Customer Marketing

Lista de productos
    • Align Your Markets, Organization, and Strategy Around Customer Needs
    • De: Jim Kalbach, Michael Schrage - foreword
    • Narrado por: Tom Parks
    • Duración: 8 h y 10 m
    • Fecha de lanzamiento: 05-28-24
    • Idioma: Inglés
    • 3.5 out of 5 stars 3 calificaciones
    • These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action.

    Precio regular: $17.49

  • Precio regular: $11.19

    • Conquering the New Battleground for Customer Loyalty
    • De: Matthew Dixon, Nick Toman, Rick DeLisi
    • Narrado por: Matthew Dixon, Nick Toman, Rick DeLisi
    • Duración: 6 h y 37 m
    • Fecha de lanzamiento: 03-03-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 112 calificaciones
    • In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty....

    Precio regular: $15.75

    • How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You
    • De: Rob Fitzpatrick
    • Narrado por: Rob Fitzpatrick
    • Duración: 3 h y 50 m
    • Fecha de lanzamiento: 05-08-19
    • Idioma: Inglés
    • 5 out of 5 stars 1,333 calificaciones
    • The Mom Test is a quick, practical guide that will save you time, money, and heartbreak....

    Precio regular: $11.69

  • Precio regular: $13.49

    • Teaching Your Business to Market Itself
    • De: John Jantsch
    • Narrado por: John Jantsch
    • Duración: 6 h y 49 m
    • Fecha de lanzamiento: 05-25-10
    • Idioma: Inglés
    • 4 out of 5 stars 660 calificaciones
    • This practical, smart, and original guide is essential listening for any company looking to grow without a fat marketing budget...

    Precio regular: $24.06

  • Precio regular: $4.99

    • How Proactive Calls to Customers and Prospects Can Double Your Sales
    • De: Alex Goldfayn
    • Narrado por: Danny Campbell
    • Duración: 4 h y 30 m
    • Fecha de lanzamiento: 10-12-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 45 calificaciones
    • In Pick Up the Phone and Sell, sales expert, consultant, and Wall Street Journal best-selling author Alex Goldfayn delivers a comprehensive road map to one of the most important weapons in any salesperson's arsenal: the phone....

    Precio regular: $21.49

    • How Personal Videos Accelerate Sales and Improve Customer Experience
    • De: Ethan Beute, Stephen Pacinelli
    • Narrado por: Ethan Beute, Stephen Pacinelli
    • Duración: 6 h y 26 m
    • Fecha de lanzamiento: 11-19-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 34 calificaciones
    • Every day, most working professionals entrust their most important messages to a form of communication that doesn't build trust, provide differentiation, or communicate clearly enough....

    Precio regular: $17.19

    • Invest in Relationships to Build Your Business and Your Career
    • De: Mo Bunnell
    • Narrado por: Mo Bunnell
    • Duración: 6 h y 10 m
    • Fecha de lanzamiento: 08-27-24
    • Idioma: Inglés
    • 4.5 out of 5 stars 7 calificaciones
    • Relationships are the foundation of our long-term business success. The problem is a million things get in the way. But there’s a simple solution to breaking through all this noise: Giving. Mo Bunnell shows how to develop the growth mindset that keeps the focus on the relationship.

    Precio regular: $23.39

    • The 6 Keys To Deliver A World-Class Experience
    • De: David Brownlee
    • Narrado por: Virtual Voice
    • Duración: 2 h y 9 m
    • Fecha de lanzamiento: 02-15-24
    • Idioma: Inglés
    • 4.5 out of 5 stars 2 calificaciones
    • Customer Service Success, The 6 Keys To Deliver A World-Class Experience, offers you new solutions to the age-old challenges that you face in your ...

    Precio regular: $14.99

    • How to Nail Product Positioning so Customers Get It, Buy It, Love It
    • De: April Dunford
    • Narrado por: April Dunford
    • Duración: 3 h y 31 m
    • Fecha de lanzamiento: 03-10-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 440 calificaciones
    • You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to a competition, or trying to attract the widest customer base....

    Precio regular: $10.13

    • The Proven Playbook to Scientifically Crush Your Sales Goals
    • De: Butch Hodson, A.J. Mahar
    • Narrado por: Butch Hodson, A.J. Mahar, Jonathan Strait
    • Duración: 8 h y 47 m
    • Fecha de lanzamiento: 03-25-25
    • Idioma: Inglés
    • 5 out of 5 stars 1 calificación
    • In Sales Lab Scripting, tech sales masters A.J. Mahar and Butch Hodson unveil the exact playbook they’ve used to scale dozens of startups. This step-by-step process has helped thousands of sales reps consistently crush their sales goals every month—regardless of experience, product, or industry.

    Precio regular: $10.49

  • Precio regular: $4.99

    • Turn Every Buyer into a Loyal Fan and Revenue Engine
    • De: Laura Mangum Broome
    • Narrado por: Ibrahim Sherif
    • Duración: 1 h y 42 m
    • Fecha de lanzamiento: 06-05-25
    • Idioma: Inglés
    • sin calificaciones
    • In a world obsessed with lead generation, Client for Life offers a refreshing shift: grow your business by keeping the customers you already have—and turning them into your most powerful marketing asset.

    Precio regular: $6.95

    • How to Create Relevant and Memorable Experiences at Every Touchpoint
    • De: Nicholas J. Webb
    • Narrado por: James Foster
    • Duración: 7 h y 1 m
    • Fecha de lanzamiento: 12-27-15
    • Idioma: Inglés
    • 4.5 out of 5 stars 177 calificaciones
    • What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top....

    Precio regular: $20.00

  • Precio regular: $6.95

    • Leveraging Urgency and Demand to Influence Customer Decisions
    • De: Dr. Mindy Weinstein
    • Narrado por: Karen Ruth Johnston
    • Duración: 6 h y 20 m
    • Fecha de lanzamiento: 12-13-22
    • Idioma: Inglés
    • 4.5 out of 5 stars 8 calificaciones
    • In The Power of Scarcity, Dr. Mindy Weinstein leverages her deep expertise in both marketing and psychology to reveal how this influence principle can be used to boost sales, win negotiations, spark action, develop community, build customer loyalty, and more....

    Precio regular: $17.19

    • Transforming Customer Experience for an On-Screen World
    • De: Rick Delisi, Dan Michaeli
    • Narrado por: Rick Delisi
    • Duración: 5 h y 35 m
    • Fecha de lanzamiento: 12-21-21
    • Idioma: Inglés
    • 4 out of 5 stars 5 calificaciones
    • Digital Customer Service traces the evolution of customer service - as well as the evolution of customer expectations and the underlying psychology that drives customer behavior - from the days of the first call centers in the 1980s all the way to today's digital world....

    Precio regular: $13.75

    • How to Turn Your Customers into Lifelong Advocates
    • De: Brittany Hodak
    • Narrado por: Brittany Hodak
    • Duración: 6 h y 7 m
    • Fecha de lanzamiento: 01-10-23
    • Idioma: Inglés
    • 4.5 out of 5 stars 34 calificaciones
    • In Creating Superfans, award-winning entrepreneur and keynote speaker Brittany Hodak shares a powerful framework for transforming your business from a commodity into a category of one....

    Precio regular: $21.49

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