Entertainment Business

With clients ranging from rappers, singers, music producers, authors, and athletes, Lynn Hobson has written a comical yet heart-wrenching account of her career as “the go-to publicist” in the hip-hop community. She keeps it real as she fights to keep her spiritual principlse intact while making it happen in the streets. It is a battle, but she makes it through to see another day, another show, another hit, and another client who has that sparkle in their eyes. This is Diary of a Hip-Hop Publicist.

Are you tired of superficial advice and ready for tangible, actionable steps to success? Are you ready to unlock your full potential and live a life of purpose and achievement? Are you struggling to find balance and success in your life? Myth: Success is only for the lucky few. Reality: With the BE R.E.A.L. mindset, anyone can cultivate the qualities needed for a winning lifestyle. Myth: Elegance is about wealth and appearance. Reality: True elegance comes from inner harmony and authentic actions, as taught by the BE R.E.A.L. principles.

Music industry veteran, entertainment attorney, and university educator Vince Wilcox offers aspiring artists and established business professionals alike an understandable and engaging overview of current music industry law in the United States. This resource is organized into four modules: Legal Basics: How laws are enacted by legislatures and enforced by the courts in both civil and criminal proceedings. Includes the evolution of music laws in the U.S. Music Copyright Laws: How the exclusive rights of copyright holders are legally protected, licensed, monetized, and litigated. Music ...

Since 1998, Steve Balderson has made 17 feature films. Looking back on these years of productivity, Steve has crafted a volume of invaluable perspective, tips, how-tos, and general philosophy about making independent films, no matter the budget, no matter the location. Balderson worries little about who he will offend.

Being a successful musician takes more than playing well. This audiobook helps musicians of all styles and levels manage the business side of their career. Megadeth bassist David Ellefson draws on 20 years of recording and touring experience to share his knowledge of how the music industry works - from the musician's perspective. Explores the key areas of management, recording, promotion, touring, and career image.

Nice women never wore makeup. Even the word was taboo in polite society—until Max Factor entered the scene. Born in Poland in 1877, Factor worked as a beautician for the Russian royal family, the Romanovs. In 1904, he fled to America, where he opened a cosmetics store in Los Angeles. Creating makeup originally for silent films, then the talkies, and, ultimately, color motion pictures, Factor designed looks for Katharine Hepburn, Rita Hayworth, Bette Davis, and countless other beauties of the day. Soon women everywhere wanted to look like their favorite glamorous stars, and Factor was there to help, bringing his innovative cosmetics to the general public.

Treinta y trés consejos prácticos para hablar en público es una guia de soluciones prácticas, para realizar presentaciones eficaces y de impacto, ante cualquier audiencia: reuniones de empresa, impartir una clase, conferencias, eventos sociales, celebraciones...

An easy guide to understanding the basics of Spotify, playlisting, and making money on streaming platforms, covering topics like utilizing Spotify for artists, choosing a digital distributor, Spotify best practices, the different types of playlists, the anatomy of a release, pitching music to playlists, marketing and promoting your new releases, managing royalties from streaming, and more. Also includes frequently asked questions, additional resources, bonus content, a glossary, and bonus tools to help you build an effective Spotify strategy for your record label!

Do you spend hours of your precious time in boring, ineffective meetings? In this programme you will learn how to prepare for meetings in a way that helps to make them more focused and effective. We will also look at ways of keeping meetings on track so everyone benefits and feels that meetings are no longer a waste of time.

In a world where your first impression often happens online, having a personal website isn’t just a bonus—it’s a necessity. Digital You: Build a Personal Website & Portfolio That Opens Doors is the ultimate step-by-step guide to creating a professional, high-impact online presence that reflects your brand, showcases your skills, and attracts real opportunities.

Music managers and artists will learn the secrets of successful management with scenarios from a manager’s work life, along with the legal and business skills to master them. The book teaches future music managers and artists how to acquire clients, negotiate contracts, develop image, administer taxes and finances, and deal with promoters, media, attorneys, and unions. Packed with industry guidelines and sure-fire career tips from industry icons, this book is a professional springboard for music managers, recording artists, singers, and rock bands alike.

Seymour Stein is America's greatest living record man. Not only has he signed and nurtured more important artists than anyone alive, now 60 years in the game, he's still the hippest label head, traveling the globe in search of the next big thing. Since the late '50s, he's been wherever it's happening, and along that winding path, he discovered and broke out a skyline full of stars, including Madonna, The Ramones, Talking Heads, Depeche Mode, Madonna, The Smiths, The Cure, Ice-T, Lou Reed, Seal, and many others.

Never be confused about online music marketing again. Updated for 2018, this audiobook features the second volume in the highly acclaimed Guerrilla Music Marketing Handbook.

The music world has changed, and there’s no coming back. The absolute majority of people now prefer to stream their favorite music, and 94 percent use playlists for this purpose. In fact, playlists replaced the radio, and now every artist has a chance to become a newborn music star just from a successful placement in a top Spotify or Apple Music playlist. But what do you need to become “playlist” worthy? What music do you need to record? And, most importantly, how do you get on such playlists?

Chapter 10 of The Artist's Guide to Success in the Music Business. Chapter 10 covers the fundamentals of marketing in today's music industry and the outlines for putting together the best marketing plan that will give you the best results.

How to Score in Hollywood reveals the secrets to a movie’s success and profitability. Entertainment research expert Kevin Goetz, founder and CEO of Screen Engine, draws on almost four decades of experience to show how strategic decisions—from development to release—help minimize risks and maximize returns. Armed with audience insights and data-driven strategies, Goetz demonstrates how every film should make money when made and marketed for the right price.

What’s your story? It’s a question human beings have been asking each other since we first gathered around a campfire. Millennia later, this human need for storytelling hasn’t changed. We communicate most effectively through our personal stories - and our professional success depends on it. This groundbreaking guide shows you how to tap into the timeless power of storytelling to transform your business.

Never be confused about music marketing again! This is the foundation upon which all your music marketing activities should be built.

In the past 10 years, the Internet video platform YouTube has changed media and entertainment as profoundly as the invention of film, radio, and television did more than six decades earlier. Streampunks is a firsthand account of this upstart company, examining how it evolved and where it will take us next.

It’s no secret that the music industry has changed substantially over the past several years, and will likely continue to change for many years to come. Now more than ever it’s vital that musicians become familiar with the rights they have in their music and how they can make money in this digital world. "The Straightforward Guide to the Music Biz" is a must-read for anyone looking for a clear, simple, and concise overview of how the music industry is organized and the typical contracts musicians will encounter. Praise for "The Straightforward Guide to the Music Biz"... "The author, a ...