Impact Business

In today’s digital landscape, video is the ultimate marketing tool—captivating audiences, boosting engagement, and driving sales like never before. The Power of Video Marketing is your step-by-step guide to creating compelling video content that connects with viewers and converts them into loyal customers. This book covers everything you need to know, from crafting persuasive storytelling and optimizing for social media to mastering video SEO and measuring ROI.

This is the first book to chart the catalytic path of this new industry, explaining how it is and can be a positive disruptive force. It shows how impact investing is a transformational vehicle for delivering "blended value" throughout the investment spectrum, giving a single name to a set of activities previously siloed in enclaves, revealing how they are linked within what is becoming a new field of investing.

Today's firms need a social effort that is serous and impactful to be relevant. It's not enough to make a commitment to reduce energy or have an ad hoc unbranded budget for grants and volunteering the world needs their resources and agility to address existential threats in society, and their customers (and employees) demand it.

Around the world, a new generation is looking beyond greater profits, for meaningful purpose. But, unlike business, few social interventions have achieved significant impact at scale. Inspired by the modern innovation practices popularized by best seller The Lean Startup that have fueled technology breakthroughs touching every aspect of our lives, Lean Impact turns our attention to a new goal-achieving radically greater social good.

The Art and Science of Executive Storytelling For the leader whose wisdom deserves a wider audience. You’ve scaled companies, led teams, and delivered results, but now it’s time to tell the story behind the success. In this transformative guide, executive book strategist Candace Sinclair shows you how to turn your personal and professional experiences into compelling narratives that inspire action, deepen trust, and build lasting influence. Whether you're a C-suite executive, 7-figure entrepreneur, or visionary founder, this book equips you with a storytelling toolkit grounded in ...

Liz Forkin Bohannon wants you to rethink everything you've been told about finding your passion and following your dreams. Why? Hate to break it to you, but you're likely never going to "find your passion". Because your passion and purpose are something you build-actively - day by day. In her signature tell-it-like-it-is fashion, Liz shares 14 actionable principles that will teach you how to do just that. With total transparency, Liz shares hilarious and heartbreaking stories of her journey of screw-ups and successes.

Visual Impact is the ultimate crash course for marketers, small business owners, and content creators who want to create high-performing visuals—without being a designer. Forget complex design theory or expensive tools. This practical, beginner-friendly guide walks you through everything you need to know to craft attention-grabbing, scroll-stopping, and conversion-driving visuals for social media, ads, websites, and beyond.

Become a more impactful coach and leader. In Lead with Purpose, Make an Impact, best-selling author Allistair McCaw identifies 44 fundamental qualities in an impactful and effective leader. Having spent over 25 years with some of the most successful and well-known leaders, sports coaches and high performers in the world, Allistair shares commonalities that he has observed in the very best.

Becky Margiotta’s Impact with Integrity: Repair the World Without Breaking Yourself is a call to action, but also an invitation to reclaim your agency and mobilize your creativity in order to enact meaningful, efficient, and effective social change. With authenticity, grit, and grace, Margiotta lays out a proven step-by-step framework for doing the inner work that is necessary for advancing social change.

Steve Loveland, the owner of a software firm, has hit bottom. He's about to lose his company and family, and he's desperate to turn things around. Jennifer Silverstone, a finance-savvy consultant, helps him implement the six essential dashboards every business needs. This transition to running a business with numbers, which every entrepreneur must eventually make, gives him the clarity required to save his business.

Do you want to boost your success and well-being, while finding greater fulfillment and purpose in your life and work? Do you want to increase your influence and connection with people, and enjoy a more meaningful life? You can achieve this, and so much more, through the power of Lift. In Lift Your Impact, Richard Newman shares the groundbreaking communication techniques that can help you gain the results and respect you deserve.

Many companies fall into the trap of spending too much time and money on low performers, while high performers aren't getting the necessary resources, development opportunities, or rewards. In The Differentiated Workforce, the authors expand on their previous books, The HR Scorecard and The Workforce Scorecard, and recommend that you manage your workforce like a portfolio - with disproportionate investments in the jobs that create the most wealth.

Expansive Impact helps answer these questions and will empower you to handle the stickiest leadership situations, feel more confident as a leader, and create significant positive change without relying on outside forces or external circumstances. With fresh language, powerful inquiries, and a nuanced exploration of the often opposing tensions we hold as leaders, this book is a compelling and insightful guide to improving your leadership and your life.

Bursting with innovative ideas, practical examples, and easily implementable approaches, The Author vs. Editor Dilemma will transform how you think about the structure and organization of your daily interactions. It will help you maximize any vertical relationship, from leading your team to influencing your manager.

Hunters, Farmers, and Teamers by Joel Hubbard and Jim Zartman is rooted in the primal instincts that have shaped humanity’s progress for millennia. This elemental blueprint reveals the three instinctual drives that have built civilizations and continue to drive human achievement: Hunting, the instinct for innovation and risk-taking; Farming, the instinct for sustainability and resourcefulness; and Teaming, the instinct for collaboration and cooperation.

Making an impact is essential for leaders who want to create positive change and leave a legacy - a trendy thing to say, but a hard tenet to live by. LeaderImpact, a movement of professionals dedicated to inspiring one another in this quest, has worked with leaders, entrepreneurs, and CEOs for decades to facilitate life-changing results. Now, Braden Douglas discusses their philosophy for success in Becoming a Leader of Impact.

The New York Times best-selling authors of Switch and Made to Stick explore why certain brief experiences can jolt, elevate and change us - and how we can learn to create such extraordinary moments in our life and work. What if a teacher could design a lesson that he knew his students would remember 20 years later? What if a doctor or nurse knew how to orchestrate moments that would bring more comfort to patients?

Author Lisa Bilyeu grew up in London, where she was always told her dreams of Hollywood were a little too big for a girl. Despite her first love of movie-making, Lisa moved to Los Angeles and became a housewife—for eight frickin’ years! How the heck did that happen? Radical Confidence is the “empowering, transformative, and practical” (Jay Shetty, #1 New York Times bestselling author of Think Like A Monk) story of how Lisa unpaused her life to cofound a company that went from zero to a billion dollars in just five years and became the leader in the world of personal development.

In The Productive Researcher, Mark Reed shows researchers how they can become more productive in a fraction of their current working day. He draws on interviews with some of the world's highest performing researchers, the literature, and his own experience to identify a small number of important insights that can transform how researchers work. The audiobook is based on an unparalleled breadth of interdisciplinary evidence that speaks directly to researchers of all disciplines and career stages.

In The Answer Is a Question, multi-award-winning performance consultants Dominic and Laura Ashley-Timms set out a simple approach for rehumanising the practice of management. In a step-by-step walk-through of their groundbreaking STAR® model (used by FTSE and Fortune 500 companies), they’ll show how you can develop a new superpower that’s been proven to work by the London School of Economics and Political Science (LSE) in a major academic study across sixty-two organisations.