Business Social Development

En esta Píldora sobre Storytelling, se analiza una conferencia de Steve Jobs y de su mano vamos a descubrir cómo podemos utilizar el arte de contar historias para hacer más atractiva: una conferencia, un producto, una empresa, un curriculum, una clase, etc. Está demostrado que las historias llaman la atención, generan un gran índice de recuerdo y acercan a la persona que la transmite y la que la recibe. Es una de las herramientas que más nos puede ayudar a conseguir nuestros objetivos de comunicación.

Overwhelmed. Do you wake up in the morning already feeling behind? Does the pressure of keeping it all together make you feel anxious and irritable? Tanya Dalton, CEO and productivity expert, offers you a liberating shift in perspective: Feeling overwhelmed isn't the result of having too much to do - it's from not knowing where to start. Doing less might seem counterintuitive, but doing less is more productive, because you’re concentrating on the work you actually want to be doing.

The time-tested secrets taught in this book include Cicero's three-step strategy for moving an audience to action and Honest Abe's Shameless Trick for lowering an audience's expectations. And it's also replete with contemporary techniques such as politicians' use of code language to appeal to specific groups and an eye-opening assortment of persuasive tricks, including Stalin's Timing Secret and the Yoda Technique. Whether you're an inveterate lover of language books or just want to win a lot more anger-free arguments, this audiobook is for you.

International best-selling author and leading global expert on mental strength Amy Morin turns her focus to feminism, explaining what it means - and what it takes - to be a mentally strong woman in the age of the #MeToo and #TimesUp movements.

You do not need to be in a courtroom to advocate for others. You do not need to be in Congress to champion a cause. From the boardroom to the kitchen table, opportunities to make your case abound, and Doesn't Hurt to Ask shows you how to seize them. By blending gripping case studies from nearly two decades in a courtroom and four terms in national politics with personal stories and practical advice, Trey Gowdy walks you through the tools and the mindset needed to effectively communicate your message.

Based on thirty years of research among forty thousand people in sixty countries, Wharton Business School Professor and Pulitzer Prize winner Stuart Diamond shows in this unique and revolutionary book how emotional intelligence, perceptions, cultural diversity and collaboration produce four times as much value as old-school, conflictive, power, leverage and logic.

Speak Easy is a framework to help anyone who is struggling with communication to learn the three A’s. They will learn how to be Articulate, Assertive, and Audacious when presenting their message and interacting with others. Eliminate hesitancy and build a voice full of power. In Speak Easy, you will learn: The traits that make up a confident communicator, how to use your thoughts, words, tonality, and body language effectively, strategies on how to develop an interesting personality, processes to create your own voice, ideas, and insights, and much more.

Let’s face it: Recent years have been tough on optimists. Hopes that the Internet might bring people together have been crushed by the ills of social media. Is there a way back? As head of TED, Chris Anderson has had a ringside view of the world’s boldest thinkers sharing their most uplifting ideas. Inspired by them, he believes that it’s within our grasp to turn outrage back into optimism. It all comes down to reimagining one of the most fundamental human virtues: generosity. What if generosity could become infectious generosity?

A successful Wall Street trader turned Cambridge neuroscientist reveals the biology of boom and bust and how risk taking transforms our body chemistry, driving us to extremes of euphoria and risky behavior or stress and depression. The laws of financial boom and bust, it turns out, have more than a little to do with male hormones. In a series of groundbreaking experiments, Dr. John Coates identified a feedback loop between testosterone and success that dramatically lowers the fear of risk.

Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It's essential to be pitch perfect - to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language - both verbal and nonverbal.

Award-winning professor, management consultant, and virtual communications expert Andrew Brodsky is here to tell you that, yes, that meeting could have been an email. And that email? Maybe it should have been a voice note (really!). And your camera—it’s okay to turn it off; sometimes it’s even better. If you’re crushed under the weight of your inbox or exhausted from back-to-back-to-back video calls, then Ping is here to help workers at all levels and of all stripes—remote, hybrid, and in person—who use communication technologies as part of their jobs.

By looking at what separates the extremely successful from the rest of us, we learn what we can do to be more like them - and find out, in some cases, why it's good that we aren't. Barking up the Wrong Tree draws on startling statistics and surprising anecdotes to help you understand what works and what doesn't, so you can stop guessing at success and start living the life you want.

Whether he was introducing the latest iPad or delivering a keynote presentation, Steve Jobs electrified audiences with his incomparable style and showmanship. He didn’t just convey information in his presentations; he told a story, painted a picture, and shared a vision. He gave his audience a transformative experience that was unique, inspiring, and unforgettable. Now you can do it too, by learning the specific techniques that made Jobs the most captivating communicator on the world stage.

Everyone has had a bad boss. You might have one right now. You might even be one. Bad bosses are a fact of the workplace, whether they’re short-tempered, unclear about expectations, or too disorganized to manage so much as a stapler. But how do you not only survive a difficult boss, but help your career thrive despite them? Written with Erikson's signature humor and warmth, Surrounded by Bad Bosses (and Lazy Employees) will help you deal with the most hopeless managers and employees you can imagine—and keep you entertained along the way.

With no filler and never a word wasted, Knock 'Em Dead Job Interview shows you how to turn job interviews into job offers and paychecks, increasing your professional success and financial stability. You'll learn how to prepare psychologically for interviews, how to turn phone interviews into face-to-face interviews, and how to dress for success on the big day. Most importantly, you get insider knowledge for answering hundreds of tough questions.

In this sharp and controversial international best seller, an award-winning economist debunks the pervasive myth that the government is sluggish and inept, and at odds with a dynamic private sector. She reveals in detailed case studies that the opposite is true: The state is, and has been, our boldest and most valuable innovator. Denying this history is leading us down the wrong path. A select few get credit for what is an intensely collective effort, and the US government has started disinvesting from innovation.

Innovation is the main event of the modern age, the reason we experience both dramatic improvements in our living standards and unsettling changes in our society. Forget short-term symptoms like Donald Trump and Brexit, it is innovation itself that explains them and that will itself shape the 21st century for good and ill. Yet innovation remains a mysterious process, poorly understood by policy makers and businessmen, hard to summon into existence to order, yet inevitable and inexorable when it does happen.

You loved John Maxwell's best-selling Winning with People, and now you're ready for some specific action steps to build on the knowledge you gained. 25 Ways to Win with People has just what you need! This complementary companion to the full-length book is ideal for a quick refresher course on interpersonal relationships.

Have you ever wondered why some people earn attention and respect when they speak and others don't? The secret to their success can be summed up in one word: gravitas. In this revolutionary new book, leading voice coach and speaker Caroline Goyder reveals how to speak so others will listen. Through simple techniques to build your natural gravitas, you will learn how to express yourself clearly, with passion and confidence, to persuade, influence and engage listeners. By being grounded in your values and capabilities, you will gain the authority needed to make people sit up and pay attention.

Ao longo de oito décadas, este livro se tornou a referência quando o assunto é o desenvolvimento das relações humanas, das habilidades sociais e da comunicação eficiente. Partindo do princípio de que é preciso se interessar genuinamente por aqueles com quem interagimos, ele mudou a vida de milhões de pessoas, fazendo-as se sentirem mais seguras, abertas e confiantes em seus encontros sociais e profissionais.