Consumer Research

Lista de productos
    • How Our Obsessions Are Changing What We Buy and Who We Are
    • De: Zoe Fraade-Blanar, Aaron M. Glazer
    • Narrado por: Josh Bloomberg
    • Duración: 8 h y 27 m
    • Fecha de lanzamiento: 03-21-17
    • Idioma: Inglés
    • 4 out of 5 stars 23 calificaciones
    • As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love....

    Precio regular: $25.79

    • How Social Media Disrupts Our Elections, Our Economy, and Our Health - and How We Must Adapt
    • De: Sinan Aral
    • Narrado por: Mike Chamberlain
    • Duración: 14 h y 38 m
    • Fecha de lanzamiento: 09-15-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 91 calificaciones
    • Social media connected the world - and gave rise to fake news and increasing polarization. Now a leading researcher at MIT draws on 20 years of research to show how these trends threaten our political, economic, and emotional health....

    Precio regular: $20.25

    • The Power of Social Influences
    • De: Cass R. Sunstein
    • Narrado por: Jonathan Yen
    • Duración: 5 h y 7 m
    • Fecha de lanzamiento: 05-28-19
    • Idioma: Inglés
    • 4 out of 5 stars 36 calificaciones
    • In Conformity, Cass R. Sunstein argues that the key to making sense of living in this fractured world lies in understanding the idea of conformity - what it is and how it works - as well as the countervailing force of dissent....

    Precio regular: $17.19

    • De: Colin Ryan
    • Narrado por: Colin Ryan
    • Duración: 5 h y 1 m
    • Fecha de lanzamiento: 01-24-23
    • Idioma: Inglés
    • sin calificaciones
    • If you apply even one tenth of the things I learned in my journey to better understand our emotions and behaviors around money, I guarantee you’ll have greater success in making money, beating debt, and reaching your dream career....

    Precio regular: $19.95

    • Living More with Less
    • De: James Wallman
    • Narrado por: Kris Dyer
    • Duración: 9 h y 10 m
    • Fecha de lanzamiento: 04-04-16
    • Idioma: Inglés
    • 4.5 out of 5 stars 8 calificaciones
    • Trend forecaster James Wallman reveals the world's growing sense of stuffocation – and how we can move away from it....

    Precio regular: $20.00

    • Why Americans (Still) Can't Hold On to Their Money
    • De: Stuart Vyse
    • Narrado por: William Hughes
    • Duración: 13 h y 10 m
    • Fecha de lanzamiento: 09-03-18
    • Idioma: Inglés
    • 4.5 out of 5 stars 5 calificaciones
    • In 2008, Stuart Vyse's Going Broke described the epidemic of personal debt that existed in the years leading up to the Great Recession and anticipated the home mortgage crisis that started it. This fully updated new edition tackles the post-recession era of economic recovery....

    Precio regular: $19.74

    • Transforming What People Do, Not Buy, to Gain Market Advantage
    • De: Allen P. Adamson
    • Narrado por: Alan Carlson
    • Duración: 7 h y 18 m
    • Fecha de lanzamiento: 06-27-23
    • Idioma: Inglés
    • 4.5 out of 5 stars 2 calificaciones
    • Reimagine your brand, company, or idea through the lens of consumer experience....

    Precio regular: $21.83

    • How to Change Mass Behaviour by Harnessing Our True Nature
    • De: Mark Earls
    • Narrado por: Dennis Holland
    • Duración: 12 h y 50 m
    • Fecha de lanzamiento: 07-10-20
    • Idioma: Inglés
    • 5 out of 5 stars 1 calificación
    • The evidence from a number of leading behavioral and neuroscientists suggests that our species is designed as a herd or group animal. Mark Earls applies this evidence to the traditional mechanisms of marketing and consumer behavior....

    Precio regular: $21.49

    • Behavioral Economics for Marketers
    • De: Rebecca L. Sullivan
    • Narrado por: Rebecca L. Sullivan
    • Duración: 10 h y 1 m
    • Fecha de lanzamiento: 06-14-23
    • Idioma: Inglés
    • 5 out of 5 stars 1 calificación
    • Great marketing strategy looks like magic to the uninitiated. The mystical aura surrounding behavioral economics draws in the intellectually curious but has also confined the discipline to the fringes of modern marketing practices....

    Precio regular: $24.95

    • Learn How a Simple Change to Your Product Name and Sales Pitch Can Multiply Your Income
    • De: James I. Bond
    • Narrado por: Jonny Unitus
    • Duración: 4 h y 46 m
    • Fecha de lanzamiento: 11-06-22
    • Idioma: Inglés
    • 5 out of 5 stars 14 calificaciones
    • People buy for emotional reasons. Yet "emotional selling" is missing from most marketing. That's why so many pros are now using BRAIN GLUE to boost the performance of their ads, emails, social media posts, and one-on-one presentations....

