Computer Career

A social media expert with global experience with many of the world's biggest brands - including Nike, Toyota, and Motorola - Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty, and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies all needs.

Artificial intelligence is transforming how organisations operate, and charities risk being left behind as the technology advances exponentially. This playbook provides practical, actionable guidance for charitable organisations seeking to implement AI thoughtfully and effectively. Drawing from decades of experience working with leading UK charities and corporations, we offer a structured approach to help mission-driven organisations navigate the AI landscape.

The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone. In Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company’s success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers.

Are you struggling to keep your insurance business relevant in the digital age? Do you want to discover the benefits of leveraging digital tools and strategies to help your organization flourish? Insurance business coach, and bestselling author Kevin Spann will show you how to capitalize on the digital revolution sweeping the small business industry. In this practical guide, Kevin shares proven strategies that helped him double the size of his seven-figure insurance agency to an eight-figure powerhouse in just two years.

What do today’s young influencers know, that you don’t? Content Creator is a handy guide that will lead you through the process and give you proven tips for creating content that connects with people. It’s amazing what you can learn about yourself when you start creating instead of consuming. You never know how creative you are until you consistently come up with new ideas and produce great content.

Content for Everyone is a must-listen for creative entrepreneurs looking to improve the usability and accessibility of their website, email, and social media content. With over a billion people living with some form of disability worldwide, it’s more important than ever to make sure your content is accessible. In this easy-to-follow practical guide, you’ll learn techniques to make your content more accessible, without needing any in-depth technical knowledge.

One thing that makes Facebook marketing different from other forms of marketing is that it enables you to build your business while also creating relationships with loyal fans in the process. Facebook marketing makes it possible for a business to grow from a very small one to an established brand with enhanced visibility and awareness across social media platforms.

From Microsoft's President and one of the tech industry's wisest thinkers, a frank and thoughtful reckoning with how to balance enormous promise and existential risk as the digitisation of everything accelerates. In Tools and Weapons, Brad Smith takes us behind the scenes on some of the biggest stories to hit the tech industry in the past decade. From Edward Snowden's NSA leak to the NHS WannaCry ransomware attack, this book is essential listening to understand what's happening in the world around us.

In A World Without Email, Cal Newport argues that this steady flow of distractions disrupts us from achieving any meaningful work, causes us undue stress and is costing businesses millions in the form of untapped potential. Newport shows us how to completely reimagine and redesign workflow and processes without the constant pings of emails distracting us.

This book is a comprehensive guide to using AI to automate and optimize key tasks, increase conversions, and drive unprecedented business growth in your affiliate marketing business. Written for affiliate marketers of all levels, this book provides a clear and concise guide to implementing AI, including identifying the right tools and technologies and integrating them into your existing process.

Unlock the world of Instagram theme pages and learn how to turn social media growth into real profits with How to Grow and Sell Instagram Theme Pages: Build Audiences Fast, Then Flip for Profit or Ad Revenue. Whether you are starting a side hustle or building a digital empire, this audiobook gives you a complete blueprint for growing, monetizing, and flipping Instagram accounts for income.

Combining the deft social analysis of Where Good Ideas Come From with the optimistic arguments of Everything Bad Is Good for You, New York Times best-selling author Steven Johnson's Future Perfect makes the case that a new model of political change is on the rise, transforming everything from local governments to classrooms, from protest movements to health care. Johnson paints a compelling portrait of this new political worldview.

The Future of Work Now is more than a guide. It's a roadmap for understanding and navigating the changes sweeping across workplaces worldwide. It's an essential listen for business leaders, HR professionals, and employees who are navigating these changes, offering insights, case studies, and practical strategies for adapting to the evolving world of work. As we stand at the crossroads of a new work era, this book serves as a beacon, illuminating the path to a future where AI and hybrid models redefine what it means to work and succeed.

Authentic Inclusion™, an idea originated by Frances West, former IBM chief accessibility officer, is defined as the institutional insight that human diversity is at the core of disruptive innovation. It calls for holistic actions across an institution to respect an individual's ability to make a difference despite being different. Frances describes how her personal and professional journey led her to this thinking and work. The book addresses the diversity issues and proposes new ways that business leaders can think about inclusion as human first.

The best-selling social media book of the year! Too busy to spend hours trying to learn the fundamentals of social-media marketing? This is the book for you!

Dive into the world of affiliate marketing with this comprehensive guide, crafted for both beginners and seasoned marketers. This audiobook covers essential strategies, from selecting profitable niches to maximizing revenue through effective promotions and partnerships.

Do you question whether or not using Facebook, Twitter, or blogs is a worthwhile investment of your time and resources? In Return on Relationship, Ted Rubin and Kathryn Rose present real-world, practical ideas that will help businesses maximize their potential through using community-focused tools on the Internet. You'll discover why "That's the way it's always been done" will leave you without any customers.

How do you reply to your colleague’s weird email? What would Emily Post say about your Tinder profile? And just how do you know if you’re mansplaining? In this irreverent journey through the murky world of digital etiquette, Wired’s Victoria Turk provides an indispensable guide to minding our manners in a brave new online world, and making peace with the platforms, apps, and devices we love to hate.

Do you want to learn about business intelligence but don't feel like reading a boring textbook? In the modern business world, the pace of action continues to quicken. Businesses need to be able to get actionable insights from their data in order to make the right decisions to act rapidly and effectively. In this audiobook, you will be introduced to the concept of business intelligence.

This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next.