Engineering Business

The twists and turns of the last 15 years of the Qantas story contain all the ingredients of a corporate thriller, with constant shocks to the system, and boardroom dramas and disasters narrowly avoided. During this tumultuous period, as CEO of Australia's iconic airline, Alan Joyce became one of the best-known corporate figures in Australia, and one of the most polarising. Global aviation expert Peter Harbison tells the full and unvarnished story of this fascinating period of the Qantas journey.

By leveraging the power of the internet and sending over these files digitally, many have become able to create a business that makes them money while they sleep. In this book, you will learn the basic facts of how digital information products work - and also how you can get started creating your own.

Innovation influences the market and its operators, especially about competition conditions. One of the most significant technological advances relates to the possibility of capturing a huge amount of information and processing them rapidly: two of the main features that make up the phenomenon known as big data. This not only entails the emergence of specialized operators in these activities, but also makes a "data economy" possible.

Stop what you’re doing right now and listen up - your commercial driving or trucking business is doomed, unless you change your mindset immediately. It’s all about knowing your business, knowing your client, and showing them why you’re better than everyone else - and you don’t need a ton of money or a university degree to accomplish just that. A little bit of business sense and some guidance is all you need to help you take the right steps.

The unprecedented access to other humans that technology provides has ironically freed us from engaging with them. According to social psychologist Adam Waytz, our increasingly human-free lives come with a serious cost that we’ve already begun to pay: the loss of our humanity. Humans have superpowers. More than any other psychological stimulus, our presence can make experiences feel significant, inspire moral behavior, and encourage action. The Power of Human shows us how to rehumanize and harness these unique abilities to improve our lives, beginning with our jobs.

Here is the fascinating story of the making of the high-tech business revolution and the birth of the Digital Age. Journalist Jeffrey Young chronicles six decades of unbridled technological innovation, taking you inside today's business empires and introducing you to the dreamers, the schemers, the entrepreneurs, and the inventors who built them...

Alone in a Spartan black cockpit, test pilot Mike Melvill rocketed toward space. He had 80 seconds to exceed the speed of sound and begin the climb to a target no civilian pilot had ever reached. He might not make it back alive. If he did he would make history as the world's first commercial astronaut. The spectacle defied reason, the result of a competition dreamed up by entrepreneur Peter Diamandis, whose vision for a new race to space required small teams to do what only the world's largest governments had done before.

Bottled water is on the verge of becoming the most popular beverage in the country. But what's the cost of all this water for us and for the environment? In this eye-opening book, Elizabeth Royte does for water what Michael Pollan did for food: She examines the people, machines, economies, and cultural trends that surround it on its journey from distant aquifers to our supermarkets and homes.

In Creators Take Control, Edward Lee vividly explains how NFTs operate—and how they fundamentally change our understanding of ownership. Using easy-to-understand examples, he unpacks the complex arrangement of NFTs to show the power they offer to creators. Under this mind-bending arrangement, NFT buyers typically own virtual tokens (unique lines of code stored on blockchain), not the art or content associated with the NFT. So why would anyone pay so much money for just a token?

The world's preeminent environmental organization began with a layer of soot on the windowsill of a Greenwich Village apartment. Natural Resources Defense Council (NRDC) founder John H. Adams, a pioneer of environmental action, was working as a lawyer for the U.S. Attorney's office when he and fellow lawyers teamed up to form a grassroots environmental advocacy group.

Andy Junkin helps you navigate through the many pitfalls of farming with family and how you can rise above these challenges and get through any tough times. We need to stop being tough on one another, motivate your family to make tough decisions together as a team, change your farm’s culture so you can make the right decisions to bulletproof your farm against any tough times - now or in the future.

Master the Linux operating system and hone the power of its command line today! If you've ever dabbled with Linux or ever wanted how you can start leveraging the command line system even if you have no programming experience, then this book will provide the basis and tools you need to become successful with Linux.

Success Isn’t Given. It’s Engineered. What if everything you’ve been told about success is wrong? What if the real key to wealth, freedom, and financial independence isn’t about talent, luck, or education—but about a system you can follow, refine, and execute relentlessly? In Engineered Success, entrepreneur and digital strategist Joseph Marc Lalonde reveals the exact principles and strategies that took him from homelessness to multi-millionaire entrepreneur.

In 2023, Puerto Rico is still reeling from its economic woes, but it is in a sweet spot for launching satellites into orbit. Will the growing demand for rocket launches open a new door to prosperity for the territory as it begins to create a spaceport? Using curiosity and a dash of whimsy, this book explores the concept of Puerto Rico as a hub for the space applications market and its implications for the economy and the residents of the island.

Creating a profitable agricultural business not only builds wealth for you and your family. It also has the potential to build wealth for the surrounding community.

Have you had your license for a while and not done anything with it? Are you new to the world of Ham Radio? This is the book for you! You will learn everything you need about buying your first equipment, setting up your radio room, and troubleshooting issues. You will also get a peek into how amateur radio operators talk and how to understand their jargon.

This audiobook specifically endeavors to demystify marketing automation, create awareness of what marketing automation is, and encourage small-scale and medium-sized enterprises to employ this great technology for their very own survival and competitive advantage.

These days, it is more difficult than ever to build a business that can remain competitive in a world where customers can find your competition with just the click of a mouse. While there is only so much you can do when it comes to adjusting your profit margins, you can still find success by adjusting the method that will complete the processes in making your business successful. Making a business into a Lean business can give it the competitive advantage that the perpetual buyers’ market takes away.

David Andrew is an incredibly fortunate, optimistic man who wishes to convey to his audience with clarity, using real-world examples, and specific tools on how to look forward and feel excitement in their lives. He also hopes to teach his audience to look back in time and see things differently. In short, he wants us all to attain the often-elusive happiness we all seek. With the goal of helping others to see things differently and in positive and helpful ways, he shares insight into what he has identified as the "critical elements" to leading a fabulous life.

Within every company, there lies a sleeping giant. Companies have long been viewed as either the primary cause of environmental destruction, or as a deep-pocketed funding source for people trying to confront it. But with their access to innovation, new technology, and intellectual firepower, most companies are built to tackle the challenges our planet faces in a way smaller organizations and foundations can’t. What would happen if executives stopped looking at sustainability as a side project for the PR team and saw it instead as a way to benefit the planet and their profits?