Engineering Business

The dramatic inside story of the first four historic flights that launched SpaceX - and Elon Musk - from a shaky startup into the world's leading-edge rocket company.

In this insightful and comprehensive guide, Addy Osmani shares more than a decade of experience working on the Chrome team at Google, uncovering secrets to engineering effectiveness, efficiency, and team success. Engineers and engineering leaders looking to scale their effectiveness and drive transformative results within their teams and organizations will learn the essential principles, tips, and frameworks for building highly effective engineering teams.

Honeybees make decisions collectively-and democratically. Every year, faced with the life-or-death problem of choosing and traveling to a new home, honeybees stake everything on a process that includes collective fact-finding, vigorous debate, and consensus building. In fact, as world-renowned animal behaviorist Thomas Seeley reveals, these incredible insects have much to teach us when it comes to collective wisdom and effective decision making.

Bold is a radical, how-to guide for using exponential technologies, moonshot thinking, and crowd-powered tools to create extraordinary wealth while also positively impacting the lives of billions.

Humans have kept honey bees in hives for millennia, yet only in recent decades have biologists begun to investigate how these industrious insects live in the wild. The Lives of Bees is Thomas Seeley’s captivating story of what scientists are learning about the behavior, social life, and survival strategies of honey bees living outside the beekeeper’s hive - and how wild honey bees may hold the key to reversing the alarming die-off of the planet’s managed honey bee populations.

#1 Bestseller in: Authorship, Authorship Reference, Computer Graphics, Electronic Documents, Electronic Publishing, Writing Skill Reference * * * Under a tight deadline, see how one bestselling author leveraged AI to write a publishable full-length novel in two weeks. * * * Hey fellow authors! You’ve heard of this thing called AI (Artificial Intelligence) and I bet you have questions, such as: • How fast can an author write a publishable novel using AI? • Does using AI speed up the writing process? • Can AI help an author write consistently? • How does a writer adjust to using AI?...

Disease detectives put it all on the line ...to find Patient Zero. Through all the coughing, choking and misery of a killer virus on the loose, can public health officials defeat Chinese secrecy, U.S. drug company interests, and a criminal coverup to stop the disease in its tracks? Or will they be too late? Enjoy acclaimed thriller author Fritz Galt's close-up, clinical look at an unfolding disaster, with a Chinese city in crisis, relationships lost, international criminal justice in action, and a medical community’s desperate search for Patient Zero. “This novel sparkles.” – author...

Merchants of Doubt has been praised—and attacked—around the world, for reasons easy to understand. This book tells, with “brutal clarity” (Huffington Post), the disquieting story of how a loose-knit group of high-level scientists and scientific advisers, with deep connections in politics and industry, ran effective campaigns to mislead the public and deny well-established scientific knowledge over four decades.

Growing on just one and a half acres, owners Jean-Martin and Maude-Helène feed more than 200 families through their thriving CSA and seasonal market stands and supply their signature mesclun salad mix to dozens of local establishments. The secret of their success is the low-tech, high-yield production methods they've developed by focusing on growing better rather than growing bigger, making their operation more lucrative and viable in the process.

In her first book, How to Do Nothing, Jenny Odell wrote about the importance of disconnecting from the “attention economy” to spend time in quiet contemplation. But how can we reclaim our time? In order to answer this seemingly simple question, Odell took a deep dive into the fundamental structure of our society and found that the clock we live by was built for profit, not people. This is why our lives, even in leisure, have come to seem like a series of moments to be bought, sold, and processed ever more efficiently.

Work with data like a pro using this guide that breaks down how to organize, apply, and most importantly, understand what you are analyzing in order to become a true data ninja.

How would you like to be the center of a massive outpouring of wealth, innovation, success, and prosperity... the force behind a wave of abundance that rolls over your friends, family, and associates? Now you can be! Despite what the pessimists say, we live in an era of exponential growth and abundance. Astonishing new technologies are driving a new world where the unimaginable is being imagined and turned into reality.

What sparks the flash of brilliance? How does groundbreaking innovation happen? Answering in his infectious, culturally omnivorous style, using his fluency in fields from neurobiology to popular culture, Johnson provides the complete, exciting, and encouraging story of how we generate the ideas that push our careers, our lives, our society, and our culture forward.

Keeping skin healthy is a booming industry, and yet it seems like almost no one agrees on what actually works. What one person says is vital another says is toxic. We have not cured acne or eczema, allergies keep getting worse, and autoimmune conditions are becoming increasingly common. In Clean, doctor and journalist James Hamblin explores how we got here, examining the science and culture of how we care for our skin today.

What does it mean to be smart? To be human? What do we really want from life and the intelligence we have, or might create? With deep and exclusive reporting, across hundreds of interviews, New York Times Silicon Valley journalist Cade Metz brings you into the rooms where these questions are being answered. Where an extraordinarily powerful new artificial intelligence has been built into our biggest companies, our social discourse, and our daily lives, with few of us even noticing.

As a sales engineer these days, are you afraid of software making parts of your job obsolete? If not, you should be. So, how do you avoid becoming obsolete? The Social Sales Engineer shares timeless principles that will shape your sales engineering future on social media and as a trusted advisor in your client's organization. Armed with this audiobook's principles, you will sell more solutions and do it confidently with original ideas, all while building your brand.

Until recently, infrastructure was the backbone of organizations' operating software they developed in-house. But now that cloud vendors run the computers, companies can finally bring the benefits of agile custom-centricity to their own developers. Adding product management to infrastructure organizations is now all the rage. But how's that possible when infrastructure is still the operational layer of the company?

Drawing from his own experiences, Grammy-awarded mix engineer Thomas Juth shares practical advice and firsthand insights on navigating the music industry. From building a successful career to fostering key relationships, overcoming obstacles, and seizing opportunities, this book is a comprehensive guide for aspiring musicians and industry professionals alike. Through stories and real-life lessons, Thomas shares his journey from starting as a tea boy in London's top studios to winning Latin Grammys. But this isn’t just a memoir—it's packed with timeless advice and valuable strategies to ...

Grand Theft Auto is one of the biggest and most controversial videogame franchises of all time. Since its first release in 1997, GTA has pioneered the use of everything from 3D graphics to the voices of top Hollywood actors and repeatedly transformed the world of gaming. Despite its incredible innovations in the $75 billion game industry, it has also been a lightning rod of debate, spawning accusations of ethnic and sexual discrimination, glamorizing violence, and inciting real-life crimes.

“Kill it with fire”, the typical first reaction to a legacy system falling into obsolescence, is a knee-jerk approach that often burns through tons of money and time only to result in a less efficient solution. This book offers a far more forgiving modernization framework, laying out smart value-add strategies and proven incremental techniques that work equally well for ancient systems and brand-new ones.