Consulting Career

Die optimale Positionierung der eigenen Marke ist im Business eine der größten Herausforderungen: Wie und wo erreicht man seine Kundschaft am besten? Wie sticht man aus der Masse hervor? Und was ist der passende USP? »Vergesst den USP!«, sagt Hermann Scherer. In seinem neusten Buch gibt er Einblicke in seinen persönlichen Lebensweg und wie er trotz verschiedenster Widrigkeiten seine eigene Erfolgsgeschichte geschrieben und die Gewinnerformel zur richtigen Positionierung gefunden hat.

Consulting careers are wonderful things. Getting to see the ins-and-outs of businesses, how they really tick. For a curious mind and driven soul it’s a privileged position to be in. So thinks Don as he leads a small team trying to deliver the erratic goals his client keeps setting them. Little does he realise how fast things are about to change as the fallout of decisions made way above his pay grade start to rain down.

Whether you're a new personal trainer, an expert nutritionist, local box owner, a seasoned chiropractor, an experienced physical therapist, a martial arts studio owner, or in another health and fitness related field, this book will show you how to use direct response marketing to build a business you love.

Ali Asadi's Medical Marketing Toolkit is an indispensable guide for the medical business professional. He covers in detail such topics as designing an inviting reception area; marketing through brochures, newsletters, and your personal website; determining patient attitudes through surveys; and analyzing your competition. His 20 Golden Rules provide valuable tips for improving your business.

45 Days to Hired cuts through the typical “good advice” from well-meaning friends and co-workers in favor of a systematic and disciplined approach that delivers rapid results, with three simple steps. 45 Days to Hired draws on common themes of our digital lifestyles that can be adapted to the rapid job search.

Be Visionary: Strategic Leadership in the Age of Optimization is a self-help, business leadership book that demonstrates to existing and aspiring leaders the positive impact of applying flexibility, creativity and decisiveness to achieve results—even in uncertain times. More importantly, this book helps leaders to understand that while business operations optimization may have value in certain circumstances, it can also adversely affect a leader's management style, his or her message and replace strategic thought with short-term focus and gratification.

Directing Creativity: The Art of Innovation is a practical guide to unlock creativity and drive innovation. Award-winning Hollywood film composer Alan Williams demystifies the creative process in practical, accessible terms that are applicable to every innovative passion.

The Talent-Fueled Enterprise: A Powerful Approach to Build Tomorrow’s Workforce explores how organizations can tap into and harness the contemporary workforce, inviting CEOs and CHROs to embrace a new mindset for building resilient talent skilled for today and ready for future challenges.

Listening deeply is the foundation of all effective organizational management, research, and consulting. This audioook explores the many aspects of attentive listening through storytelling and includes examples of organizational case studies. This new edition of Listening Deeply updates historical context, theory, method, and organizational stories. His lessons are useful to the manager in any kind of organization, as well as practitioners of psychology, sociology, business management, medicine, and education.

Welcome to the wonderful world of consulting. It's a world I know well, having lived it for more than 30 years. What does a consultant do? Well I'm glad you asked. Consultants are brought into a project for their expertise, to speed the project along, and to share their knowledge with the client. Consultants are sought more for their wisdom than for their advice. I try to help the client come to wise decisions rather than telling them what they should do - nobody likes to be told what they should do.

Everyday struggles grow heavier: navigating endless specification options, ensuring fire safety compliance without overdoing it, or harmonising structures and services while staying true to your design vision. And then there’s the unrelenting pressure to innovate while keeping projects on budget and clients happy. This book is your shortcut to clarity and confidence in a complex world.

Turning Chaos into Gold is a groundbreaking guide that redefines what it means to lead as a woman in today’s fast-paced world. Blending practical strategies with inspirational insights, this book equips women with the tools they need to turn challenges into opportunities and lead with confidence, resilience, and purpose.

Do you feel out of your depth when setting objectives for your team? Ah, the annual ritual of objective-setting! Loved by so few, undertaken by so many. Do you get a slight knot in the pit of your stomach, just thinking about it? Most managers dread it because they're not 100 percent sure of what they're supposed to do. Promoted with little training, they're just supposed to know how to design objectives. Know how to develop soft skills. Sure it's easy, right? On top of that, there’s the niggling feeling that the process doesn’t make much of a difference.

You or your company can be screwed if you are hiring consultants without a plan to manage their bid for the sale, statement of work, and overall engagement. Learn from a seasoned risk and compliance, fraud examiner, and process improvement consultant who has worked for over 12 years in three of the "Big Four" consultancies on how you and your company can mitigate corporate risk when bringing in paid advisors.

The work environment has changed. While a few years ago you could land a good job and run it for the majority of your life, nowadays we all live in a continuous update cycle. We need to constantly change to keep up with the world, otherwise we are left behind. This is a necessity. And, since it's not a viable idea to land a lifetime job, why not turn yourself into a one man company, running your own freelancing business?

Marty Strong's direct and compelling message is focused on business, but in truth, its leadership tenets are agnostic as to industry, marketplace, private, or public setting. This is not a textbook. It is a personal conversation between a high-performance business leader and professionals searching for actionable insights that deliver results. Be Nimble provides mentorship, tips, tools, and useful examples to help drive home its valuable leadership insights. Marty Strong has an accomplished leadership career spanning four decades.

Learn how to promote your consulting business with these 10 tips.

Simply put, leadership is about influence. In five practical steps, this book leverages proven leadership theory and personal accounts to unveil how you can become an everyday leader. Effective leadership begins with understanding that every leader is different, and every day is unique. Being a leader day in, day out requires embracing your personal leadership style and understanding the theory behind the practice.

The Greek philosopher Heraclitus is the one who is credited with saying "The only thing that is constant is change." In the world of giving speeches this is especially true. One does not just suddenly become a great speaker. Rather, what happens is that we start to give speeches and gradually over time we get better at doing it. However, we'll never get any better at speaking in public if we don't know how to change.

What is a Millionaire? Find out what money really is and where it comes from. Learn how to harness what God has given you to increase wealth for His purpose. Does God want people to be poor? Find the answers in A God Made Millionaire. This book answers how you may unleash the blessings that God has in store for you.