Entertainment Business

Using humorous and insightful anecdotes, Lance Allred, the first deaf player in NBA history and TEDx star, takes any aspiring fan of TED Talks, "TEDsters", on his journey of hubris, awkwardness and catharsis that was his TEDx experience. Lance walks you through how you find the best odds of where you will be selected to give a TEDx talk, how to prepare and what worked and didn't work as far as: script writing, body language, drafts submitted, post-talk marketing, along with many other details and inside information that allowed him to become a TEDx Star with One Million views within two months.

“Don’t bore us, get to the chorus” is Bill Sullivan’s motto, which will come as no surprise to anyone who opens Lemon Jail. A raucous tour diary of rock ’n’ roll in the 1980s, Sullivan’s book puts us in the van with the Replacements in the early years. Barreling down the highway to the next show through quiet nights and hightailing it out of scandalized college towns, Sullivan - the young and reckless roadie - is in the middle of the joy and chaos, trying to get the band on stage and the crowd off it and knowing when to jump in and cover Alice Cooper.

In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content.

Music managers and artists will learn the secrets of successful management with scenarios from a manager’s work life, along with the legal and business skills to master them. The book teaches future music managers and artists how to acquire clients, negotiate contracts, develop image, administer taxes and finances, and deal with promoters, media, attorneys, and unions. Packed with industry guidelines and sure-fire career tips from industry icons, this book is a professional springboard for music managers, recording artists, singers, and rock bands alike.

But like any art industry, there’s competition, dos and don’ts, and tricks of the trade that no one likes to tell. Achieving that music dream seems out of reach, and the overwhelming reality of building your music career can sap the joy out of your beloved passion.

Of all the voice-over genres, movie-trailer narration is one of the most famous, yet also the most difficult to learn about. If you want to add trailers to your VO tool belt, this is your book. Thompson Howell, narrator of blockbuster movie trailers, shares his insider’s knowledge of this traditionally closed world.

In the past 10 years, the Internet video platform YouTube has changed media and entertainment as profoundly as the invention of film, radio, and television did more than six decades earlier. Streampunks is a firsthand account of this upstart company, examining how it evolved and where it will take us next.

Transporting listeners back to a dramatic time in the late 1800s, Dobrow spotlights a trio of men who reshaped our image of the West and earned national fame: John M. Burke of Buffalo Bill's Wild West, Tody Hamilton of the Barnum & Bailey Circus, and Moses P. Handy of the World's Columbian Exposition in Chicago. Drawing on scores of original source materials, Dobrow brings to light the surprisingly sophisticated techniques of these Gilded Age press agents.

Insight on the current state of the music industry and how to thrive successfully has an independent musician. The author speaks from his own experience as an independent artist and the owner of an independent record label.

Are you a student or current entertainment professional who wants to discover how others succeeded in the entertainment business? Creating a Career in Entertainment presents real-life examples of how to build a behind-the-scenes career.

Alan McGee's role in shaping British musical culture over the past 30 years is hard to overstate. As the founder of Creation Records, he brought us the bands that defined an era. A charismatic Glaswegian, who partied just as hard as any of the acts on his notoriously hedonistic label, he became an infamous character in the world of music.

After starting two iconic music venues and surviving the dot-com bust, Michael Dorf offers gripping stories and hard-earned business lessons with a contrarian twist. As technology becomes more deeply woven into our lives, the key to success can be found in satisfying people’s yearning for live human interaction.

An easy guide to understanding the basics of Spotify, playlisting, and making money on streaming platforms, covering topics like utilizing Spotify for artists, choosing a digital distributor, Spotify best practices, the different types of playlists, the anatomy of a release, pitching music to playlists, marketing and promoting your new releases, managing royalties from streaming, and more. Also includes frequently asked questions, additional resources, bonus content, a glossary, and bonus tools to help you build an effective Spotify strategy for your record label!

In a world where every business, brand, product, and service needs a strong visual identity, it’s critical for clients and creative professionals to work together. And the key to success, as with any relationship, is communication. In Dear Client, award-winning graphic designer Bonnie Siegler offers an invaluable step-by-step guide to how to talk so creatives will listen, and how to listen when creatives talk.

To continue doing business in Germany, Hollywood studios agreed not to make films attacking Nazis or condemning persecution of Jews. Ben Urwand reveals this collaboration and the cast of characters it drew in, ranging from Goebbels to Louis B. Mayer. At the center was Hitler himself - obsessed with movies and their power to shape public opinion.

Unlock the secrets to achieving success in character entertainment licensing with this comprehensive guide. Learn effective strategies for maximizing revenue, utilizing intellectual property, and successfully navigating licensing agreements. Our focus is mastering brand licensing, creating captivating consumer products, and staying at the forefront of industry trends.

If the Hollywood implosion does come to fruition then where do aspiring filmmakers go to make a living? This unique survival guide is designed to help über-independent filmmakers navigate the terrain of direct digital distribution. It will show them how to really sell a product online.

A Kid from Brooklyn: Lessons Learned is the humorous and touching life account of entertainment executive and entrepreneur, Larry Gershman. The autobiography follows Mr. Gershman from his youth in Brooklyn and Philadelphia, to his unanticipated start in television. Following his life's journey with unpredictable stops, including station manager of WNBC-TV, to the executive suite of Chock Full O'Nuts, to president, Don King Productions, and the bizarre world of championship prize fighting.

When Haskell was young, his devoted mother, Mary, instilled in her son the values of character, faith, and honor by setting an example and asking him to promise to live his life according to her lessons. He did, and those promises have served Haskell consistently from his Mississippi boyhood to his long career at the venerable William Morris Agency in Beverly Hills.

Drawing on his own life and career and the rich lore of The Lion King, Alton Fitzgerald White, Broadway's longest-running "King", delivers his message of service - taking responsibility for and deriving happiness from commonplace achievements - as a philosophy that anyone can get through each day with satisfaction, pride, and a sense of accomplishment.