Creative Advertising

One of the most common questions entrepreneurs and small business owners ask is, “how do I create a category if I’m not a heavily funded startup, or some massively successful company? How can someone like me create a category of my own?” This reveals maybe the single greatest benefit of category design: anyone can do it, at any stage of their life.

ReCreativity is an inspirational guidebook for you to go down the less travelled paths in the creative process – whether you choose to take a two day trip into nature or just a journey for ideas hunting in your imagination, ReCreativity lays out six simple steps to take for finding insights and ideas and return with a renewed creative mind. The book is for marketing- and advertising professionals, creatives, designers, artists, educators and others, who in the modern day fast paced digital day and age are looking to find back to the original analogue ways to revitalize their brains ...

Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multimillion dollar brands. There are good reasons for this; we now understand better than ever before the psychological and sociological reasons why apparent frivolity creates serious business benefits.

Creating Passive Income - Turn Instagram Into Your Passive Income Powerhouse Unlock the secret to effortless income with Instagram! In this step-by-step guide, you’ll learn how to transform your favorite social media platform into a reliable, passive income stream. Whether you're a complete beginner or already dabbling in the influencer world, this book reveals actionable strategies to monetize your account, build a loyal audience, and partner with brands eager to work with you. Discover proven methods for automating your efforts so you can earn while you sleep—and free up time to enjoy...

An authentic brand community is more than just people buying your product or working alongside one another. This audiobook articulates the critical roles of mutual concern, common values, and shared experiences in creating fiercely loyal customer and collaborator relationships. Carrie Melissa Jones and Charles Vogl argue that in an authentic and enriching community, members have mutual concern for one another, share personal values, and join together in meaningful shared experiences, whether online or off. On the deepest level, brands must help members grow into who they want to be.

This is the complete and unabridged Scientific Advertising, written by the advertising genius Claude C. Hopkins in 1923. It is cited by many advertising and Internet marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook you'll never waste money on ineffective advertising again.

Instructive as it is innovative, Unlabel will empower you to channel your creativity, find the courage to defy convention, and summon the confidence to act and compete in any environment. This blueprint will teach you how to grow both creatively and commercially by testing your personal brand against the principles of the Authenticity Formula. Marc Eckō shares the bruising mistakes and remarkable triumphs that reveal the truth behind his success, growing from a misfit kid airbrushing T-shirts in his parents' garage to the bold creator of two hugely successful branded platforms.

"The Art of Stress: A Guide for Creative Minds" is a comprehensive e-book designed to help individuals in the creative field effectively manage stress and find balance in their lives. Drawing upon a combination of research-backed strategies and practical techniques, this book offers valuable insights and actionable advice for managing stress, enhancing creativity, and fostering overall well-being. Whether you're an artist, writer, musician, or any other creative professional, this guide will provide you with the tools and mindset needed to navigate the pressures of the creative industry and...

This :Set and Forget" System brings me Autopilot Monthly Income, and It Can Do the Same For You! I will show you how, using completely free methods. This system will cost you nothing to implement, making 100% pure profit. We are going to set up Facebook pages that users need. We are then going to auto post to these ultra targeted local pages attracting hordes of buyers. I have been using this system for a couple of years now and it never fails to generate income for me month after month. Once these pages are set up, there is absolutely nothing else to do, just watch the sales roll in.

1000 Ideas - One Mission: Better Marketing ✅ 1,000 unique, actionable marketing ideas—organized for quick access and instant inspiration. 🧠 Built for brainstorms—jumpstart creativity when you're stuck or need a fresh angle. 📱 Covers every channel—social media, email, events, content, branding, guerrilla, SEO, and more. 🔍 From micro to massive—ideas for small tweaks and big campaigns alike. 💡 No fluff, just fuel—real-world tactics you can implement immediately. 🌍 For all industries and audiences—adaptable concepts that scale with your brand. 🛠️ Perfect for ...

This innovative platform empowers local marketers, business consultants, and online entrepreneurs to create AI products tailored for local businesses in under ten minutes. With a simple interface and no technical skills required, you can craft unique solutions that local businesses will eagerly pay $499 a month for. Local Business Marketing provides step-by-step instructions and over 55 niche-specific ideas, ensuring your success from day one. These Custom GPTs automate tasks like appointment setting, customer inquiries, and more, revolutionizing local businesses’ operations and boosting ...

With AI we now realize that you can easily create any type of book that we wish, so where do we start? What if we start with proven winners? What if we create a book that's similar to a bestseller? I am going to show how to create a book lightning fast with my secret method. This method isn't for just creating romance books, it can be applied to any kind of book you want to create I use the the power of ChatGpt plus my method to create books that have the ability to become bestsellers fast. Check it out, you will be blown away by this method.

For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.

Internationally recognized “millionaire maker,” Dan S. Kennedy, joined by entrepreneur and financial consultant, Matt Zagula, show you how to break down the barriers caused by the “trust no one” mantra invading every customer’s mind today. They deliver an eye-opening look at the core of all business—trust, and teach you the secrets to gaining it, keeping it, and using it to build competitive differentiation, create price elasticity, attract more affluent clients, and inspire referrals.

Think of the last great article you read or the last great speech you heard. Chances are, if you remember one key message, you also remember one compelling story. That's because the best content starts with a story. When it comes to marketing, the best business content starts with a story the audience cares about, not the brand's message about what it wants to sell them.

Have you ever wondered why there are so many talented artists out there, but few seem to make a living from their creativity? Andrea Ehrhardt is a six-figure artist and business coach who shares her knowledge to help those who are ready to go from being a hobbyist to becoming their own full-time creative boss. Build your unique art brand, connect with your target audience, become the go-to artist in your area, and love what you do for a living. This is your guide to help you break into the art world and live a life of creativity and financial freedom!

"We live in a time when people need to learn a skill or piece of knowledge and take action. However, because of information overload, people are taking in so much content and forgetting or hiding behind it instead of making things happen." In Atomic Content Revolution, J.R. Heimbigner introduces the power of atomic content—concise, impactful messages that cut through the noise. In this book, you'll learn: Why Atomic Content? Understand the importance of short, potent content in an age of information overload. Types of Atomic Content Discover ten formats that engage and inspire, from ...

This audiobook is the second half of a journey you already began. As most creative agency owners soon find, no matter how great your skill is, there will be a point where your agency doesn't grow anymore. You have to step outside of your creative side, and build practical agency systems to simplify and scale your business. You have to step outside of your creative side and build practical agency systems to simplify and scale your business. This audiobook was recorded as a guidebook to help creative agency owners.

Over the past 20 years, category creation and category design has gone from being a little-known "positioning" secret from advertising legends like David Ogilvy, Leo Burnett, Al Ries, Jack Trout, Gary Halbert, and more, to now becoming the single most in-demand skill among business leaders, Fortune 500 executives, Silicon Valley entrepreneurs, marketers, and even the next generation of digital creators.

Not sure what to post on social media? Struggling to come up with fresh content ideas? This audiobook can help! Turning social likes into real cash takes time, consistency, and laser-focused strategy. But finely tuned tactics are only half the battle. The other half? Creating content that your audience will absolutely love.