Career Design

Brandjam, the follow-up to the groundbreaking best-seller Emotional Branding, presents a powerful new concept from renowned designer and business guru Mark Gobe. The Brandjam concept is about innovation, intuition, and risk. Gobe explains how design is the "instrument" companies can use for jazzing up a brand - how design puts the face on the brand and creates an irresistible message that connects buyers to the product in a visceral way.

"Conquer the ASPPA QKC Exam: Your Guide to a Career as a Qualified 401(k) Consultant" provides a concise yet high-level overview tailored for professionals preparing for the QKC certification. This guide is designed to introduce the key concepts needed for a career in 401(k) consulting, with a focus on plan design, fiduciary responsibilities, compliance, and consulting practices. It’s an excellent resource for those seeking a foundational understanding of 401(k) consulting or a supplement to more detailed study materials. While not a standalone resource for advanced exam topics, this ...

Harness your creativity and entrepreneurial spirit to build a flourishing freelance graphic design business. This comprehensive guide equips aspiring designers with the knowledge and tools to enter the freelance world, manage projects effectively, and attract a steady stream of clients. Whether you're transitioning from a full-time job or starting fresh, this book provides actionable insights, from setting up your workspace to marketing your services and handling logistical concerns like contracts and billing.

¿Estás buscando la mejor manera de aumentar el valor de tus productos, servicios y negocios? Entonces, bienvenido emprendedor a este curso de Branding en español: te guiaremos paso a paso a crear una estrategia de marca que puedas llevar tu negocio al siguiente nivel. Si bien tus productos y servicios pueden ser perfectos, ¿tu audiencia realmente sabe algo sobre tu marca? La forma más efectiva de convertir a las personas en clientes leales es creando una marca poderosa para tu negocio.

If you want to start making more money as a painter and decorator, improving your sales and marketing is the key. If you don’t take your sales and marketing seriously, you are leaving thousands of dollars per year on the table. Creating advertisements, crafting proposals, and selling your services at the highest level is the fastest way to increase your profits. This book will guide you through everything you need to know about sales and marketing for your decorating business.

Savvy companies today know that their success is predicated on innovation and responsiveness. That starts with social connection inside the organization. It starts by placing psychology and sociology above technology. By making work better, not just faster. By creating and growing connectedness. Doing this with intention. That’s what we call social by design.

Sound interesting? The author thinks so too! Listen to Speaking Wizard and learn about speech anxiety, speech day etiquette, and why public speaking is more important than ever!

Stop settling for mediocre results from your presentations! Be different, be bold, and become your own catalyst in enhancing your public-speaking confidence. The 5 Pillars of Effective Public Speaking is a comprehensive guide to presentation excellence and developing your public speaking confidence.

Designed to Win: A Guide to Scaling with Tour Unique Talents is a game-changing business guide for entrepreneurs and business owners. Written by an author with a unique approach to business, coming from an architecture background, this book offers a fresh perspective on how to build a successful and sustainable business. The author presents a unique approach that utilizes the strengths of each individual to create a thriving business.

Think how commonplace it is now for people to ask Siri for the weather forecast, deploy Roomba to clean their homes, or summon Alexa to turn on the lights. The "smart home" market will reach well over $100 billion in the next five years on the promise of products that are truly integrated with our cooking, cleaning, entertainment, security, and hygiene habits. But the reality is, these first-generation "smart" products aren't very smart - yet. We're clearly seeing only the tip of the iceberg in terms of capability and how such products can enhance our lives.

Creating solutions to solve problems can often prove very difficult to accomplish, even for seasoned solution designers. Complex organizational problems have several stakeholders, endless variables, and a myriad of possible solutions. It's hard enough to figure out where to start, and even harder to realize what the perfect, mutually-beneficial solution is.

The purpose of this audiobook is to give Mortgage Originators a guide to scaling their mortgage business while making more income and creating more freedom in their personal life. This audiobook is not based on theories or practices I personally haven’t implemented. This is the real deal–warts and all.

In Career Circle, this comprehensive guide offers a well-defined career strategy, drawing from the journey in Human Resources (HR). Acknowledging the common experience of uncertainty about future career paths, the guide outlines four major areas of focus: Search, Integration, Advancement, and Independence. These areas encompass obtaining the first job in HR, creating a career strategy, integrating into new roles, advancing in the HR field, and exploring independence through entrepreneurship.

When the coronavirus hit the world, workers were flung from organized offices to fend for themselves at home, where kids, spouses, and housework beg for attention 24/7. Learning to find focus amid distractions, or finish work when you live at the office, will be essential to conquer the new work-from-home normal.

“Know thyself” (Know thy business!) Discover your own unique strategy to create an enterprise that embodies you, affords prosperity, brings the right people into your life and serves a community of people who desire your products and services. Otherwise known as The Zen Side of business ownership.

In this compelling, original and idea-packed presentation composed of 30 concise sessions, Garrett Gunderson outlines 5 broad themes to set the foundation and change the way you think about money and life. You will walk away with a new perspective, clearer vision of your future, and more understanding of your financial situation and what steps you can take to further take control of your financial future while building the framework to live a life you absolutely love.

Knowing what to do is hard, copying competitors’ models will not work, and you will quickly enter a race to the bottom as customers pick based on your color schemes. Why not create your model? Why not set the market standards rather than following? SalesDISK© is a structure designed to review and plan your sale. It assesses and sets the priority for the key elements within the sale (develop, identify, service, and knowledge). With the priority set, SalesDISK© explores the tactics to be deployed and helps you allocate resources best suited to achieve them.

Are you ready to unlock the secrets of successful organizations and apply them to your business? In her groundbreaking book, "The Next Step: Transforming Culture and Advancing Business Results through Organizational Design," Susannah offers an in-depth, practical guide to understanding and improving organizational design.

This game-changing audiobook gives you a refreshing science-based approach to the classic challenge of motivation in the workplace and is ideal for any leader or manager looking to take their workplace culture in a new direction. The Game Changer includes practical advice for creating highly productive, motivated, and innovative teams.

"Conquer the ASPPA QKA Exam: Your Guide to a Career as a Qualified 401(k) Administrator" is a concise and high-level resource tailored for professionals preparing for the QKA certification. Designed as an efficient first-pass introduction, this guide provides a broad overview of critical topics such as plan design, contributions, eligibility, compliance testing, and fiduciary responsibilities. Perfect for busy professionals, it condenses key concepts into a streamlined format that can be absorbed in just a few hours. While not intended as a standalone exam solution, this guide helps ...