Engineering Economics

Revolutions, droughts, famines, invasions, wars, regicides, government collapses—the calamities of the mid-seventeenth century were unprecedented in both frequency and severity. The effects of what historians call the "General Crisis" extended from England to Japan and from the Russian Empire to sub-Saharan Africa and the Americas.

Grand Theft Auto is one of the biggest and most controversial videogame franchises of all time. Since its first release in 1997, GTA has pioneered the use of everything from 3D graphics to the voices of top Hollywood actors and repeatedly transformed the world of gaming. Despite its incredible innovations in the $75 billion game industry, it has also been a lightning rod of debate, spawning accusations of ethnic and sexual discrimination, glamorizing violence, and inciting real-life crimes.

Visionary physicist Geoffrey West is a pioneer in the field of complexity science, the science of emergent systems and networks. The term complexity can be misleading, however, because what makes West's discoveries so beautiful is that he has found an underlying simplicity that unites the seemingly complex and diverse phenomena of living systems, including our bodies, our cities, and our businesses.

Innovations rarely come from “experts.” Elon Musk was not an “electric car person” before he started Tesla. When it comes to improbable innovations, a legendary tech VC told Sebastian Mallaby, the future cannot be predicted, it can only be discovered. It is the nature of the venture-capital game that most attempts at discovery fail, but a very few succeed at such a scale that they more than make up for everything else. That extreme ratio of success and failure is the power law that drives the VC business, all of Silicon Valley, the wider tech sector, and, by extension, the world.

John Brockman, editor of This Will Make You Smarter, presents his latest thought-provoking audiobook, featuring insights from leading thinkers such as Steven Pinker, Lisa Randall, Matt Ridley, and Daniel C. Dennett. Drawing from the horizons of science, today's leading thinkers reveal the hidden threats nobody is talking about - and expose the false fears everyone else is distracted by. Encompassing neuroscience, economics, philosophy, physics, psychology, biology, and more - here are 150 ideas that will revolutionize your understanding of the world.

Supertrends: 50 Things You Need to Know About the Future is about how efficient futurists work and how we can expect the world to evolve in terms of demographics, general economics, technologies, business models, resources, environment, and lifestyles. This audiobook addresses how to predict the future, what we can expect from it, and how companies and government should adapt to the accelerating change.

The Evolution of Everything is about bottom-up order and its enemy, the top-down twitch - the endless fascination human beings have with design rather than evolution, with direction rather than emergence. Drawing on anecdotes from science, economics, history, politics, and philosophy, Matt Ridley's wide-ranging, highly opinionated opus demolishes conventional assumptions that major scientific and social imperatives are dictated by those on high.

On October 1, 2015, Hurricane Joaquin barreled into the Bermuda Triangle and swallowed the container ship El Faro whole, resulting in the worst American shipping disaster in 35 years. No one could fathom how a vessel equipped with satellite communications and a sophisticated navigation system could suddenly vanish - until now. Relying on hundreds of exclusive interviews with family members and maritime experts, as well as the words of the crew members themselves - whose conversations were captured by the ship’s data recorder - journalist Rachel Slade unravels the mystery.

Billionaire Wilderness takes you inside the exclusive world of the ultra-wealthy, showing how today's richest people are using the natural environment to solve the existential dilemmas they face. Justin Farrell spent five years in Teton County, Wyoming, the richest county in the United States and a community where income inequality is the worst in the nation. He conducted hundreds of in-depth interviews, gaining unprecedented access to tech CEOs, Wall Street financiers, oil magnates, and other prominent figures in business and politics.

The most urgent story in modern tech begins not in Silicon Valley but two hundred years ago in rural England, when workers known as the Luddites rose up rather than starve at the hands of factory owners who were using automated machines to erase their livelihoods. The Luddites organized guerrilla raids to smash those machines—on punishment of death—and won the support of Lord Byron, enraged the Prince Regent, and inspired the birth of science fiction. This all-but-forgotten class struggle brought nineteenth-century England to its knees.

Work with data like a pro using this guide that breaks down how to organize, apply, and most importantly, understand what you are analyzing in order to become a true data ninja.

In a world of self-driving cars and big data, smart algorithms and Siri, we know that artificial intelligence is getting smarter every day. Though all these nifty devices and programs might make our lives easier, they're also well on their way to making "good" jobs obsolete. A computer winning Jeopardy might seem like a trivial, if impressive, feat, but the same technology is making paralegals redundant as it undertakes electronic discovery, and is soon to do the same for radiologists.

Pacific Gas and Electric was a legacy company built by innovators and visionaries, establishing California as a desirable home and economic powerhouse. In California Burning, Wall Street Journal reporter and Pulitzer finalist Katherine Blunt examines how that legacy fell apart—unraveling a long history of deadly failures in which Pacific Gas and Electric endangered millions of Northern Californians, through criminal neglect of its infrastructure.

In Fashionopolis, Thomas sees renewal in a host of developments, including printing 3-D clothes, clean denim processing, smart manufacturing, hyperlocalism, fabric recycling - even lab-grown materials. From small-town makers and Silicon Valley whizzes to such household names as Stella McCartney, Levi’s, and Rent the Runway, Thomas highlights the companies big and small that are leading the crusade.

Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success.

What if America’s economic decline wasn’t a mistake—but a strategy? In Devaluing the Dollar by Design, the illusion of accidental collapse is shattered. Through a brutal dissection of U.S. monetary history, trade manipulation, and manufactured crises, this book reveals how elites have weaponized fiscal tools to enrich themselves while leaving the public to foot the bill. Each chapter exposes how dollar supremacy has been hollowed out by central bank distortions, media complicity, and bipartisan economic theater dressed up as policy. From the false virtue of a “strong dollar” to ...

In the heart of the Scientific Revolution, when new theories promised to explain the affairs of the universe, Britain was broke, facing a mountain of debt accumulated in war after war it could not afford. But that same Scientific Revolution - the kind of thinking that helped Isaac Newton solve the mysteries of the cosmos - would soon lead clever, if not always scrupulous, men to try to figure a way out of Britain’s financial troubles.

What does it mean to be a human in a world that is increasingly built by and for machines? In Futureproof: 9 Rules for Humans in the Age of Automation, New York Times technology columnist Kevin Roose lays out a hopeful, pragmatic vision of how people can succeed in the machine age by making themselves irreplaceably human. He shares the secrets of people and organizations that have survived technological change, and explains how we can protect our own futures.

Monsanto, a St. Louis chemical firm that became the world’s largest maker of genetically engineered seeds, merged with German pharma-biotech giant Bayer in 2018 - but its Roundup Ready® seeds, introduced 25 years ago, are still reshaping the farms that feed us. When researchers found trace amounts of the firm’s blockbuster herbicide in breakfast cereal bowls, Monsanto faced public outcry. Award-winning historian Bartow J. Elmore shows how the Roundup story is just one of the troubling threads of Monsanto’s past, many told here and woven together for the first time.

"Reduce, reuse, recycle," urge environmentalists. In other words, do more with less in order to minimize damage. William McDonough and Michael Braungart argue in this provocative book that this approach perpetuates a one-way, "cradle to grave" manufacturing model that dates back to the Industrial Revolution, a model that casts off as much as 90 percent of the materials it uses as waste, much of it toxic. They challenge the notion that human industry must inevitably damage the natural world.