Business Strategy

Henry Kissinger analyses the lives of six extraordinary leaders—Konrad Adenauer, Charles de Gaulle, Richard Nixon, Anwar Sadat, Lee Kuan Yew, and Margaret Thatcher—through the distinctive strategies of statecraft that he believes they embodied. To each of these studies, Kissinger brings historical perception, public experience and, because he knew each of the subjects and participated in many of the events he describes, personal knowledge.

At the very heart of all the success and failure I've been exposed to - both my own entrepreneurial journey and through the thousands of interviews I've conducted on my podcast - are a set of principles that can stand the test of time, apply to any industry, and be used by anyone who is search of building something great or becoming someone great.

Is it truly possible to make a great living without a boss breathing down your neck? You can find the answers to this and more in the pages of this book. From basic terminology, to the bidding process, to getting your contracting business off the ground and truly thriving, I'll walk you step-by-step through the often overwhelming process of getting government work. In today's world, there's just no excuse to live your life paycheck-to-paycheck locked in a cubicle. I'll show you how to break out of that grayscale life and into a life with opportunity in the world of government contracting. ...

Marketing is more than just strategies and sales—it's a means to connect, inspire, and create positive change. In Harnessing Purpose: A Marketer’s Guide to Inspiring Connection, Melissa Fors Shackelford draws from her 25 years of experience as a marketing executive to explore the transformative power of purpose-driven marketing. This insightful guide challenges business leaders and marketers to think beyond the bottom line, emphasizing the importance of aligning personal and organizational purposes. Melissa’s actionable advice reveals how authentic brands inspire loyalty, build deeper...

Business relationships are still dominated by a narrow perspective—trying to match products to customer needs and making deals. It's a buyer-seller relationship built on a transactional mindset, and it's not how you should be doing business. There's a better way—orchestrating growth—in which suppliers and customers collaborate to build strategies and grow together. Christoph Senn and Mehak Gandhi lay out the Triple Fit Strategy framework, which will help you escape the product-centric mindset and put customers at the heart of your business strategy.

The Power of And offers a new narrative about the nature of business, revealing the focus on responsibility and ethics that unites today's most influential ideas and companies. R. Edward Freeman, Kirsten E. Martin, and Bidhan L. Parmar detail an emerging business model built on five key concepts: prioritizing purpose as well as profits; creating value for stakeholders as well as shareholders; seeing business as embedded in society as well as markets; recognizing people's full humanity as well as their economic interests.

E-Commerce Success Blueprint: A Comprehensive Guide for Aspiring Entrepreneurs By J.R. Glenn Are you ready to take the leap into the world of e-commerce and transform your entrepreneurial dreams into reality? Whether you’re just starting out or looking to scale your existing business, E-Commerce Success Blueprint is your ultimate roadmap to building and sustaining a successful online venture.Why This Book is a Must-Read: Packed with actionable strategies and expert insights, this guide is designed to equip you with the tools and knowledge you need to thrive in the competitive world of e-...

Discover the Ultimate Blueprint to Launch and Grow Your Successful Plumbing Business with "Plumbing Business 101"! Get ready to dive into the world of plumbing, unlocking the secrets to building a prosperous business from scratch. This eye-opening and comprehensive eBook will guide you through every step of the process - from mastering the plumbing basics to implementing advanced techniques. Whether you're a seasoned professional or a complete novice, "Plumbing Business 101" has something for everyone! Inside this game-changing guide, you'll uncover: ✅ A solid foundation in plumbing ...

Move is your guide to mobilizing your whole organization to take your business forward. Whatever your needed transformation may be - a new initiative, a new market, a new product, your fresh strategy is up against a powerful foe - an organization's tendency to stay very busy and completely engaged what it's already doing. Author Patty Azzarello draws on over 25 years of international business management experience to identify the chronic challenges that keep organizations from decisively executing strategy, and to give you a practical game plan for breaking through.

