Entertainment Business

Diddy, Dr. Dre, and Jay-Z lifted themselves from childhood adversity into tycoon territory, amassing levels of fame and wealth that not only outshone all other contemporary hip-hop artists, but with a combined net worth of well over two billion dollars made them the three richest American musicians, period. Yet their fortunes have little to do with selling their own albums: between Diddy's Ciroc vodka, Dre's three billion dollar sale of his Beats headphones to Apple, and Jay-Z's Tidal streaming service and other assets, these artists have transcended pop music fame to become moguls.

Musicians may just hold the keys to innovation in business. They don’t think like we do, and in the creative process, they don’t act like we do. It’s no coincidence that some of the world’s most respected creators are also entrepreneurs. In Two Beats Ahead, Panos A. Panay, senior vice president for strategy at Berklee College of Music, and R. Michael Hendrix, global design director at IDEO, interview some of the nation’s top musicians and business leaders about how they approach innovation differently.

With the advent of the internet, releasing music has never been easier. The playing field has been seriously leveled, and musicians no longer have to rely on the power of record labels to get their music to the masses. Unfortunately, while this presents some incredible opportunities, it also comes with one colossal inevitability—getting heard is nigh-on impossible. Unless, of course, you know how to cut through the noise. In this book, you'll find everything you need to know to launch a successful music career, even if you've no experience putting your music out to the masses.

Better Things is a novel about love, music, business, and life. Do you believe you can have everything you want in life? This is what Jon and Iris wonder after they meet during the "Step It Up" Summit in Miami. Could their personal and business success start at the same time? Would it be wise to mix business and pleasure? Can you really trust that life works for you, even when you’ve failed over and over again? When all your dreams start to come true, could you be the one person getting in your way? In this novel, we join Jon, Iris, and their friends as they work, trust and commit to ...

Voice-Overs for Podcasting is exactly what podcasters of all levels need: an essential handbook to create, build, improve, and connect with audiences around the globe. Written by veteran voice-over coach and author, Elaine A. Clark, this book delivers the nuts and bolts of podcasting and elevates it to a new creative level where the voice is the star and the listener is the happy recipient.

With the boom of the esports industry, everyone wants to know how they can be part of it. In this book, I have answered those questions, and dozens more, based on my years of experience working in the professional esports scene as a team manager. In this book, you will find no topic was off limits. I talk about the past, present, and future of esports and different aspects of the professional gaming industry at large.

Finally, a book that tells the truth about the pitching process in Hollywood. This highly detailed guide is intended for writers, producers and directors, or anyone who wants to work in the intensely competitive, creative side of the entertainment industry. Written is simple, direct language, it is intended for beginners or established Hollywood pros.

It’s no secret that the music industry has changed substantially over the past several years, and will likely continue to change for many years to come. Now more than ever it’s vital that musicians become familiar with the rights they have in their music and how they can make money in this digital world. "The Straightforward Guide to the Music Biz" is a must-read for anyone looking for a clear, simple, and concise overview of how the music industry is organized and the typical contracts musicians will encounter. Praise for "The Straightforward Guide to the Music Biz"... "The author, a ...

Act: The Modern Actor’s Handbook is the result of 30 years of one of North America’s most renowned acting teachers teaching some of the world's most talented screen actors. This is a full tour through the concepts at the heart of Rotenberg’s techniques: states of being, primaries and secondaries, images that you elaborate up or distill down, modifiers, actions and beats, and more. Although his methods loosely draw on the great acting teachers like Hagen and Meisner back to Stanislavski, he teaches new techniques suited to the best of today’s screen actors.

Many people will recognize the famous crosswalk. Some visitors may have graffitied their name on its hallowed outer walls. Others might even have managed to penetrate the iron gates. But what draws in these thousands of fans here, year after year? What is it that really happens behind the doors of the most celebrated recording studio in the world?

Today's most acclaimed film directors reveal intimate behind-the-scenes details of their most influential work and their unique approaches to their art. In the companion to the Silver Plaque-winning Starz/Encore documentary series, this book offers interviews with 13 top filmmakers. Contains each director's filmography, complete listings of major awards, and cast credits for all films discussed.

In It for the Long Run: A Musical Odyssey is Jim Rooney's kaleidoscopic firsthand account of more than five decades of success as a performer, concert promoter, songwriter, music publisher, engineer, and record producer. As witness to and participant in over half a century of music history, Rooney provides a sophisticated window into American vernacular music. Following his stint as a Hayloft Jamboree hillbilly singer in the mid-1950s, Rooney managed Cambridge's Club 47, a catalyst of the '60s folk music boom.

Women have been instrumental in the success of American cinema since its very beginning. One of the first people to ever pick up a motion picture camera was a woman, as was the first screenwriter to win two Academy Awards, the inventor of the boom microphone, and the first person to be credited with the title film editor. Throughout the entire history of Hollywood women have been revolutionizing, innovating, and shaping how we make movies. Yet their stories are rarely shared. This is what film reporter Alicia Malone wants to change. Backwards and in Heels tells the history of women in film in a different way.

Music industry veteran, entertainment attorney, and university educator Vince Wilcox offers aspiring artists and established business professionals alike an understandable and engaging overview of current music industry law in the United States. This resource is organized into four modules: Legal Basics: How laws are enacted by legislatures and enforced by the courts in both civil and criminal proceedings. Includes the evolution of music laws in the U.S. Music Copyright Laws: How the exclusive rights of copyright holders are legally protected, licensed, monetized, and litigated. Music ...

With the COVID pandemic has come the need to reinvent, to reimagine and to learn how to navigate the waters of a new landscape for most businesses - and that includes the business of acting, which is on the verge of the next great era of storytelling. Great art has always come out of challenging times and there will be - as there are now - great stories for actors and other content creators to tell from these challenges. The new normal includes new rules, new regulations and a new narrative about moving forward and thriving in this new artistic landscape.

The Marketing Campaign Playbook: A Step-by-Step Guide for Entrepreneurs, Marketers, and Small Business Owners is your comprehensive guide to crafting successful digital marketing campaigns that drive growth and impact. In this audiobook, Sharon Lee Thony, founder of award-winning agency SLT Consulting and digital marketing expert, shares proven strategies that have helped global brands and emerging businesses scale.

Music managers and artists will learn the secrets of successful management with scenarios from a manager’s work life, along with the legal and business skills to master them. The book teaches future music managers and artists how to acquire clients, negotiate contracts, develop image, administer taxes and finances, and deal with promoters, media, attorneys, and unions. Packed with industry guidelines and sure-fire career tips from industry icons, this book is a professional springboard for music managers, recording artists, singers, and rock bands alike.

Streaming music has proven it is here to stay. Artists and their teams now find themselves with many new challenges in the digital landscape. With more options than ever for music distribution, standing out in a crowd, deciding where to focus your energy and finding ways to reach your audience become critical choices you and your team will have to make. Music business executive Mike Warner provides actionable advice, time-tested through more than 20 years in the music industry with proven results.

This book that I've written is a collection of proven strategies to maximize your success in the music industry presented to you in a no-BS, matter-of-fact manner.

En EL ARTE DE VENDER DE TU ARTE podrás aprender paso a paso lo que tienes que hacer para vender tus obras y vivir como un artista exitoso. Un libro fácil y valioso, para todos los artistas que quieran modernizar y actualizar sus estrategias de venta y alcanzar la prosperidad económica.