Creative Careers

Lo que vas a encontrar en este libro es una caja de herramientas prácticas para mejorar, día a día, tu salud física y mental, tus relaciones y tu economía. Más de doscientas personas han pasado por Tengo un Plan y nos han permitido reunir todas estas claves. Te ofrecemos 39 principios de los mayores expertos en cada área, sintetizados con el objetivo de que los apliques fácilmente en tu rutina. Si consigues hacer tuyo uno de estos principios y que tu vida sea un poco mejor, para nosotros ya habrá merecido la pena.

Here, drawing on revealing, honest stories from his five decades in business - the company's many successes as well as its stumbles - Koch walks the listener step by step through the five dimensions of Market-Based Management to show stockholders, entrepreneurs, leaders, students - and innovators, supervisors and employees of all kinds, in any field - how to apply the principles to generate Good Profit in their organizations, companies, and lives.

You want to make better decisions. You want to be right more of the time professionally and personally. However, being more right consistently is a hard problem because the world is such a complex, evolving place. How do you navigate this complexity? Mental models are decision-making tools that guide our perception of the world and our behaviour in it. They help us understand life, make decisions and solve problems. The best models help us make intelligent investments, develop groundbreaking technologies and even travel to outer space.

You've learned the principles in Napoleon Hill's classic Think and Grow Rich - now give them STICKABILITY! The path to personal and professional success is not a one-way street. Most people encounter setbacks and obstacles that threaten to derail them from their chosen route. The most successful people, however, adhere to their principles and goals, capitalizing on hidden opportunities, even in the face of what many would consider unconquerable obstacles. To coin a new word - these people have STICKABILITY!

Remaining relevant as a creative professional takes more than creativity—you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers.

It has long been recognized that most standard of living increases are associated with advances in technology, not the accumulation of capital. Yet it has also become clear that what truly separates developed from less developed countries is not just a gap in resources or output but a gap in knowledge. In fact the pace at which developing countries grow is largely determined by the pace at which they close that gap. Therefore, how countries learn and become more productive is key to understanding how they grow and develop, especially over the long term.

Though technology has evolved at hyper-speed over the past 100 years, management styles have mostly stayed the same. The higher-ups make the decisions, and the employees grind it out, often without knowing the endgame. In 1983, Jack Stack created a new game: the great game of business. Get in the Game further explains the rules of this game: To win, you must get everyone, at all levels of the business, as informed, involved, and engaged as the owner.

Do It Scared, by popular blogger and podcast host Ruth Soukup, is the essential handbook for any woman who has ever felt like she is sitting on the sidelines of her own life and is finally ready to jump in, dream big, and go after her goals. Equal parts inspiration and tough love, Do It Scared combines easy-to-implement tips with the motivation to start making real changes that lead to big results.

Womack and Jones, the authors of The Machine That Changed the World and creators of the "lean enterprise" theory, take leanness to the next step with a focus on what the customer really wants, not what it is possible to get him to accept. This is the management book for the next business generation.

Just as the sun rises in the east and sets in the west due to Earth’s rotation, there are natural laws your body follows. One law, discerned by traditional Asian medicine, can decide the health of your body, mind, and spirit. Water Up Fire Down by New York Times best-selling author Ilchi Lee reveals this golden rule of health.

Con un sorprendente optimismo sobre el futuro de América Latina, Andrés Oppenheimer revela en este libro las claves del éxito en el siglo XXI, en que la innovación y la creatividad serán los pilares del progreso.

Most leaders know that a winning, engaged culture is the key to attracting top talent - and customers. Yet, it remains elusive how exactly to create this ideal workplace - one where everyone from the front lines to the board room knows the company’s values and feels comfortable and empowered to act on them. Based on Ann Rhoades’ years of experience with JetBlue, Southwest, and other companies known for their trailblazing corporate cultures, Built on Values reveals exactly how leaders can create winning environments that allow their employees and their companies to thrive.

In our culture, artistic genius and poverty seem inevitably linked, but does it have to be that way? Jim Henson didn’t think so. An iconic creator and savvy businessman, Henson is a model for artists everywhere: Without sacrificing his creative vision, Henson built an empire of lovable Muppets that continues to educate and inspire - and a business that was worth $150 million at the time of his death. How did he ever pull it off? And how can other creators follow in his path?

Whether you want to leave a dead-end job, heal a relationship, grow a business, master your money, or just find two free hours in your day, Everything is Figureoutable will train your brain to think more positively and help you break down any dream into manageable steps.

In this book, Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in various industries, Connected Strategy identifies the four pathways - respond-to-desire, curated offering, coach behavior, and automatic execution - for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies.

In this authoritative and fascinating new audiobook, Keith Sawyer, a psychologist at Washington University, tears down some of the most popular myths about creativity and erects new principles in their place. He reveals that creativity is always collaborative: even when you're alone. Sawyer's audiobook is filled with compelling stories about the inventions that changed our world.

From humble beginnings in the rural South to becoming a Morehead-Cain scholar at UNC-Chapel Hill, Antonio McBroom was always determined to achieve his C. E. O. dream of Creating Extra • Ordinary life. The only thing he didn’t expect was that a minimum wage ice cream scooping job would lead him there. Presented with a chance to franchise his own Ben & Jerry’s, McBroom “scooped his way” to the top before co-founding his company, Primo Partners, in 2008. Within 15 years, he grew a single scoop shop from $200K per year to a vast enterprise that drives over $20 million annually.

Are you ready to "make a dent in the universe"? As a creative, you no longer have to take a backseat. In fact, stepping up and embracing entrepreneurship is the fastest route to impact. But where do you start? And what sets the businesses that succeed apart? To find out, we asked the bright minds behind companies like Google X, Warby Parker, Facebook, O’Reilly Media, and more to share their startup wisdom.

You might be in a negative spiral, productively or psychologically, stuck thinking you’re just not good enough, you’ll never get ahead, and the world is unfair. Or perhaps you feel pretty good about your attitude, but you know there’s always room for improvement, and you’re curious about what you can tweak to do better. Whatever your current position, you have the opportunity to take agency at work and in life. You can actively improve your situation because it all comes down to attitude, and your attitude is not set in stone.

Elizabeth Arden was a household name on six continents and a millionaire several times over before her death in 1966. Arden counted British royalty and social elites from the overlapping worlds of New York, Hollywood, London, and Paris among her clients. She revolutionized skin care and cosmetics, making it acceptable for all women to embrace glamour and wear makeup—not just actresses and prostitutes. She created a successful international business empire before women gained the vote and at a time when virtually no woman owned or ran a national company.