Career Strategy

From ancient battlefields to the modern business landscape, competitors have tried innumerable approaches to conquering adversaries. Success for the victors has taken many forms and traveled many paths, but at its heart, winning strategy can be boiled down to ten universal principles. When learned and implemented, these principals become powerful drivers of business excellence. Renowned strategy expert William A. Cohen, whose considerable experience in the military, corporate, and academic sectors forms the basis for The Art of the Strategist.

How did Apple rebound from a decade-long slump? By creating a product, the iPod, that transformed not just the company, but the entire music industry. How did Whole Foods turn itself into a supermarket empire? By challenging the sacred cows of the food business. And how did Dove differentiate its line of beauty products? By creating the concept of "real beauty". In Big Think Strategy, Bernd Schmitt shows you how to "think big" by sourcing and implementing bold ideas that change markets.

Few works in human history have shaped the course of warfare, strategy, and leadership as profoundly as The Art of War by Sun Tzu. Written over 2,500 years ago during China’s Warring States period, this timeless treatise transcends its origins as a military manual, offering wisdom that applies not only to warfare but to politics, business, diplomacy, and personal growth. At its core, The Art of War is a philosophy of strategy—one that emphasizes intelligence, adaptability, and the mastery of conflict through knowledge rather than brute force.

Big Bang Disruptions are new products and services that enter the market better and cheaper than established products, seemingly overnight. Larry Downes and Paul F. Nunes offer critical insights and strategies companies are using not just to protect themselves but to create and appropriate disruptive innovations for themselves. The authors detail the four stages of big bang innovation and show leaders how to see disruptions headed their way - and take action before it’s too late.

The One-Page Project Manager set a new standard as an understandable and easy-to-apply organizational tool, allowing managers to summarize complex projects on a single information-rich page. This audiobook, third in the OPPM series, describes how to combine the OPPM with the Toyota A3 report to create an enhanced, integrated management tool. With a refreshingly clear style, the authors walk users through implementing the OPPM/A3 using a variety of real-world case studies, as well as their own experience at O.C. Tanner Company.

Investors today are being fed lies and distortions, are being exploited and neglected. In the wake of the last decade’s rush to invest by millions of households and Wall Street’s obsession with short-term performance, a culture of gamesmanship has grown among corporate management, financial analysts, brokers, and fund managers, making it hard to tell financial fantasy from reality, salesmanship from honest advice. In Take on the Street, Arthur Levitt—former chairman of the Securities and Exchange Commission—shows how you can take matters into your own hands.

In Strategy: Live a Productive and Strategic Life through Mental Focus, Confidence, and Commitment, you are going to learn about the power of being a “life strategist”. You will start by looking at your biggest dreams and desires, then you will begin formulating a strategy to bring all of them into reality.

Have you been finding it difficult to use vital Facebook features? Would you like to know how to pinpoint your most profitable audiences through Facebook advertising? Would you like to also know how to build your personal brand and reach out to new customers? It is no longer news that social media marketing is the "in-thing" if you are indeed looking to build your business brand and maximize sales. Facebook Advertising by Luke Harris is the best audiobook that contains information on how you can use social media marketing to optimise your Facebook page.

OKRs are about goals bigger than the next story, or even epic. They prioritise purpose and strategy over the ever looming, high maintenance backlogs we all know too well. OKRs are important to agile teams because they deal with the big things, they inspire forward thinking, encourage engage senior leaders, and help debug strategy. Acclaimed author Allan Kelly describes why you should use OKRs, how to write them successfully, how to set measurable KRs, execute against OKRs in an agile environment to deliver outcomes, and the pitfalls and problems to avoid so you can deliver your outcomes.

Swing trading is truly one of the "golden nuggets" of trading. It combines the best of both worlds - the slow pace of investing and the rapid potential gains of day trading. Based on the bulletproof trading principle of "riding the wave of the current market trend", it's the ideal strategy to learn if you want a low-risk/low-involvement income source.

Sway turns marketing professionals into powerhouses by showing them how to build a strategic framework that enables greater proficiency and leads to growing levels of influence. This framework is the G.R.I.T. Marketing Method created by Christina Del Villar.

For any woman who has ever gone to work in the morning and thought "there must be more", branding expert Robin Fisher Roffer reveals the eight surefire steps for developing a unique, personal brand strategy for success by identifying your extraordinary attributes, thinking about your values and passions, and learning how to use them to build a successful and fulfilling professional life.

Tax time is the most feared phase of the year for most people. It's a full-time job to keep up with the intricacies of tax law and accounting, but it's not your full-time job. You've got to run a business. The book provides you with the help you need in the time you have so that you can get taxes off the road and get back to work.

It has never been harder to see what's happening around us, interpret information efficiently, and develop strategies that are executed in a successful way. This is partly down to the speed of change and also down to the mindset about change that is common amongst large and small companies. To them, change is seen as the enemy. This book proposes a role reversal and gives people a brand new methodology as a practical guide in how to use change as a fueling mechanism to generate outstanding business success.

The timeless original text; required listening for anyone interested in strategy. This is a work of subtlety and paradox that shows the way to a clean and aesthetic triumph. Sun Tzu insisted that a skilled warrior observes, calculates, outwits , and outmaneuvers an adversary, and in doing so averts the destruction of battle.

Ya sea que estés lanzando un cohete o planeando una fiesta de cumpleaños, las habilidades de gestión de proyectos son fundamentales para garantizar que todo salga a la perfección. Ahora más que nunca, las organizaciones buscan formas flexibles, rentables y eficientes de lograr sus objetivos, y la gestión de proyectos eficaz es la respuesta. No solo es una habilidad en demanda en casi todas las industrias, sino que también es una de las habilidades más transferibles que puedas adquirir.

A Arte da Guerra é a bíblia dos estrategistas. Sai do universo militar para conquistar o mundo político e empresarial. Há mais de 2.500 anos, o general chinês Sun Tzu compilou os personagens filosóficos que sintetizam estratégias eficientes. Mistério, dissimulação, astúcia e surpresa são os pilares deste tratado. Um livro profundo, repleto de metáforas, que encanta e intriga os estudiosos no mundo todo.

Companies have different needs and live in vastly different environments. The internal structure of an organization and the market in which it competes is not going to adapt to a digital strategy process; it must find a process and methodology that works best for it. With big data emerging as a standard framework for decision-making, digital strategy and governance have taken on increased importance.

Corporations are the most powerful entities on the planet. Unfortunately, many have had a long record of unprecedented and unbridled environmental degradation, social transgressions, and governance secrecy. Since by law they are beholden to their shareholders, some philanthropic trusts, pension funds, and other institutional investors have used shareholder advocacy to press for changes in corporate policy. But individual investors have largely been silent, thinking themselves powerless.

Struggling with an ingrained negative attitude? There's real hope for you! You can change and become a winner. You can develop the attitude of mind which brings peace, courage, and success.