Career Services

What will motivate an organization’s employees to be fully engaged in the corporate purpose? How can a company be less "Big Brother knows best" and more supportive of individual employees’ pursuit of workplace meaning? Pioneer business strategist Theodore Roosevelt Malloch’s Service Leadership answers these questions and more. "Service leadership" is the service of the diversity of interests of employees and their quest for purpose under the corporate umbrella.

As advisors, we want open and honest relationships with our clients. We also want a sense of purpose in our work that comes from serving, not selling. Yet somehow, serving others turns into pushing products that drive profits. Left unchecked, this tension forces us to become salespeople and destroys the trust we’ve built with our clients. There must be a way advisors can do good and do well…right? There is, and in Aloha Financial Advising, Stephen Kagawa shares the better approach to advising you’ve been seeking.

Upline is a term used in network marketing or multi-level marketing. Upline refers to independent distributor, including sponsor and representative above sponsors. A leader is someone who leads, being a director or head of company, organization, etc. Why is the existence of upline and leaders important? Get all the info you need here.

Are you ready to buy your first fast-food franchise but you have no idea what to expect? This audiobook will help you decide whether to franchise or not. Learn about the key aspects to pay attention to so that you can do things the right way from the start. QSR is hard work, but very rewarding and profitable. This audiobook takes you step by step through the process of making your decision.

The vast majority of word of mouth happens offline, in everyday conversations. In The Science of Customer Connections, Karrh offers simple concepts plus practical guidance for individual professionals, teams, and complex organizations to be part of those conversations in ways that grow their business.

In "The Consumer's Journey to Purchasing Funeral Services: A Marketing Roadmap for Growing Market Share and Revenue," Bill A Johnston, a leading expert on Facebook ads for the funeral home industry, reveals the strategic marketing insights you need to become the market leader in your area. This comprehensive guide takes you through the consumer's journey from initial awareness to becoming a loyal, retained customer.

In Customer Service Is Dead, author, serial entrepreneur, and customer-service expert Mitche Graf draws on 35 years of experience developing best-in-class customer-care departments and improving communications in businesses of all sizes to offer you new and innovative methods for reinventing customer-service policies and training employees in your business to improve customer satisfaction, focus on the customer experience, and maximize business growth.

How do we cut through the rigmarole of business to give customers the treatment they desire, and employees the ability to deliver it? Customer experience expert Jeanne Bliss recommends making business personal to get the traction you need by focusing on one deceptively simple question: "Would you do that to your mother?" Whether you're contemplating your company's returns policy, its social media presence, or its big-picture strategy, this approach helps pinpoint causes of customer unrest and opportunities to deliver joy.

In this hyper-competitive, globally connected world, how do organizations and individual professionals stand out from the competition and engage their customers? All Business Is Still Show Business reveals that the secrets and standards of the entertainment industry are exactly what every business in any industry needs to create distinction. This is not about "fluff", comedy, or being flashy. It's a serious business book about a solid business philosophy that can make the difference for you and your organization.

Do you want to enter the fast-paced and growing courier industry? How to Start a Courier Business is your ultimate guide to launching, managing, and scaling a successful courier service.

It is commonly believed that the work of a waiter consists of taking orders and carrying dishes properly. However, this book aims to give new meaning to the profession and show that the true value of a waiter lies in their ability to help us have a nice time while we recharge our energies.

For over ten years, author Sherwette has been researching, practicing, and deliberately learning one of her favorite subjects, Consumer Behavior and Psychology. In this book, she shares the best methodologies she has found and worked with—just for you! If you truly want to craft a product or service your customers will be raving about, then this book will help you gain a better understanding of your customers and create products that will be so spot-on that once they know about them, they will scream, “Here, take my money!”

45 Days to Hired cuts through the typical “good advice” from well-meaning friends and co-workers in favor of a systematic and disciplined approach that delivers rapid results, with three simple steps. 45 Days to Hired draws on common themes of our digital lifestyles that can be adapted to the rapid job search.

Unlock the potential of your handyman skills to launch a rewarding business with 'How to Start a Handyman Business.' This essential guide walks you through the key steps to creating, managing, and expanding your handyman services. Whether you're handy with tools and looking to start on your own or you've already begun and want to scale up, this book offers practical strategies on business planning, marketing, customer service, and more.

Reimagine your future, adjust your efforts, jump into action and work for just ten more years before doing what the hell you want! Building a business can be confusing. Entrepreneurs aren't sure whether to keep control or delegate and automate, say yes or say no, work all hours or prioritise work-life balance. They take advice from all directions and wind up feeling overwhelmed and overworked without a finish line in sight.

How businesses can harness the power of online consumer reviews. More than seventy percent of consumers now consult online reviews before making purchases, and they take those picks and pans very seriously. A disgruntled but ignorant customer on Yelp might have more clout than any expert guidebook, magazine article, or newspaper critic. No wonder many businesses feel terrified by the review-driven marketplace.

COVID has changed the game for all of us. It has forcefully fast-forwarded everyone into a digital era. Now, we have no other way but to adopt technology to run our businesses. Although small businesses are agile in adopting changes, technology can sometimes be challenging.

A social media expert with global experience with many of the world's biggest brands - including Nike, Toyota, and Motorola - Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty, and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies all needs.

Great companies distinguish themselves from the competition by providing their customers with something truly special, something beyond price point that can't be duplicated: unique, outstanding customer service experiences.

If you are a freelance writer, website designer, or graphic artist, you offer your clients a service. This means that you may think the only way to build your business is to have clients come to you to get that service. By creating a productized service, you will find that your expertise can easily become a tangible product.