Entertainment Business Marketing

Chapter 10 of The Artist's Guide to Success in the Music Business. Chapter 10 covers the fundamentals of marketing in today's music industry and the outlines for putting together the best marketing plan that will give you the best results.

What’s your story? It’s a question human beings have been asking each other since we first gathered around a campfire. Millennia later, this human need for storytelling hasn’t changed. We communicate most effectively through our personal stories - and our professional success depends on it. This groundbreaking guide shows you how to tap into the timeless power of storytelling to transform your business.

Each essay in Producing Fashion is presented in full and has been selected from the original print edition. The essays show how economic institutions in Europe and North America laid the foundation for the global fashion system and sustained it commercially through the mechanisms of advertising, licensing, marketing, publishing, and retailing.

Six Second Stories: Maximize Your Impact in Minimal Time with Video Storytelling was written with you in mind -- the beginner storyteller, entrepreneur, small business owner, nonprofit director, content creator, or influencer. Filmmaker and storytelling expert, Rain Bennett, will walk you through how to utilize the power of storytelling via video as a key marketing technique to help boost your overall audience engagement, and keep them engaged for the long haul.

Forget everything you think you know about the acting industry. No matter what "they" say, a successful career in the acting profession is actually possible for anyone. Life's too short not to follow your dreams. Acting Is My Day Job: Seven Strategies to Market and Make Money as an Actor provides actionable strategies to build momentum, capitalize on early success, and build the habits required to establish a lasting acting career. Matthew Dearing delivers the truth about what it takes to be a working actor, leaving no more room for regret and excuses.

Did you know that only one in five musicals recoup the initial costs of production? In Marketing Broadway: The Business Behind the Art, you'll learn precisely what makes a successful Broadway show. Marketing Broadway is for anyone who wants to know why good shows don’t always succeed. It’s for the theater aficionado, the business person, but most importantly, it’s for the artist in you!

You're about to discover how to use social media to gain a huge online following. You'll learn how to efficiently manage your Twitter account and create engaging content to share with your fans. You'll also learn how to do some automation so you can save time when putting your content out there.

This guide is primarily concerned with the safety of the person and the minimising of the potential of physical conflict and personal injury. This guide looks at awareness of potential behaviour patterns that may lead to aggressiveness; avoidance of situations where the potential for aggressive behaviour exists; interpretation of non-verbal communications signals; control and de-escalation techniques; an outline of techniques for your personal safety.

Transporting listeners back to a dramatic time in the late 1800s, Dobrow spotlights a trio of men who reshaped our image of the West and earned national fame: John M. Burke of Buffalo Bill's Wild West, Tody Hamilton of the Barnum & Bailey Circus, and Moses P. Handy of the World's Columbian Exposition in Chicago. Drawing on scores of original source materials, Dobrow brings to light the surprisingly sophisticated techniques of these Gilded Age press agents.

This audiobook shows artists and musicians how to get more streams on Spotify plus featured in Spotify editorial playlists. Billboard charting rock and hip hop artists Manafest shows you the new way artists everywhere are getting more fans without a record label. This audiobook shows you a new way to get more fans streaming and buying your music, and teaches you step-by-step how to use it. In this audiobook, you’ll find the exact strategies we use to get 10x more fans and streams for independent artists without a label or having to tour.

Got five minutes? Great! Listen to this book to get ideas on how to get your voiceover business going.

Are you an indie author struggling to find that elusive bond with a professional cover artist? An illustrator trying to break onto the professional scene? A publisher juggling both at the same time? Or even a group of authors working on a special project? Then this is the one, fact-filled book that you will want to carry as you embark on your own journey towards either the creation of or contracting for a fabulous book cover that will ensure the success of your book publishing endeavor. Come for the invaluable information. Stay for the fun.

"Thirty-Two Ways to Get Exposure for Yourself, Your Band, or Your New Music Release" - this chapter is packed with real-world, creative promotion strategies that songwriters and musicians have used to get noticed. By the end of this section, you'll have an endless list of ways you can attract attention to your own music.

Are you an artist or band looking to get featured online and in print? Do you wonder how other artists get reviews and interviews in your favorite magazine, newspaper, blog or websites? Are you in a band? A solo artist? A rapper? A DJ? This book is for you! Public Relations for Musicians will help you understand and run your own PR campaign. Crack the code and earn yourself some well-deserved media coverage!

Hip-Hop ist die wichtigste popkulturelle Strömung unserer Zeit. Deutschrap dominiert die Charts, Streetwear und Sneakers prägen die Mode. Aus der Kultur entstehen Milliardenunternehmen. Die Bedeutung ist immens: Hip-Hop ist Selbstermächtigung, die Überwindung von Klassismus und Rassismus, ein Identifikationsangebot an Millionen. Tobias Kargoll und Phillip Böndel erklären, - was Hip-Hop erfolgreich macht, - wie Hip-Hop-Mindset und seine Techniken Karrieren befeuern, - wie Marken in der Kultur verwurzelt werden und - wie Hip-Hop-Kultur die Gesellschaft verändert.

Many guidebooks show you how to distribute your music online, but nothing will happen if it just sits in cyberspace without an effective promotional strategy. Strike the Right Chord is different than other guides: It enables you to achieve global success from your home computer. It allows you to take a do-it-yourself approach to establish yourself in the music world and get you started on the right path to reach your goals.

I've learned a lot about this subject and wanted to share it with you. Hope this helps.

What if you could steal the bulletproof formula to grow 1,000 superfans across Instagram or TikTok...while you sleep? It doesn't matter how many followers you have! You can use this exact blueprint that viral musicians apply to gain a huge audience and get your music ahead as soon as tonight...without spending a penny on paid ads. Inside this new book, you’ll find a decade of game-changing strategies that I’ve built for hundreds of independent musicians, record labels, artist managers, and music brands.

This book will focus on different forms of marketing and advertising that is suitable for your business, to boost your growth and sales volume. We therefore encourage every business owner to purchase this book, because it contains all the vital information and secrets for your business success.

This audiobook gives the how and why steps in today’s ever-changing entertainment industry to talent now cutting out paying commission or signing 360 deals to talent management or music producers. Talent agencies act. This audiobook is the clear guide for talent to generate high consistent profit by branding themselves through social media sites and other entertainment media platforms - where you amazing talent, have entertainment agencies, and entertainment industry professionals offering you high-paying jobs and industry projects!