Business Strategy

Compiled more than 2,000 years ago by a mysterious warrior-philosopher, The Art of War is still perhaps the most prestigious and influential book of strategy in the world. As a study of the anatomy of organizations in conflict, The Art of War applies to competition and conflict in general, on every level from the interpersonal to the international.

Martech Unleashed: A Handbook for Senior Executives in Enterprise Business by Chris Williams is the ultimate guide for executives looking to navigate the complex world of marketing technology. In today's rapidly evolving digital landscape, understanding and leveraging Martech is crucial for maintaining a competitive edge. In this comprehensive handbook, Chris Williams breaks down the essentials of Martech, offering practical insights and strategies tailored specifically for senior executives. Whether you're looking to optimize your current Martech stack, integrate new technologies, or drive...

Due to its raw storytelling style, compelling content, and fast pace, Explosive Growth is a one-of-a-kind business book that transcends the narrow entrepreneurial audience to also appeal to listeners and business students looking to learn about startup life and entrepreneurship. It holds nothing back while detailing the highest highs and lowest lows of what it's really like to run a startup.

Are you ready to optimize your retail business? Brace yourself and dive into the world of operational mechanics! "Mastering Operational Mechanics" is a comprehensive guide that delves deep into the intricate distribution systems and trends of the retail industry, emphasizing specifically on role-playing games and hobby stores. This eBook begins with a grand tour of the retail landscape and swiftly transitions to the identification of your target audience, helping you get a grip on the mechanisms to drive your business toward success. Expect to be handheld through crucial challenges, such as...

The Strategy Implementation Gap is a guide for executives on how to have a sustainable approach to the right people doing the right things in the right way to achieve the right results.

From the latest applications of AI to blockchain-enabled business models to 5G networks, the most important technological innovations of the past year are reshaping the present and future of business. What should you and your company be doing now to take advantage of the new opportunities they are creating? The Year in Tech, 2021 will help you understand today's most essential thinking on these topics, what the latest tech innovations mean for your organization, and how you can use them to compete and win in the new landscape of business.

2025 Edition. Business leaders must understand how to effectively leverage Generative AI within their companies in order to remain competitive. This book collection offers a fresh, timely viewpoint on this critical topic. Readers will gain foundational knowledge about AI and Generative algorithms while exploring both the potential benefits, risks and ethics involved. Guidance is provided on enhancing an organization's offerings, operating model and strategic direction while mitigating biases and negative consequences. The book collection lays out a comprehensive approach for businesses to ...

WHY IMPLEMENT CORE VALUES IN YOUR BUSINESS 1. Improved Decision-Making 2. Cohesive Company Culture 3. Meaningful Employee Satisfaction and Engagement 4. Maintain Strong Business Ethic 5. Build Customer Credibility and Loyalty 6. Create Competitive Advantage 7. Strategic Alignment with Mission and Vision 8. Encourage Innovation and Creativity 9. Effective and Consistent Leadership 10. Positive Reputation RESULT: a more purpose-driven, ethical, and successful organization.

No one is born a leader. But through sheer determination and by confronting life’s challenges, Ant Middleton has come to know the meaning of true leadership. In First Man In, he shares the core lessons he’s learned over the course of his fascinating, exhilarating life. Special forces training is no walk in the park. The rules are strict, and they make sure you learn the hard way, pushing you beyond the limits of what is physically possible. There is no mercy. Even when you are bleeding and broken, to admit defeat is failure.

Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.

Guest posting can be gold as a content marketing strategy whether for your own website or on someone else's. The reason is simple, it is because it can boost web traffic and as a result lead to more sales. However, it is critically important as a business and website or blog owner that you understand why it works and how to use it. This eBook aims to explain why it works and how to make it work for you. It’s ironic that while the internet has made everything accessible, that same unlimited access has made it difficult for your content to be “seen”. Connecting to your target audience ...

This marketplace is full of fluff marketing books that promise success in three easy steps. Or they are full of platitudes that make you feel excited to start but have no actionable content. I’m pretty famous (or infamous) for advice that actually works. That’s my NO B.S. Promise. There is no easy way to gain 10,000 followers. You can do it if you are willing to put in the work and spend the time. If you’re willing to read this book (which will take less than an hour), and implement the tactics for a month, my bet is that you will see the results you’ve been looking for. I double-...

In order to cash in on e-commerce as fast as possible you need to do what practically almost nobody is telling you to do. You need to offer your products in a funnel. In our busy crazy online world you only have a few minutes to get someone’s attention. If a person hits an amazon like storefront they are going to browse. This might seem like a good thing but before a purchase it’s bad. People look around get lost and confused and leave your site. The funnel eliminates this as a problem and gives the customer only one thing to focus on, do I buy the thing I clicked on and am interested ...

For the past 40 years, Richard Koch has wanted to uncover the simple, elemental, elegant and parsimonious principles that are needed to create great new businesses. To qualify, a principle must be so overwhelmingly powerful that anyone can reliably use it towards extraordinary results. Is there any principle that can tell you how to do that consistently and with a high chance of success?

David Portney teaches you how to ace difficult job interviews.

Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations. He explains how three major trends are colliding in a way that makes brand communities the future of marketing strategy.

🚀 THE SMART ENTREPRENEUR’S STRATEGY TO REPAIR, BUILD, AND MASTER CREDIT TO UNLOCK BUSINESS AND FINANCIAL SUCCESS! 🚀 💳 Struggling with bad credit? Rejected for loans? Want to turn your credit into a powerful business asset? Your credit isn’t just a number—it’s the key to your financial future. Whether you’re an aspiring entrepreneur, a small business owner, or someone looking to break free from bad credit, The IW$ Guide to Ultimate Credit gives you the strategies, tools, and secrets you need to take control of your credit starting today! 📈 INSIDE THIS BOOK, YOU’LL ...

Award-winning entrepreneur and journalist Shane Snow reveals the counterintuitive reasons why so many partnerships and groups break down - and why some break through. The best teams are more than the sum of their parts, but why does collaboration so often fail to fulfill this promise? In Dream Teams, Snow takes us on an adventure through history, neuroscience, psychology, and business, exploring what separates groups that simply get by together from those that get better together.

Mohan Subramaniam explains how firms can leverage both their traditional strengths and the modern-day power of data and digital ecosystems to forge a new competitive strategy.

The question looms large in a world that's forever changed by the COVID-19 pandemic: How can you lead effectively amid uncertainty? "Lead the Right Way" is not just a leadership growth book; it's an urgent call to action for leaders at all levels to adapt and thrive in adversity. With organizational landscapes more volatile than ever, the necessity for leaders to embody empathy, agility, and resilience has intensified. Drawing from cutting-edge research and riveting narratives, Agarwal masterfully charts the path for navigating post-pandemic challenges, focusing on these three pivotal ...