Economic Theory

The law of market failure: Most new products will fail in the market, even if competently executed.

What is economics? How does the global economy work? What do different economic theories tell us about the world? Ha-Joon Chang explains how the global economy works and why anyone can understand the dismal science. Unlike many economists who claim there is only one way of 'doing economics', he introduces listeners to a wide range of economic theories, from classical to Keynesian, revealing how they all have their strengths, weaknesses and blind spots.

Imagine being the person everyone trusts to make sound, smart choices. This book goes beyond theory—it’s a guide to real-life application. Master Game Theory delivers practical, down-to-earth insights that have already transformed countless lives and can change yours too. With this book, you’ll have an arsenal of strategic tools at your fingertips, giving you newfound confidence and control over every decision.

Stephanie Kelton's brilliant exploration of modern monetary theory (MMT) dramatically changes our understanding of how we can best deal with crucial issues ranging from poverty and inequality to creating jobs, expanding health care coverage, climate change, and building resilient infrastructure. Any ambitious proposal, however, inevitably runs into the buzz saw of how to find the money to pay for it, rooted in myths about deficits that are hobbling us as a country.

Since the end of the Second World War, the US dollar has been the global reserve currency, which has ensured American dominance of the world economy. But no longer. More than a hundred countries are developing Central Bank Digital Currencies (CBDCs), digital equivalents to cash that will utterly transform how we do business at home and abroad. Urgent, clear-eyed and groundbreaking, Smart Money shows us how CBDCs are going to impact all of our futures in ways that most of us have failed to even consider.

Mission Economy looks at the challenges facing us in a radically new way. Global warming, pollution, dementia, obesity, gun violence, mobility—these environmental, health, and social dilemmas are huge, complex, and have no simple solutions. Mariana Mazzucato argues we need to think bigger and mobilize our resources in a way that is as bold as inspirational as the moon landing—this time to the most "wicked" social problems of our time. We can only begin to find answers if we fundamentally restructure capitalism to make it inclusive, sustainable, and driven by innovation.

Thorstein Veblen (1857-1929) was an American economist and sociologist. His most famous work, The Theory of the Leisure Class: An Economic Study of Institutions (1899), is a treatise on economics and a social critique of consumption and of consumerism, based on the social stratification of people and the division of labor. This work is in the tradition of Adam Smith’s Wealth of Nations and is rightly considered a classic of economic theory and social history.

George Friedman has forecasted the coming trends (politics, technology, population, and culture) of the next century in The Next 100 Years, and focused his predictions on the coming ten years in The Next Decade. Now, in Flashpoints, Friedman zooms in on the region that has, for 500 years, been the cultural hotbed of the world - Europe - and examines the most basic and fascinating building block of the region: culture.

Work with data like a pro using this guide that breaks down how to organize, apply, and most importantly, understand what you are analyzing in order to become a true data ninja.

Disruption dominates innovation theory and practice. But disruption is destructive—displacing jobs, companies, and even entire industries. Are we missing better, and even bigger, opportunities to innovate and grow? With three decades of research, W. Chan Kim and Renee Mauborgne reveal another way to innovate and grow. Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach—nondisruptive creation—that is free from the destructive displacement that happens when innovators set out to disrupt.

It may be taboo to say, but some groups in America do better than others. Mormons have recently risen to astonishing business success. Cubans in Miami climbed from poverty to prosperity in a generation. Nigerians earn doctorates at stunningly high rates. Indian and Chinese Americans have much higher incomes than other Americans; Jews may have the highest of all. Why do some groups rise? Drawing on groundbreaking original research and startling statistics, The Triple Package uncovers the secret to their success.

In The Secret History of the American Empire, Perkins zeroes in on hot spots around the world and, drawing on interviews with other hit men, jackals, reporters, and activists, examines the current geopolitical crisis. Instability is the norm; it's clear that the world we've created is dangerous and no longer sustainable. How did we get here? Who's responsible? What good have we done and at what cost? And what can we do to change things for the next generations?

After the global financial panic and recession of 2007–2009, you don’t have to be president or a hedge fund manager to know that “It’s the economy, stupid.” Yet while the economy dominates the headlines, how it works and who influences it remain a mystery to most people. In The Little Book of Economics, Greg Ip, an award-winning journalist renowned for making complex economics easy to understand, walks you through how the economy really works.

What happens when you take on the establishment? In Adults in the Room, renowned economist and former finance minister of Greece Yanis Varoufakis gives the full, blistering account of his momentous clash with the mightiest economic and political forces on earth.

As creators of Google Ventures' renowned 'design sprint', Jake and John have helped hundreds of teams solve important problems by changing how they work. Building on the success of these sprints and their experience designing ubiquitous tech products like Gmail and YouTube, they spent years experimenting with their own personal habits and routines, looking for ways to help individuals optimise their energy, focus and time. Now they've packaged the most effective tactics into a four-step daily framework that anyone can use to systematically design their days.

Over the past two centuries, economic growth has freed billions from poverty and made our lives far healthier and longer. As a result, the unfettered pursuit of growth defines economic life around the world. Yet this prosperity has come at an enormous price. At this time of uncertainty about growth and its value, award-winning economist Daniel Susskind provides an essential reckoning. In a sweeping analysis full of historical insight, he argues that we cannot abandon growth but shows instead how we must redirect it, making it better reflect what we truly value.

Imagine: you are designing a society, but you don't know who you'll be within it - rich or poor, man or woman, gay or straight. What would you want that society to look like? This is the revolutionary thought experiment proposed by the twentieth century's greatest political philosopher, John Rawls. As economist and philosopher Daniel Chandler argues in this hugely ambitious and exhilarating manifesto, it is by rediscovering Rawls that we can find a way out of the escalating crises that are devastating our world today.

How do you get your dinner? That is the basic question of economics. When economist and philosopher Adam Smith proclaimed that all our actions were motivated by self-interest, he used the example of the baker and the butcher as he laid the foundations for the “economic man”. He argued that the baker and butcher didn't give bread and meat out of the goodness of their hearts. It's an ironic point of view coming from a bachelor who lived with his mother for most of his life - a woman who cooked his dinner every night.

In this provocative new book, Rifkin argues that the coming together of the Communication Internet with the fledgling Energy Internet and Logistics Internet in a seamless twenty-first-century intelligent infrastructure—the Internet of Things—is boosting productivity to the point where the marginal cost of producing many goods and services is nearly zero, making them essentially free.

In this combative, controversial book, Terry Eagleton takes issue with the prejudice that Marxism is dead and done with. Taking 10 of the most common objections to Marxism - that it leads to political tyranny, that it reduces everything to the economic, that it is a form of historical determinism, and so on - he demonstrates in each case what a woeful travesty of Marx's own thought these assumptions are.