Business Strategy

The "Step Up, Step Back" approach suggests leaders need to step up and do more than they typically do in the early stages of the change - in specific ways and at specific times; and then step back and do less than they typically do in the later stages of the change - again, in specific ways, at specific times. The result is not only change that sticks, but empowered, motivated managers who can get on with delivering change, without needing ongoing input or cover from leaders.

In the competitive high-stakes game of big business, it is no secret that companies work the legislative and legal systems to gain advantage in the marketplace. It's called competitive legal strategy, by which some companies make the rules and others are forced to operate within restrictive boundaries that add cost and inconvenience to entering a given market. Rather than pass judgment on these tactics, Shell exposes these realities in order to give business owners and managers the legal knowledge to make better, more profitable strategic decisions. Citing numerous real-world cases, he ...

In an effort to get Charlie out of her system once and for all, Nova offers a proposition: one night, no strings. They’ll kick their uncomfortable attraction to the curb and return to their respective responsibilities. But their explosive night together scatters their expectations like fallen leaves. And with Charlie in town as the temporary head of Lovelight Farms, Nova can’t quite avoid him.

In this updated and expanded edition of Human + Machine—including a new chapter on gen AI—Daugherty and Wilson show that the essence of the AI paradigm shift is the transformation of all business processes within an organization, whether related to breakthrough innovation, everyday customer service, or personal productivity habits. As humans and smart machines collaborate ever more closely, work processes become more fluid and adaptive, enabling companies to change them on the fly—or completely reimagine them.

Unlock the Secrets to Wealth and Innovation with the Minds of Buffett and Musk! In Think Like Buffett, Act Like Musk, you’ll learn how to combine the timeless investing wisdom of Warren Buffett with the bold innovation and disruptive thinking of Elon Musk. This powerful guide will show you how to build lasting wealth, create world-changing impact, and leave a legacy that transcends time. What You’ll Discover: Master Timeless Financial Strategies: Learn how Buffett’s principles of value investing, patience, and long-term thinking can lay the foundation for consistent wealth growth and ...

"The Three Word Brief" is a collection of Bob Hoffman's most thought-provoking and controversial writing about advertising. Bob, author of six Amazon #1 books about advertising, pulls no punches in taking apart the 'best practices' of the advertising, media, and marketing industries. He offers clear and compelling advice on how advertising really works; how billions are being stolen from online advertisers; and why marketing 'experts' can't be trusted. Bob has created a book that is sure to give business people second thoughts about how they are spending their marketing and advertising ...

In this book, The Boston Consulting Group's Martin Reeves, Knut Haanæs, and Janmejaya Sinha offer a proven method to determine the strategy approach that is best for your company. They start by helping you assess your business environment—how unpredictable it is, how much power you have to change it, and how harsh it is—a critical component of getting strategy right.

Leadership is all about others - inspiring them to believe, then enabling that belief to become reality. That's the essence of Leadership U: it starts with U but it's not about U. Those timeless words are timelier than ever today, as leaders look to accelerate through the crisis curve. As author Gary Burnison observes, "There will likely be more change in the next two years than we have seen in the last 20." Now, in Leadership U, Burnison lays out a framework - his Six Degrees of Leadership - to show leaders how to create change.

Deep dive into the business thinking mode of billionaires and drawing out mindset secrets that create financial success. This is a compilation of some of the best works of David O. such as Think Like a Billionaire and This Billionaire Challenge Scared 99.9% of People Who Want To Be Rich. Enjoy

Your digital transformation cannot fail. But many do, and the problem is not technology. The real challenge is transforming your organization. Success requires the right balance of strategy and implementation. Many leaders know how to craft a winning strategy, but few understand how to implement it across the organization. Robin Speculand, a global expert in strategy and digital implementation, guides leaders to apply a proven structure and disciplined mindset to deliver world-class implementation and performance. This book provides the frameworks, tools, and techniques you need to excel in...

Achieve the Impossible in 100 Days!Are you ready to turn your vision into reality and achieve massive success in just 100 days? In this groundbreaking Second Edition of Vision to Reality, master coach and multi-bestselling author Honorée Corder shares the proven STMA™ (Short-Term Massive Action) system that has helped countless individuals transform their lives and businesses. Through a powerful combination of clear goal setting, unshakeable self-belief, smart strategy, and relentless accountability, the STMA™ 100-Day Program gives you the tools and motivation you need to achieve more ...

Unlock the hidden power inside your business processes. Most teams think they know how work gets done—until they see the data. In reality, processes are full of hidden delays, redundant steps, and silent inefficiencies that cost time, money, and trust. Fix the Flow is your practical guide to process mining, the breakthrough method that uses system data to reveal how your workflows really operate. Whether you're managing a team, leading a digital transformation, or simply trying to streamline operations, this book gives you the clarity and confidence to take action where it matters most. ...

This book will transform your career! The 40 Best Sales Techniques Ever is packed with the skills, secrets, and tips that top earners use to beat their quota and make more money. Written by Jonathan Jewett, a sales professional who’s spent 20 years selling software to blue-chip companies, this comprehensive guide will equip you with the power to close the big deals, fill your pipeline, sell more to existing customers, and put rocket to the top of the leader board every quarter. Benefits of this book include: Achieve career success with actionable, field-tested sales techniques Learn the ...

With advice and tools for improving a wide array of communication skills - from delivering an effective presentation to drafting proposals to the effective use of e-mail - Business Communication helps managers deliver information effectively.

This guide will walk you step by step through all the essential phases of setting optimal prices in a service providing business. You will learn exactly how to set prices in a way that will allow you to make money and still be competitive Here's what’s in the book: * Common problems in setting prices and how to overcome them * how to determine your costs * Cost calculation examples * How to set optimal prices * How to raise prices without losing customers * How to calculate hourly and project-based pricing * all these and much more My name is Meir Liraz and I'm the author of this book. ...

Global Marketing: Strategies for a Connected World is the definitive roadmap for anyone seeking to excel in today’s internationally integrated marketplace. Drawing on cutting-edge research, real-world case studies, and hands-on frameworks, this comprehensive guide reveals how to: Identify High-Potential Markets: Use robust analysis techniques to spot growth opportunities in diverse regions. Adapt Products and Brands: Implement best practices for balancing global consistency with local customization. Leverage Digital and Social Platforms: Master e-commerce, influencer marketing, and cross-...

The definitive volume on Enron's amazing rise and scandalous fall, from an award-winning team of Fortune investigative reporters.

Leadership is the most challenging of human endeavors. It is often misunderstood. It can bewilder, mystify, and frustrate even the most dedicated practitioners. Leaders at all levels are often forced to use theoretical guesswork to make decisions and lead their troops. IT DOESN’T HAVE TO BE THAT WAY. There are principles that can be applied and tenets that can be followed. There are skills that can be learned and maneuvers that can be practiced and executed. There are leadership strategies and tactics that have been tested and proven on the battlefield, in business, and in life.

Struggling with social media marketing for business? Feeling overwhelmed or don't even know where to begin? This is the book for you! 500 Social Media Marketing Tips is your complete guide to social media success for business, featuring hundreds of the actionable strategies for success on Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and more!

Whether you're starting a business from scratch or in an existing company facing new threats, this audiobook offers the direction you need. The HBR Guide to Setting Your Strategy provides practical tips and advice that break down the process of crafting strategy so you can identify the areas your company should build on and help it thrive long into the future.