Content Marketing

En esta obra, te sumergirás en el fascinante mundo del marketing de contenidos y descubrirás estrategias probadas para crear, distribuir y analizar contenido relevante de manera efectiva. Ya seas un profesional experimentado en marketing, un emprendedor ambicioso o simplemente alguien que busca impulsar su presencia en línea, este libro ofrece ideas valiosas y herramientas esenciales para alcanzar tus objetivos.

O marketing de conteúdo está se tornando essencial em todas as empresas, e os profissionais que o dominam são cada vez mais valorizados no mercado. Escrito por Vitor Peçanha, referência brasileira no assunto, este audiolivro agrega os conhecimentos técnicos e práticos e revela todas as etapas para criar e executar uma estratégia de sucesso em marketing de conteúdo, além de explicar como usar da melhor maneira canais como blogs, redes sociais e e-mail, sempre focando, é claro, em resultados. Uma obra fundamental para o marketing dos novos tempos.

AudioLearn’s Business School Crash Course series presents Marketing in the Virtual World. Written by distinguished professors and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for exams, or if you’re simply interested in the subject of social and digital marketing.

This book will teach you how to start a cool blog the smart way - no prior experience is necessary - and you might even have fun along the way.

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry - yet it's still utterly foreign to most companies running things now. When consumers you've never met are rating your company's products in public forums with which you have no experience or influence, your company is vulnerable.

An industry insider reveals the next generation of marketing - and provides the insight you need to use it to beat the competition.

Take your content marketing to the next level with this advanced guide! While many so-called online marketing gurus have long since given up on email marketing, claiming that the rate of return is not truly worth the time investment, the truth of the matter is that as long as you approach it in the right way, adding a regular email newsletter to your content marketing strategy can be a great way to connect with your target audience in a whole new way.

Traditional marketing tactics aren't bringing in customers like they used to, and even today's most successful businesses are suffering shrinking returns on their advertising and marketing investment. The Digital Handshake explains this phenomenon and reveals seven effective, proven strategies for using new media and online tools to find new customers and keep them.

With more than a billion users in 75+ languages, YouTube connects with one-third of global internet users and provides creators and advertisers opportunities to reach large-scale audiences. Have you ever wondered how 16,000 YouTube accounts have millions of subscribers and get hundreds of thousands of views a day? Have you ever aspired and hoped that one day your YouTube channel could generate international business expansion and a passive income stream?

Social media changed the world - and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before - online video, web audio, teleseminars, and more - plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.

In this book, you will discover the different types of stories that matter, along with a blueprint for developing short stories that can have an immediate impact on your marketing. If you want lessons on how to improve your persuasion power, with a dash of wry humor thrown in, then Persuade with a Digital Content Story! is the book for you.

An industry insider reveals the next generation of marketing - and provides the insight you need to use it to beat the competition.

The Start at Zero books are a series of books for absolute beginners, and are short, concise, and to the point. Podcasting is no different. Sometimes you just need some basic principles to get started, and you are on your way. Millian Quinteros is an accomplished voice over artist, podcast producer, and on-air talent. In this book, he boils down over 20 years of experience into bite-sized pieces, so you can take what you need and go.

In The Stripped-Down Guide to Content Marketing, content creator and content marketing strategist John Egan shares the essentials for creating high-quality online content that grows your business. Your content will attract, educate, enlighten, and retain current and potential members of your audience after you’ve uncovered his strategies. Through examples of compelling content marketing campaigns, you’ll learn to harness the power to influence customers and drive product sales.

Some of the world’s largest brands have a presence on Pinterest. For example, a worldwide brand known as Starbucks has more than 10 million monthly views and thousands of dedicated followers. So, remember: you are setting yourself up for this kind of success with every step that you take. I know these statements may seem out of reach, but if you are committed to making your Pinterest page a priority you can absolutely achieve this kind of success. Once your page reaches 200k to 300k monthly views you will see a real traffic boost to your website.

What is a Podcast? It is audio or video shows, think of them as free radio or TV shows which you deliver spam-free directly to your audience every time you produce one! Truly the ultimate podcast training bundle whether you're new to podcasting or you're looking to improve your existing podcast. From my proven methods, and simple to use strategies you will learn how to grow your podcast, acquire high profile guests, and monetize your podcast, you'll hear it all right here in this audio program.

Become a master content creator with the Content Powerhouse Bundle, featuring two powerful audiobooks designed to elevate your digital presence. Whether you're building a brand, creating online narratives, or looking to captivate your audience, this bundle provides the expert strategies you need to stand out and succeed in the digital landscape. Whether you're a marketer, content creator, or entrepreneur, the Content Powerhouse Bundle will transform your approach to content creation and help you build a digital brand that truly shines.

Writing a book can transform the growth and value of your business.Books are still one of the most powerful assets you can create to build your credibility, authority and visibility in your market. It raises the profile of your work, putting you in front of audiences you might not have been able to reach before. It positions you as the go-to expert in your field—after all, if you literally ‘wrote the book’ on your industry, you’ll be the easy choice for your prospects. A book also opens up new streams of revenue and opportunities for you and your business, growing in value over time...

Want more customers? Read this book! goes through reasons of why persons buy from successful businesses and how you can put your business in that stratosphere. DF Studios and Mikkell Khan bring to light changes that any business can make today to get them a constant supply of eager, higher paying and returning customers.

As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. Twitter for Good is a groundbreaking book that contains the most effective tactics for tapping into the power of Twitter as a real-time information network.