Global Marketing

Take a step into the world of savvy investment strategies with "The Wise Investor's Guide". This guide pierces the veil of the complex business of investing and breaks it down into comprehensible sections that are digestible for both the rookie and seasoned investor. Chapter one eases you into understanding investments and their foundational principles. As you traverse through the labyrinth of wise investing, you'll explore the correlations of risks and rewards. The guide places a particular focus on your financial goals, outlining the importance of planning and setting realistic objectives...

On May 6, 2010, financial markets around the world tumbled simultaneously and without warning. In the span of five minutes, a trillion dollars of valuation was lost. The Flash Crash, as it became known, represented the fastest drop in market history. When share values rebounded less than half an hour later, experts around the globe were left perplexed. What had they just witnessed? Navinder Singh Sarao hardly seemed like a man who would shake the world's financial markets to their core.

This book is all about helping you tap into new markets to reach millions of new potential customers fast. Everything I share in this audiobook is based on my 20+ years of digital marketing experience, my consulting work for international clients, and, last but not least, my own experience running multiple highly successful ecommmerce businesses.

Embark on a captivating journey through the heart of Juba, South Sudan, with Entrepreneurship: An Introduction, a book that stitches together the vibrant fabric of African culture with the threads of digital innovation. This is not just a story; it’s a movement, a testament to the power of dreams and the digital tools that can make them a reality. Discover the world of Panyim, a young and passionate entrepreneur whose traditional clothing shop, Nile Threads, becomes a canvas for his dreams. But when the dreams are big, the challenges rise to meet them. Panyim’s struggle with the ...

Dive into the rich tapestry of Northern Commerce, where tradition meets the modern market in an engaging blend of wisdom and practicality. This powerful eBook addresses the heart and soul of cultural entrepreneurship, focusing on the intricate Inuit craftsmanship that has stood the test of time. From the pristine landscapes of the North comes an artisan tale of survival, creativity, and business ingenuity. Begin your journey with a tribute to the ancestral heritage and skilled artistry of Inuit culture, exploring how these principles can shape successful enterprise in today's dynamic ...

ATTENTION STUDENTS: If you need to write a paper on globalization of organizations, then this is the perfect reference. It's simple, easy to understand, and right to the point. This eBook focuses on globalization of organizations. It introduces the concept, shows how it has influenced the ways organizations do business, and discusses the effects it has on people and communities. Real companies are used as examples to help understand the impact of globalization, and the text is written for easy reader comprehension at any level. If you are interested in learning about globalization of ...

"Blueprint for Building a Successful Brand" by Arthur Harrison is an essential guide for creators, influencers, startups, and businesses aiming to navigate the complex world of brand-building in the digital age. This book provides listeners with actionable insights into crafting a compelling brand identity, positioning themselves in a competitive market, and creating meaningful connections with their audiences.

"Cucumbers Have Thorns and Snakes Love Strawberries" is masterfully written. It is a non-fiction with the warmth and laughter of the 2016 hit series "This Is Us," The emotional journey of "The Color Purple" (Alice Walker), and the triumphant healing of "Chicken Soup for the Soul" (Jack Canfield). It is about the courageous journey of a father and daughter whose lives are torn apart after he suffers a freak accident while home on leave. The path his daughter takes leads to an unimaginable roller-coaster of life events. Readers face emotional breath stealing truths. Each page will keep you ...

Attention: Don't feel overwhelmed and uncertain when buying a car? This first book of the series teaches you the basics of retail car buying and prepares you for the next step in become an expert. Don't be taken advantage of by dealerships and salespeople who seem more interested in their commission than your best interests. It’s time to take control of the car-buying process with insider knowledge that will empower you to make the smartest decisions, while preparing you to grasp the difference in retail and wholesale car buying. Which is what the next volume ( Car Auctions 101) covers.

