Engineering Business

You didn’t lose your power when you left corporate. But you may have lost the scaffolding that once made it obvious. The Authority Architect is a decisive, no-fluff guide for women who have led high-stakes teams, built impossible turnarounds, and now find themselves underestimated in the open market. You’re not starting from scratch. You’re starting from proof. But that proof needs structure. In this book, Betsy Tong—a multi-time best seller and Fortune 500 leader turned authority strategist—offers a system for converting your hard-won credibility into clear offers, visible value,...

Discover the techniques that will make your real estate business grow exponentially. This easy-to-comprehend guide will teach how to navigate the roadmap of social media platforms like Instagram, Facebook, Reddit, Pinterest, Twitter, YouTube, Snapchat, and many more. An easy-to-comprehend manual that will guide you from beginning to end on what has to be done to succeed in today’s digital marketing arena.

The image of modern corporations has been shaped by a focus on profits over people and the environment, but this approach to capitalism is no longer viable. We are at an inflection point where business must take the lead in healing the crises of our time. The Healing Organization shows how corporations can become healing forces.

In Subprime Attention Crisis, Tim Hwang investigates the way big tech financializes attention. In the process, he shows us how digital advertising - the beating heart of the internet - is at risk of collapsing, and that its potential demise bears an uncanny resemblance to the housing crisis of 2008. From the unreliability of advertising numbers and the unregulated automation of advertising bidding wars, to the simple fact that online ads mostly fail to work, Hwang demonstrates that the true value of consumers' attention is wildly misrepresented.

¿Alguna vez te has preguntado cómo la tecnología podría catapultarte hacia un futuro donde el dinero fluye con menos esfuerzo? ¿O cómo la Inteligencia Artificial está redefiniendo las reglas del juego en el mundo digital?

In Net Zero Business Models: Winning in the Global Net Zero Economy, two accomplished business transformation thought leaders deliver a revolutionary new take on how to transition from business models that are contributing to worldwide climate disaster to net zero models consistent with long-term sustainability. In the book, you'll discover what net zero emissions means, how to implement net zero emission business models, what the overall transition to a net zero emissions economy looks like, and, ultimately, how civilization itself will transition to net zero.

Prototyping is a way to test an idea to see if it can be successful before investing too much time and too many resources. But it's not only designers who "prototype" as they work. A skateboarder tries a new trick; that's a prototype experience. A chef experiments with a new dish and new ingredients; that's a prototype experience, too. Once a prototype is made, the creator gains knowledge about what worked and what didn't, what should be used again and what should be trimmed from the experience.

Have you ever wished your website could do more than show visitors information about your company and its products or services? Or, do you have a great idea for a startup, but don't know how to turn your concept into a great website? In Building a Successful Web App, entrepreneur and veteran web developer Paul J. Scott walks you step-by-step through the process of coming up with a great web app concept, choosing the right programming team, and turning your vision into a reality.

Get the Paperback Version and receive the Kindle Version for FREE with Kindle Matchbook. Check out and follow the Author Page for more books on technology. Want to learn about Blockchain Technology? You have come to the right place! Have you ever wanted to know how Venmo works? Or how you’re able to purchase something over the internet with just a single click of a button? If you’re a technology junkie and are looking to expand your mind, then you need to download this book, Blockchain Blueprint - The Complete Guide to Blockchain Technology and How it is Creating a Revolution as soon as...

This audiobook contains proven steps and strategies on how to take good wedding photos. By listening, you will learn about camera equipment and guest poses. You will also discover all sorts of things about editing pictures and showcasing your work. Most importantly, this will teach you how to get a job as a wedding photographer.

Why do three out of four professional football players go bankrupt? How can illiterate jungle dwellers pass a test that tricks Harvard philosophers? And why do billionaires work so hard - only to give their hard-earned money away? When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests instead that our choices are often irrational, biased, and occasionally even moronic. Which view is right - or is there another possibility?

This new and significantly revised edition of Implementing Six Sigma goes well beyond traditional Six Sigma methodologies, introducing an enhanced roadmap - S4/IEE (Smarter Six Sigma Solution ssm/Integrated Enterprise Excellence). This cutting-edge approach offers a solution to the common problem of sustaining Six Sigma activities and downplays the traditional policy stating that Six Sigma projects must have a defined defect.

In Ninja Innovation, Gary Shapiro, the head of the Consumer Electronics Association, answers the universal question - What leads to success? - revealing how everyone can use the ninja way to create a killer strategy that will help them achieve their own goals. "Ninja Innovation" is his ultimate how-to for envisioning, executing, and maintaining a successful innovation-based strategy like those utilized in the technology world.

New technology is helping us share our wisdom and knowledge much more diversely across race, class, gender and borders. And AI is sparking a revolution in our approach to intelligent thinking—linking us into fast-working brainnets for problem solving. Hannah Critchlow brings us an enlightening, invaluable guide to our future through the evolving new science of collective intelligence. She reveals what it says about us as human beings, shares compelling examples and stories, and shows us how best we can work collectively at work, in families and in any team situation.

Na década de 1980, Vicente Falconi, então professor de Engenharia da UFMG, começou a cruzar o Brasil para apresentar a empresários conceitos inspirados na eficiência das companhias japonesas e que eram praticamente desconhecidos no país.

Supercharge your business with the power of systems and processes. International author, business engineer, and entrepreneur Mike Dowsett shares his breakthrough secrets on business transformation. Full of simple and practical advice, this guide will help you build a roadmap to take you from where you are right now in your business to where you want to be.

In an unparalleled collaboration, two leading global thinkers in technology and foreign affairs give us their widely anticipated, transformational vision of the future: a world where everyone is connected - a world full of challenges and benefits that are ours to meet and to harness. Eric Schmidt is one of Silicon Valley’s great leaders, having taken Google from a small startup to one of the world’s most influential companies. Jared Cohen is the director of Google Ideas and a former adviser to secretaries of state Condoleezza Rice and Hillary Clinton.

Most musicians dream of making professional-sounding music. But in order to create great music, they need to understand the steps and tools involved. With proper skill development, creativity, and knowledge, anyone can reach that professional level. This audiobook will show you how, whether you want to build a studio, work in one, start a label, or to make better music. Inside, you will find up-to-date, practical, and well-explained techniques in a professional guide for 2024 and beyond.

There is a reason why Amazon web services make over $20 billion a year for Amazon. The reason is simple. Cloud computing is an essential service that has made it possible for thousands of businesses around the world to launch secured web solutions rapidly, flexibly, and cost-effectively. Amazon’s AWS has proven to be ahead of the pack, thanks to its reliable infrastructure as a cloud computing solution. This, perhaps, explains why some of the biggest and fastest growing tech companies use AWS.

In examining the history of the 737, a highly regarded plane that Boeing's new management degraded with cost-focused mandates, Flying Blind explores how Boeing skimped on testing in the race to match a competing plane from Airbus, outsourced software work to poorly paid graduates in India and convinced the US Federal Aviation Authority to put the MAX into service without requiring pilots to undergo simulator training.