End offers a new framework for design, grounded in behavioral science. Technology executive and behavioral scientist Matt Wallaert argues that the purpose of everything is behavior change....

    Precio regular: $15.75 o 1 crédito

    Sale price: $15.75 o 1 crédito

    • Improving Decisions About Health, Wealth, and Happiness
    • De: Richard H. Thaler, Cass R. Sunstein
    • Narrado por: Sean Pratt
    • Duración: 10 h y 35 m
    • Fecha de lanzamiento: 07-02-08
    • Idioma: Inglés
    • 4 out of 5 stars 351 calificaciones
    • Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....

    Precio regular: $21.48 o 1 crédito

    Sale price: $21.48 o 1 crédito

    • The Shockingly High Cost of Cheap Fashion
    • De: Elizabeth L. Cline
    • Narrado por: Amy Melissa Bentley
    • Duración: 7 h y 52 m
    • Fecha de lanzamiento: 12-27-16
    • Idioma: Inglés
    • 4.5 out of 5 stars 164 calificaciones
    • Cheap fashion has changed the way most Americans dress. Stores ranging from discounters like Target to fast fashion chains like H&M now offer the newest trends at low prices....

    Precio regular: $14.61 o 1 crédito

    Sale price: $14.61 o 1 crédito

    • 3rd Edition
    • De: Wolfgang Stroebe, Bob M. Fennis
    • Narrado por: Nigel Patterson
    • Duración: 19 h y 40 m
    • Fecha de lanzamiento: 08-03-21
    • Idioma: Inglés
    • 5 out of 5 stars 3 calificaciones
    • The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions, and actions of consumers....

    Precio regular: $25.79 o 1 crédito

    Sale price: $25.79 o 1 crédito

    • Applying Biblical Principles and Evidence-Based Research for a Purposeful and Profitable Business
    • De: Hannah J. Stolze, C. William Pollard
    • Narrado por: Lisa Larsen
    • Duración: 9 h y 14 m
    • Fecha de lanzamiento: 04-13-21
    • Idioma: Inglés
    • 5 out of 5 stars 2 calificaciones
    • In Wisdom-Based Business, marketing and supply-chain professor Hannah J. Stolze presents a full framework for integrating faith and the secular workplace by drawing principles from the Bible's wisdom literature and from evidence-based research....

    Precio regular: $25.19 o 1 crédito

    Sale price: $25.19 o 1 crédito

    • From Factory to Front Door - Why Everything Has Changed About How and What We Buy
    • De: Christopher Mims
    • Narrado por: James Fouhey
    • Duración: 11 h y 23 m
    • Fecha de lanzamiento: 09-14-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 204 calificaciones
    • Christopher Mims goes deep, far, and wide to uncover how a single product, from creation to delivery, weaves its way from a factory on the other side of the world to our doorstep. Mims asks us to consider the system’s vulnerability and its resilience....

    Precio regular: $24.29 o 1 crédito

    Sale price: $24.29 o 1 crédito

    • The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    • De: Matt Johnson PhD, Prince Ghuman
    • Narrado por: Roger Wayne
    • Duración: 8 h y 59 m
    • Fecha de lanzamiento: 05-19-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 45 calificaciones
    • Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along....

    Precio regular: $13.97 o 1 crédito

    Sale price: $13.97 o 1 crédito

    • Why the Future of Business Is Selling Less of More
    • De: Chris Anderson
    • Narrado por: Christopher Nissley
    • Duración: 7 h y 56 m
    • Fecha de lanzamiento: 07-11-06
    • Idioma: Inglés
    • 4 out of 5 stars 1,122 calificaciones
    • Our world is being transformed by the Internet and the near limitless choice that it provides to consumers; tomorrow's markets belong to those who can take advantage of this....

    Precio regular: $19.49 o 1 crédito

    Sale price: $19.49 o 1 crédito

    • How Smart Companies Turn Sustainability into Billion-Dollar Businesses
    • De: E. Freya Williams
    • Narrado por: Kelly Bourquin
    • Duración: 7 h y 6 m
    • Fecha de lanzamiento: 07-24-15
    • Idioma: Inglés
    • 4 out of 5 stars 56 calificaciones
    • Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success....

    Precio regular: $24.06 o 1 crédito

    Sale price: $24.06 o 1 crédito

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