Unlike traditional marketing mediums, social media doesn’t swallow a huge chunk of your advertising and promotion budget. You don’t need to create cost-intensive and ineffectual marketing plans that leave you broke. All you need is some creativity, perceptiveness, and an intuitive understanding about your audience’s needs. More than sharp business acumen, you need a human touch. Social media gives your brand a human angle without breaking the bank.

Are you a small or medium-sized business owner, executive, or entrepreneur ready to take your company to the next level? Mergers and acquisitions (M&A) might seem like a strategy reserved for large corporations, but in reality, they offer transformative growth opportunities for businesses of all sizes. In M&A for Small and Medium-Sized Enterprises, Michael Hofer, Ph.D., an expert with years of M&A experience, unveils the secrets of harnessing M&A to accelerate growth, expand into new markets, gain valuable expertise, and secure a stronger competitive position—all tailored to the unique ...

Hall-of-Fame-nominated marketer, bestselling author, and Wall Street Journal cartoonist Stu Heinecke shares his fascination with weeds and how anyone can grow their business into something resilient and unstoppable. How to Grow Your Business Like a Weed applies a model to business growth, examining the successful strategies that ordinary weeds use to spread, and prosper in almost any situation.

The incredible true story of the card-counting mathematics professor who taught the world how to beat the dealer and, as the first of the great quantitative investors, ushered in a revolution on Wall Street.

For over 20 years, a select group of Yale undergraduates has been admitted into the year-long "Grand Strategy" seminar team-taught by John Lewis Gaddis and Paul Kennedy. Its purpose: to provide a grounding in strategic decision-making in the face of crisis to prepare future American leaders for important work. Now, John Lewis Gaddis has transposed the experience of that course into a wonderfully succinct, lucid and inspirational book, a view from the commanding heights of statesmanship across the landscape of world history from the ancient Greeks to Lincoln, and beyond.

Peter Senge's groundbreaking ideas on building organizations have made him a household name among corporate managers. His theories help businesses to clarify their goals, to defy the odds, to more clearly understand threats, and to recognize new opportunities. He introduces managers to a new source of competitive advantage, and offers a marvelously empowering approach to work.

The pressures on organizations to change will only increase over the next decades. Yet the methods managers have used to strengthen their companies—total quality management, reengineering, right sizing, restructuring, cultural change, and turnarounds—routinely fall short. In Leading Change, Kotter identifies an eight-step process that every company must go through to achieve its goal, and shows where and how people—good people—often derail.

The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today companies need “radical differentiation” to create lasting value for their shareholders and customers.

AI and the Ongoing Collapse V: Your Navigation Roadmap for Living in the World of Pure Intelligence The AI revolution isn’t coming—it’s here. The world is reorganizing at an unprecedented pace, and those who fail to adapt will be left behind. AI and the Ongoing Collapse V isn’t just another book on artificial intelligence—it’s your wake-up call and survival guide for the new reality. This is not theory, speculation, or empty futurism. This is about alignment with intelligence—the fundamental shift that will determine who thrives and who gets swept away. Most people still think...

Are you ready to unlock the mysteries of quantum computing and ride the wave of the next technological revolution? "Quantum Supremacy: Navigating the Opportunities of the Quantum Revolution" is your essential guide to understanding and leveraging the unprecedented advancements in quantum technology. This forward-thinking book dives deep into the practical implications of quantum computing, offering a comprehensive roadmap to help individuals, businesses, and policymakers thrive in this transformative era. Explore the dynamic world of quantum technologies through a structured and accessible ...

I started writing Your Writing Partner a few months ago. However, this book is nine years in the making. It is the book I wanted to read as I developed my blogging, digital marketing, and copywriting skills. Information that deals more in practicalities than the theories you would see in a college textbook. That is why Your Writing Partner is more than just a book. Instead, it is a system to help you develop the writing skills you need to drive targeted traffic and conversions to your business through your content. I set up the system, so you do not have to go it alone trying to figure out ...