The Dedollarisation Paradigm: Rethinking Global Financial Systems In an age of profound economic transformation, the world is witnessing a fundamental shift away from the once unassailable dominance of the United States dollar (USD) in global finance. The pages of history are being rewritten as nations, economies, and financial institutions grapple with the challenges and opportunities of dedollarisation. "The Dedollarisation Paradigm: Rethinking Global Financial Systems" offers an insightful and comprehensive exploration of this paradigm shift. In this groundbreaking book, we embark on a ...

"Global Reach: Building a Successful B2B Business" is an essential guide for entrepreneurs and business leaders aiming to expand their operations into the international market, with a special focus on businesses based in France. This comprehensive book navigates through the complexities of establishing and growing a Business-to-Business (B2B) company on a global scale, offering a wealth of practical insights, strategies, and actionable steps. Beginning with a detailed outline of the global B2B landscape, the book delves into the advantages of starting a B2B enterprise in France, ...

Today’s investment world has a low cost of entry and is more convenient than at any time in history. Easier access to the marketplace for retail investors has made a dazzling array of financial products available. The huge selection of passively managed funds, such as index funds and exchange-traded funds, keeps costs down and allows beginners to build a diverse portfolio without spending long hours doing research.

Explore the fundamentals of investing in emerging markets with this comprehensive guide. Learn about market dynamics, key economic indicators, and effective analysis techniques. Build and manage a diversified portfolio while navigating the unique risks and opportunities of emerging economies. This book is perfect for beginners looking to expand their investment horizons and make informed decisions in rapidly growing markets.

Are you ready to take your social media accounts to the next level for your business or personal brand? Not sure how to turn you social media audience into customers? Are you ready to build an insanely loyal following that you will keep forever? If so, keep listening.... Networking online is key when it comes to building an online business. And what’s a better place to market and advertise when people are spending more than two hours on social media?

It's time to reimagine how life is organized on Earth. In Connectography, Parag Khanna guides us through the emerging global network civilization in which mega-cities compete over connectivity and borders are increasingly irrelevant. Travelling across the world, Khanna shows how twenty-first-century conflict is a tug-of-war over pipelines and Internet cables, advanced technologies and market access.

If you believe you lack the money, people, time, or ideas to create a thriving brand, think again. In fact, you already have five powerful marketing resources you can use right now to get big-brand results at low cost or no cost at all. Step One: Shift your mindset. International branding expert Brenda Bence has created the ultimate guide to branding on a tight budget. From scratch - and with almost empty pockets - Brenda used inventive, low-cost methods to build her own international brand.

Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader. Why are Nokia's lessons critical for other companies and industries? While multinationals based in large countries benefit from inherent advantages - such as a home base that often accounts for 30 to 50 percent of their revenues - multinationals based in smaller countries such as Nokia, enjoy no such competitive edge. Nokia, in fact, generates less than 1% of its revenues in its home base.

"Borderless Ambition" is your passport to global entrepreneurship, condensed into a comprehensive guide for conquering the international market. Explore geopolitical trends in Chapter 1, identifying opportunities and threats beyond borders. In Chapter 2, craft a universally resonant brand, balancing cultural sensitivity and digital prowess. Chapter 3 guides you in creating a cross-cultural value proposition, setting you apart in the global market. Navigate international waters with analytics in Chapter 4, making informed and strategic decisions. Chapter 5 transforms cultural intelligence ...

Have you found yourself interested in growing your cannabis plants, but you had no idea where to start? Do you feel like you are over your head when you have started to look at all the products on the market today from hydroponics, grow lights, and tents? Do you have any idea of where you are going to put your grow area and canopy, yet you have no idea the steps in how to achieve the tastiest and dense buds with the highest yield?

World-renowned marketing guru and bestselling author Philip Kotler delivers a groundbreaking book unveiling the transformative marketing strategies that have propelled Asia to the forefront of the global business arena. In this insightful work, Kotler explores the dynamic competition between Asia and the global West, revealing how it has catalyzed Asia's adoption of incisive and effective marketing practices.