Entertainment Business

For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and nonprofit organization while securing her place as one of America's most sought after thought leaders.

Get an inside perspective on the entertainment distribution revolution from an executive who lived it with Netflix, Redbox, and MoviePass, and who continues to consult, speak, and share his unique understanding of how to disrupt the status quo and adapt to what the customer wants. Mitch Lowe will tell the inside story of the dramatic evolution of the entertainment business, from the days of early cable television, Beta, and VHS to a world where consumers have infinite choice and control of the movies they see.

Imagine turning your music into a lucrative income stream within months, even if you've been mystified by the complex world of music licensing for years. Do you feel overwhelmed by the idea of navigating the music licensing landscape? Are you unsure of where to begin on your journey to licensing your music for movies, TV shows, and video games? Perhaps you're feeling trapped in a cycle of uncertainty, not knowing how to protect your rights, negotiate a winning deal, or create fruitful opportunities.

Before John Lennon retreated peacefully into private life in 1975, he fought a major legal battle that went under the public radar. Just as his rock 'n' roll oldies album hit the market, Morris Levy, the Mob-connected owner of Roulette Records, released Roots, an unauthorized version of the same record. The clash led to a lawsuit and countersuit between Levy and Lennon. Lennon, the Mobster & the Lawyer catches the high drama of the courtroom skirmishes in this previously untold story. It also paints a detailed personal picture of John and his world in 1975-76.

The Dealmaker's Ten Commandments contains a practical, no-nonsense methodology for negotiating deals, managing your time, and handling crisis all at the highest level. Peppered with entertainment industry war stories, The Dealmaker's Ten Commandments has been forged in the white-hot crucible of brutal transactional combat.

Cowboys and Indies is the definitive record-business bible, chronicling the pioneers who set the stylus on the most important labelsand musical discoveries of the last century. The narrative follows all the musical trends and developments from the phonograph to the Internet age as it delves behind the big business of corporate hit machines and the diligent industry of small, curated labels.

Far beyond simply being a sports league, the NBA has become an entertainment and pop culture juggernaut. From all kinds of team logo merchandise to officially branded video games and players crossing over into reality television, film, fashion lines, and more, there is an inseparable line between sports and entertainment. But only four decades ago, this would have been unthinkable.

Get step-by-step training of the five ways to monetize your videos, get more views.

Music industry veteran, entertainment attorney, and university educator Vince Wilcox offers aspiring artists and established business professionals alike an understandable and engaging overview of current music industry law in the United States. This resource is organized into four modules: Legal Basics: How laws are enacted by legislatures and enforced by the courts in both civil and criminal proceedings. Includes the evolution of music laws in the U.S. Music Copyright Laws: How the exclusive rights of copyright holders are legally protected, licensed, monetized, and litigated. Music ...

This book is created for you, hard-working father who works at a corporate American job to pay the bills. You long to support your family composing music for film, TV, and video games. You get no joy or fulfillment from your work...this is a safe, “real” job. You complain to your wife every night about how you long for the day when you can support your family composing music for film, TV, and video games.

Six Second Stories: Maximize Your Impact in Minimal Time with Video Storytelling was written with you in mind -- the beginner storyteller, entrepreneur, small business owner, nonprofit director, content creator, or influencer. Filmmaker and storytelling expert, Rain Bennett, will walk you through how to utilize the power of storytelling via video as a key marketing technique to help boost your overall audience engagement, and keep them engaged for the long haul.

Here Comes the Night: Bert Berns and the Dirty Business of Rhythm and Blues is both a definitive account of the New York rhythm and blues world of the early '60s, and the harrowing, ultimately tragic story of songwriter and record producer Bert Berns, whose meteoric career was fueled by his pending doom. His heart damaged by rheumatic fever as a youth, doctors told Berns he would not live to see 21. Although his name is little remembered today, Berns worked alongside all the greats of the era.

Much more than a showbiz memoir, Hot Pants in Hollywood tells of a baby boomer's life on steroids. Susan Silver was one of the first female TV comedy writers with credits like the Mary Tyler Moore Show, Maude, Bob Newhart, among others. From Milwaukee, Susan went on to fame and fortune in Hollywood, had a successful career as one of the first women in TV sitcoms, and reinvented herself in different prominent arenas in New York. Though her story is unique, her life is relatable to all women looking for advice in work or love.

Recommended by agents and acting coaches, Acting in Chicago, 4th Edition demystifies the question of how to build a rewarding, sustainable, and profitable acting career. Everything you need to make a full-time living as a Midwest-based actor is at your fingertips in this updated edition.

The definitive biography of movie executive and philanthropist Sherry Lansing traces her groundbreaking journey to become the first female head of a major motion picture studio, shares behind-the-scenes tales from movie sets and Hollywood boardrooms, and explains what inspired her to walk away from it all to start the Sherry Lansing Foundation.

In a world fueled by sex, drugs, and money, the savvy, sexy, and professional women of the Black Magnolia Society are taking the entertainment industry by storm making and breaking all the rules. Amidst racial turmoil and social prejudice, three best friends formed a bond that remained throughout their lifetime. Cicely Charles, Katherine Blessing, and Lucinda Lewis formed the Black Magnolia Society in 1936. Over sixty years later, their granddaughters have taken the helm to continue their legacy of sisterhood, strength, courage, and ultimately wisdom. In this first book of an exciting new ...

In recent years, narratives about the music industry tend to hew to a common theme: it was humming along for decades until the Internet and Napster came along and disrupted it. Key Changes shows that this view is incorrect: the industry was actually shaken up not once in the 1990s, but ten times over more than 100 years.

Michael E. Uslan, executive producer of the Batman movie franchise, offers an insider’s look at Hollywood and the process of how movies and television shows go from the drawing board to your screens. Continuing the delightful tale of his adventures begun in The Boy Who Loved Batman, Uslan draws on both his successful and less successful attempts to bring ideas to the screen, offering a helpful, honest, and breezily told guide to producing films.

Women have been instrumental in the success of American cinema since its very beginning. One of the first people to ever pick up a motion picture camera was a woman, as was the first screenwriter to win two Academy Awards, the inventor of the boom microphone, and the first person to be credited with the title film editor. Throughout the entire history of Hollywood women have been revolutionizing, innovating, and shaping how we make movies. Yet their stories are rarely shared. This is what film reporter Alicia Malone wants to change. Backwards and in Heels tells the history of women in film in a different way.

Many people will recognize the famous crosswalk. Some visitors may have graffitied their name on its hallowed outer walls. Others might even have managed to penetrate the iron gates. But what draws in these thousands of fans here, year after year? What is it that really happens behind the doors of the most celebrated recording studio in the world?