Career Design

As companies evolve to adopt, integrate, and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of cases, each discipline on these teams - product management, design, and software engineering - learn a different model.

Offering a new lens on leadership and living, this research-based guide shows how to design experiences that can touch hearts, provoke minds, and change lives in powerful ways.

Passive learning just doesn’t cut it in today’s evolving, competitive workplace. Research demonstrates that action-first learning works because it engages the mind immediately and makes sure that knowledge and skills will stick. With a more diverse array of action-based training designs, organizations can motivate learners, provide hands-on, collaborative practice, and drive behavioral change.

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

It's no secret that culture is the key to attracting and engaging top talent and seizing the competitive edge. But the vast majority of culture efforts fail as quickly as they started. Why? Because leaders are missing the big picture. They're creating and communicating values but failing to ensure the values are tied to the purpose and the strategy of the company while also being integrated into processes, operations, and behaviors.

We are living in a time when behavioral change is necessary for our health and survival. Yet we find it exceedingly difficult to transform our own habits, let alone those of other people. Enter Naohiro Matsumura, whose powerful new design method is as astonishingly simple in its logic as it is sophisticated in its psychology. It allows any of us to address challenges in our homes, our public spaces, and our social interactions.

Over the past 20 years, category creation and category design has gone from being a little-known "positioning" secret from advertising legends like David Ogilvy, Leo Burnett, Al Ries, Jack Trout, Gary Halbert, and more, to now becoming the single most in-demand skill among business leaders, Fortune 500 executives, Silicon Valley entrepreneurs, marketers, and even the next generation of digital creators.

Your guide to being a better Game Designer! (or to become one) This book is for game designers of all experience levels and also for the teams, developers, and support staff they work with. It showcases the reality of what game designers actually do (or should be doing) and sheds light on some widespread misconceptions of the job. This is an easy-to-read, practical guide for the following people: Game Designers: Understand what Game Designers really own and the skills required to be successful. Anyone can design games but not everyone is a Game Designer. What distinguishes those two is the ...

In Be the One, author and speaker Justin Prince shares a roadmap, an instruction manual, that lays out simple but powerful steps you can take—today—to redesign your future and live an unforgettable life. Regardless of your roots, your background, your education, your experience, your resources, or your lack thereof.

An assumption nearly everyone makes is that the best a teacher can hope for is to get most of their students to learn the concept they are teaching. In fact, in the segment of education that prepares people specifically for work (CTE, apprenticeships, and corporate training), many instructors believe that a 70-80 percent success rate is satisfactory. But based on his nearly forty years of experience preparing thousands of workplace instructors, Dr. Johnson believes we can obtain a 100 percent success rate.

The story of The Hundreds and the precepts that made it an iconic streetwear brand. The creative force behind the brand, Bobby Kim, a.k.a. Bobby Hundreds, has emerged as a prominent face and voice in streetwear. In telling the story of his formative years, he reminds us that The Hundreds was started by outsiders; and this is truly the story of streetwear culture.

Need to design training in a flash? This step-by-step guide to designing training will help you on your way in record time!

Are you a coach or therapist with a basic knowledge of the Centers in Human Design but are ready to learn more? The Centers provide a clear and immediate map of where we have natural access to ourselves as well as where we are vulnerable to being influenced by others.

An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks listeners through the process of creating and executing their own custom-made growth hacking strategy. It is a must listen for any marketer, entrepreneur, innovator or manager looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.

As a child, Anna Wintour was a tomboy with no apparent interest in clothing but, seduced by the miniskirts and bob haircuts of swinging 1960s London, she grew into a fashion-obsessed teenager. Her father, an influential newspaper editor, loomed large in her life, and once he decided she should become editor-in-chief of Vogue, she never looked back.

Product development is a team sport, but most companies don't practice it that way. Designers and engineers should be connecting with marketing, sales, customer support, suppliers, and, most importantly, customers. The Art of Product Design explains the rise of "Open Engineering", a way of breaking down barriers and taking advantage of web-based communities, knowledge, and tools to accelerate the design and manufacturing processes. It explains how to establish open flows of information inside and outside an organization.

The Making of a Well-Designed Business is the insiders' guide to helping others overcome the challenges of owning a business. The strategies it provides to ensure success include: The importance of establishing your company mission and core values, how to assemble a team of experts and mentors, where and how to find (and attract) the ideal client, the significance of making customer service your top priority, and why owning your worth is the key to profitable selling.

Becoming a solutions architect requires a hands-on approach, and this edition of the Solutions Architect's Handbook brings exactly that. This audiobook will teach you how to create robust, scalable, and fault-tolerant solutions and next-generation architecture designs in a cloud environment. It will also help you build effective product strategies for your business and implement them from start to finish.

Yale professor Marissa King shows how anyone can build more meaningful and productive relationships based on insights from neuroscience, psychology, and network analytics. Conventional wisdom says it's the size of your network that matters, but social science research has proven there is more to it. King explains that the quality and structure of our relationships has the greatest impact on our personal and professional lives.

Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing. Ditch the guesswork with this step-by-step guide to designing SaaS pricing that grows your business—whether you’re a startup, prerevenue venture, or an established market leader.