Marketing Writing

Whether you are an online marketer, entrepreneur, or small business owner, if you rely upon getting sales, you need to understand how to get into the mind and heart of your customers and make them take action to buy your product or service, or else, you will simply not make sales. The good news is that anyone can learn how to become a masterful copywriter - you just need to understand the psychology behind creating writing that sells.

Jeff Shaara, America's premier Civil War novelist, gives a remarkable guided tour of one of the Civil War battlefields every American should visit. He captures the true meaning and magnitude of the conflict.

Honey Trap Marketing has the unconventional formula to rapidly magnetize your ideal audience of buyers. Honey Trap Marketing is for experts, coaches, speakers, and authors who want to build trust and rapport with their audiences through hyper-relevant content.

Here we go over the core mechanics of how to make money selling books on Pinterest. (Easier than you think - and far more effective than other social platforms.)

Are you ready to elevate your writing skills and make a significant impact with your words? "Master the Secrets of Book Writing" is your ultimate guide to transforming your writing from good to exceptional. This comprehensive book takes you through every stage of the writing process, providing techniques, rules, and insights to craft compelling, clear, and impactful content. The journey begins with the essence of engaging writing. This guide reveals how to create narratives that resonate, evoke emotions, and leave a lasting impact. You'll learn to weave vivid imagery, develop relatable ...

Are you frustrated because you are trying to write emails and a powerful campaign, but it feels like you're just spinning your wheels, trying this, trying that, and nothing is working? Do you open your autoresponder to write an email and your mind just draws a blank - like "What do I write about, what is my subject line, and even, what do I WRITE?" Or perhaps you can write decent emails - but when it comes to writing a 10 email conversion sequence, you get totally stuck? The good news is this: we've developed a system of writing emails that simply makes it all easier! Here's the thing. This...

Are These DEADLY Mistakes Destroying The Effectiveness Of Your Sales Copy? Stop - Don't Write Another Word Of Copy Until You Read This Report! Uncover the most common mistakes people when writing copy, and what you can do to make sure these killer mistakes don't kill YOUR sales copy! Find out the importance of using "value" in all the elements of your copy, and how you can use it to write your most effective copy ever! Discover the simple little aesthetic changes you can make to your copy to increase readability drastically! Learn how to guarantee your copy's effectiveness will be increased...

Do you want to boost your sales, save time, and grow your business at a lightning speed? Good copywriting can do all that plus a whole lot more. And world-class copywriting can transform your performance out of all recognition. I’m going to show you how. Whether you’re aware of it or not, copywriting is one of the most essential elements of effective marketing. It’s the art and science of strategically delivering words that motivate people to take action.

Wilber Winkle was called a "national treasure" by no less than TV's Larry King, and his book was dubbed the funniest in decades by American Bookseller. What does Mr. Winkle do? Without fear, he writes letters to the massive corporations responsible for popular consumer products, demanding satisfaction and complaining about even the most minor of flaws. And miraculously, the corporations answer.

When I bounced the idea of an accidental life off Jim Browne, my financial manager with a keen understanding of the human condition, he said that all of us benefit from serendipity, from the accidental life (we, in fact, met by happy accident). He added that my life was and is typical or perhaps a tad off the norm. Surely he's correct in that we all benefit from fortuitous events, but I think he's incorrect in that such events in my life are typical or normal.

If you Google "how to write nonfiction" you'll get a bunch of useless listicles and very few hard and fast rules to writing a great book. That's often because great books are stylistic and personal: they have a strong narrative voice and compelling stories. But if you don't already have a big platform, shooting for a smash hit can be perplexing and demotivating... as you wade through the mire of what you want to say and wrestle with ideas. Many brilliant leaders or visionaries struggle to finish their nonfiction book, memoir or even a simple "how-to" or "self-help" project because they have...

This booklet from Carolyn Howard-Johnson, a UCLA Extension Writers' Program instructor for nearly a decade, helps authors love the project they most love to hate - writing a book proposal. She has taken the guessing out of the book proposal process. Now, there is no need to take expensive, time-consuming classes or spend hours reading a tome to find the voice and format that will propel an author's idea from a dream to reality.

Why is SEO like eating rocks? You struggle to rank high in Google, but it's fiendishly difficult. Even when you manage to rank, your efforts invariably sink in the content morass. Then Google comes along with its next alliteratively-named update and — wham! — you're in the dumps. Plus, are keywords natural? Does it make sense to write something based on a spreadsheet full of algorithm-generated turns of phrase? It turns out things are getting better when it comes to SEO. It's not magic. It's not rocket science or even computer science. In its secret heart, SEO comes down to empathy. How...

This audiobook provides an in-depth analysis of the evolution of tech journalism. Tech companies were used to 'cheerleading' coverage of product launches. This long tech-press honeymoon ended, and was replaced by a new era of mounting criticism, focused on tech's negative impact on society. When - and why - did tech coverage shift? How did tech companies respond to the rise of tech criticism? Through analyses of both the tech media and corporates' crisis responses, this audiobook examines the roots and characteristics of the 'Techlash'.

Rid the world of bad presentations with engaging content, memorable and simple design, and powerful delivery. Together, these create an unforgettable experience for the audience, The Big Fish Experience. Big Fish Presentations spends every day making the incomprehensible compelling; the mundane interesting; and the complex simple. Whether it's a presentation about an idea, a product, a service, a business, or a cause, at its heart, it's a story. The Big Fish Experience will help you tell yours.

Are you an indie author struggling to find that elusive bond with a professional cover artist? An illustrator trying to break onto the professional scene? A publisher juggling both at the same time? Or even a group of authors working on a special project? Then this is the one, fact-filled book that you will want to carry as you embark on your own journey towards either the creation of or contracting for a fabulous book cover that will ensure the success of your book publishing endeavor. Come for the invaluable information. Stay for the fun.

From brainstorming to writing to production, publishing and promotion, 11 Simple Steps can help you become a full-fledged author, all without shelling out thousands of dollars. In 11 Simple Steps, the publishing process has been broken down into easy-to-understand-and-accomplish chunks that will help you complete a variety of tasks, including overcoming writer's block, finishing that book and cover and choosing the right printing company for you.

Creating your own merchandise can bring in income and engage your audience as well as giving you the creative edge at literary events and festivals.

SECONDARY TITLE: "The Compiled Publishing-Subject Books of Jim Lowrance" This eBook, being approximately 31,735 words in length (a total of 24 chapters), is a compilation of titles (sections) I have previously published separately, on the subjects of book/eBook publishing, writing for revenue-sharing content websites and other subjects of interest for independent authors/publishers. This lengthier resource combines these titles, for readers who are interested in these subjects in more expanded detail. SECTION ONE CONTENTS: TITLE: "Are Revenue Sharing Article/Content Publishing Sites ...

Say Good Bye to the I Must Check Email Habit. Love or Hate Email Are you guilty of checking your Email every other five or ten minutes? Are you always feeling the strong urge to reply to Emails the moment you set your eyes on them? It may not have occurred to you but you have unfortunately transformed into an Email Junkie, just like most people who have their own Email accounts. As a matter of fact, a typical Email user is said to spend on average 36 times checking their Email an hour. Well, that is an awful lot of time gone to waste and probably a lot of money that could have been ...