Health Research

Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us. What is actually going through our brains when we make these judgments? Customer loyalty expert Chris Malone and top social psychologist Susan Fiske have discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people.

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we are all susceptible to various biases that can lead us to blunder. Our mistakes can make us poor and unhealthy. We often make bad decisions about education, personal finance, health care, family, and the environment.

Unlock the mysteries of life after death and explore the enlightening discoveries of a private investigator's 15-year investigation. This book is a comprehensive resource answering 150 of the most crucial questions about what happens when we die. Now you can delve into the life-changing insights we learn from near-death experiences, after-death communications, spirit contact through mediums, past lives, past-life memories, past-life and between-lives regressions, out-of-body experiences, soul pre-birth planning, dream visitations, shared-death experiences, and so much more.

Our modern technologies are bombarding us with electromagnetic fields (EMFs) now more than ever. Are EMFs really harmful and if so, to what degree? Are all EMFs bad? The EMF controversy has now pitted scientists, action groups and the technology industry into rigid corners. In "Electromagnetic Health," the author clearly and objectively presents the evidence and latest research from a perspective that embraces both the scientific and natural health communities. The entire spectrum of electromagnetic radiation is thoroughly examined, from modern technologies to nature’s sources. More ...

Here's an essential behind-the-scenes foray into the world of cutting-edge memory research that unveils �ndings only now available to the general public.

At thirty-seven, Dr. Stephanie Cacioppo was content to be single. She was fulfilled by her work on the neuroscience of romantic love—how finding and growing with a partner literally reshapes our brains. That was, until she met the foremost neuroscientist of loneliness. A whirlwind romance led to marriage, to sharing an office at the University of Chicago. After seven years of being inseparable at work and home, she lost her beloved husband following a devastating battle with cancer.

K-beauty has captured imaginations worldwide by promising a kind of mesmerizing perfection. Its skincare and makeup products—creams packaged to look like milkshakes or pandas, and snail mucus face masks, to name a few—work together to fascinate us, champion consumerism, and invite us to indulge. In the four years Elise spent in Seoul as NPR’s bureau chief, the global K-beauty industry quadrupled. Today it's worth $10 billion and is only getting bigger as it rides the Hallyu wave around the globe.

Dive into "Age-Defying Antioxidants," the essential eBook for a vibrant, healthier, and more radiant life. Begin a journey that demystifies antioxidants, powerful warriors combating the ravages of time. Explore Chapter 1, navigating antioxidant basics and the dance between protectors and invisible enemies. Uncover a diverse array, from vitamins to phytochemicals, slowing aging. Journey deeper with Chapter 2, unraveling the complexities of measuring compounds, making the ORAC scale a trusted friend. Transform your culinary routine with Chapter 3, curating a longevity menu brimming with ...

It all started when a rat ran over a family member's foot and Dr. Anne E. Beall began a journey into the world of feral cats. Beall had experienced rat problems for a long time. Then a neighbor told her about a program called Cats at Work, where one could get feral cats that would take care of the rat problem. In Community Cats, she tells how she entered the world of feral cats when she signed up for the Chicago Cats at Work program with Tree House Humane Society. Tree House practices TNVR (trap-neuter-vaccinate-return), and they trapped, neutered, vaccinated, and relocated a feral cat ...

En esta obra revolucionaria que ocupa desde hace años los primeros puestos en las listas de ventas de Estados Unidos, Gladwell, un auténtico gurú de los negocios, analiza la trayectoria de varios productos y tendencias de gran éxito hasta descubrir cómo y por qué se alcanza el punto de inflexión a partir del cual algo se convierte en un fenómeno de masas: el punto clave.

“#1 International Bestseller, The Neurogenesis Diet and Lifestyle quickly became an international sensation. The book brings together the latest in neuroscience research to present a new and proven approach to brain health and aging." The most important book you’ll read this year. The Neurogenesis Diet and Lifestyle brings together the latest in neuroscience research to present a new and proven view of brain health and aging. Only recently has it been discovered that the brain produces new brain cells throughout our entire lives, a process called neurogenesis. The rate at which we form ...

It seems like every time a new mother turns on her computer, radio, or television she is greeted with news of yet another scientific study about infancy. Ignoring good information isn't the right course, but just how does one tell the difference between solid studies, preliminary results, and snake oil? In this friendly guide through the science of infancy, Science of Mom blogger and PhD scientist Alice Callahan explains how nonscientist mothers can learn the difference between hype and evidence.

In The Lost Girls of Autism, renowned brain scientist Gina Rippon delves into the emerging science of female autism, asking why it has been systematically ignored and misunderstood for so long. Generations of researchers, convinced autism was a male problem, simply didn’t bother looking for it in women. But it is now becoming increasingly clear that autism is manifestly different for women and girls, and that camouflaging – hiding autistic traits to fit in – is far more widespread than we thought.

Transform your ideas into tangible creations with "From Sketch to Reality," an essential guide for aspiring innovators and experienced developers alike. This comprehensive eBook navigates the exhilarating journey of turning a simple sketch into a market-ready smart wearable health device. Begin with an insightful introduction to prototyping, where the importance of early-stage models becomes clear. Dive into detailed market research techniques to identify the right niche, focusing on the booming field of consumer electronics and wearable technology. Discover the secrets of ideation and ...

For more than a century, a silent battle has been raging for the territory of your mind. The weapons are so covert that the masses have remained unaware of their use. So effective are these tactics that even when the victims are told what is happening, and they make some show of being outraged, they nevertheless allow it to continue. Like a virulent virus, the effects are spreading, exerting a stronger control over a greater number of people on a daily basis—and we can only wish this was all just fiction!

Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that.

Aging is a challenge we could navigate, delay, or even overcome. Live Longer is a journey through cutting-edge research that transforms our understanding of longevity. This book is also a practical guide to the tools and strategies that can help you live longer, healthier lives. Live Longer provides an accessible exploration of the fundamental concepts of aging. The book summarizes our current understanding of the biological processes that drive aging and examines novel ways to slow or even reverse these processes. The book covers a wide range of topics, including: The fundamental biology ...

Dear listener and newfound friend, congratulations! By your willingness and open-mindedness to explore, reflect upon, and consider the validity of the vital message of this book and its possible direct application to you, you have demonstrated personal courage of a very high order.

In May 2020, the publication of a scientific paper on the rejuvenation of rats shook the foundations of the community that studies the possibility of undoing aging. An average epigenetic rejuvenation of 54% of the animals was reported in the article, in addition to the reversal of dozens of biochemical markers of old rats to values typical of young rats. The main developer of the treatment that led to these results was Dr. Harold Katcher, author of The Illusion of Knowledge. The reception of the specialized scientific community to the experiment was shock, with the phrase "it's too good to ...

The sleeping mind is a mysterious backdrop that science is just beginning to shed light on. It was only some 60 years ago that researchers discovered REM, the rapid-eye-movement cycle that's associated with dreams. In Nightmareland, Lex "Lonehood" Nover travels into the eerie borderlands where the unconscious, dreams, and strange entities intermingle under the cover of night, revealing wider and hidden aspects of ourselves, from the savage and frightening to the astounding and sublime.