    Precio regular: $14.95

    • Enchanting Customers with Premium Brand Experiences
    • De: Riccardo Illy
    • Narrado por: Sam Rushton
    • Duración: 6 h y 16 m
    • Fecha de lanzamiento: 02-22-22
    • Idioma: Inglés
    • 5 out of 5 stars 2 calificaciones
    • Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations....

    Precio regular: $19.79

    • Winning Customers in a Review-Driven World
    • De: Bill Tancer
    • Narrado por: Sean Pratt
    • Duración: 6 h y 10 m
    • Fecha de lanzamiento: 10-16-14
    • Idioma: Inglés
    • 4.5 out of 5 stars 13 calificaciones
    • Tancer's fascinating stories and data-driven research show how online reviews can be a huge help to business owners, once they learn how to leverage them....

    Precio regular: $25.78

    • The World of Personal Data - Lifeblood of Big Business - and the End of Privacy as We Know It
    • De: Adam Tanner
    • Narrado por: John McLain
    • Duración: 9 h y 9 m
    • Fecha de lanzamiento: 09-02-14
    • Idioma: Inglés
    • 4 out of 5 stars 43 calificaciones
    • The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone....

    Precio regular: $6.95

    • The Fierce Girl's Roadmap to the Car of Your Dreams
    • De: Lisa C. Copeland
    • Narrado por: Megan Ruttledge
    • Duración: 4 h y 31 m
    • Fecha de lanzamiento: 08-08-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 3 calificaciones
    • A car is the second biggest asset you’re likely to acquire, next to your home. Purchasing it should be fun! If you are ready to purchase your dream car your way, this audiobook is for you....

    Precio regular: $19.46

    • How Behavioral Economics Can Improve Your Business
    • De: Kay-Yut Chen, Marina Krakovsky
    • Narrado por: Don Hagen
    • Duración: 9 h y 15 m
    • Fecha de lanzamiento: 11-30-10
    • Idioma: Inglés
    • 4 out of 5 stars 36 calificaciones
    • Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream....

    Precio regular: $24.06

    • Standing Out in Today's Cluttered Marketplace
    • De: Noah Kerner, Gene Pressman
    • Narrado por: Johnny Heller
    • Duración: 5 h y 12 m
    • Fecha de lanzamiento: 05-29-07
    • Idioma: Inglés
    • 3.5 out of 5 stars 58 calificaciones
    • Cool isn't just a state of mind, a celebrity fad, or an American obsession, it's a business....

    Precio regular: $17.49

    • 30 Challenges to Transform Your Organization's Brand (and Your Own)!
    • De: Scott Jeffrey Miller
    • Narrado por: Scott Jeffrey Miller
    • Duración: 7 h y 58 m
    • Fecha de lanzamiento: 06-22-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 5 calificaciones
    • One man's mistake is another man's lesson. Don't let Scott Miller's success story fool you. He has made and learned from many mistakes in his career. Marketing Mess to Brand Success shares a career's worth of horrifying mistakes, missteps, and lessons learned.....

    Precio regular: $17.19

    • 3 in 1: Proven Strategies to Stay Ahead of Your Competition, Leverage the New Viral Trends, and Build a Massive Brand Using Facebook, Instagram, YouTube, Twitter
    • De: Chandler Wright
    • Narrado por: Sam Slydell, Lee Jagow
    • Duración: 10 h y 5 m
    • Fecha de lanzamiento: 07-30-20
    • Idioma: Inglés
    • 5 out of 5 stars 50 calificaciones
    • Do you want your business or brand on social media to thrive but find yourself struggling to get a sale, engagement, or even an endorsement? Are you sick of watching other businesses successfully grow their online presence, but you are unable to even get a follow? Find out....

    Precio regular: $24.95

    • The Six Elements That Ensure Exceptional Service Without Exception
    • De: Michael Barnett
    • Narrado por: Samantha Novak
    • Duración: 3 h y 50 m
    • Fecha de lanzamiento: 03-16-22
    • Idioma: Inglés
    • 4 out of 5 stars 2 calificaciones
    • Customer Relationship Imprinting reveals why some businesses have fiercely loyal customers who will pay much more for the same goods and services instead of doing business with their competitors. Barnett demystifies the success secrets of these top customer-centric businesses....

    Precio regular: $11.66

    • How to Transform the Customer Experience for the World’s Most Powerful Consumers
    • De: Bridget Brennan
    • Narrado por: Lisa Wright
    • Duración: 4 h y 19 m
    • Fecha de lanzamiento: 03-05-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 24 calificaciones
    • Bridget Brennan, CEO of Female Factor, shows listeners how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women....

    Precio regular: $17.09

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