Marketing Writing

Author Chris Syme believes that trying to mimic the success of other authors is a dangerous and expensive strategy. If you understand the why behind marketing tactics, you'll learn how to make strong marketing decisions that produce results based on your time, resources, and skill level. Using Syme's SMART system, you'll discover how to approach social media like a profitable business owner.

Guy Windsor’s historical martial arts training manuals are legendary. His first was published in 2004, and he’s been producing them ever since. They generate about half his income. So he is expert in writing, publishing, and marketing books for historical martial artists, and in this book he’ll teach you how to do it. The goal of training manuals is to teach skills.

Every writer wants to create timeless, memorable stories and characters who feel like real friends. The masterclass is no further away than your TV. Classic television holds up because of one thing: great writing. Fancy sets, innovative effects, or famous actors come and go over time, but well-written characters we connect with stand the test of time. No show in recent history has done that better than the 90s classic Friends.

Writing fact-based nonfiction for large general audiences requires two different skills: the ability to conduct rigorous research and to craft engaging prose. Tilar J. Mazzeo is one of the few people with extensive experience in both arenas, as a tenured academic and a New York Times best-selling author whose books have been made into a major motion picture and translated into more than 15 languages. She is also a sought-after writing coach with a passion for helping others communicate their expertise more broadly.

Want to know the secrets of making money online? Have you been struggling to really launch your product and want to see it take off? Want to take your business to the next level? It can be done! Discover proven steps and strategies on how to effectively market your product on the Internet and grow your online business! If you have a business, product, or service that you are trying to sell, then the vast array of opportunities that the Internet presents is simply far too good to pass up.

For the past few years I've worked with doctors, psychologists, sports coaches, tech executives, software CEOs, and corporate consultants who all had the same problem: They needed to differentiate themselves and position themselves as experts - fast. They had high-value skills and provided life-changing results, but struggled to get their message out and felt like they weren't living up to their potential.

Most people do the same things when they are looking for a job • Apply to advertised Jobs • Send resume’s to recruiters and agencies • Wait for something to happen Through my conversations with jobseekers I have learned that • The average jobseeker can send over 100 applications for each phone screen they receive from an employer. • It takes up to 5 phone screens to land a face to face interview • It takes up to 10 face to face interviews to land a job • That’s a total of 1,000 applications sent out before you land the job you are looking for • An average of 6 months to ...

For those unfamiliar with copywriting, this article will provide an overview of the subject and explain why it is in such great demand today. The field of copywriting is vast and growing at a rapid pace. Copywriting can be defined as the process of presenting a creative message to a consumer. According to the book Copywriting, copywriting is founded on three essential ideas. When writing to a consumer, there must be some level of interaction between the customer and the vendor. You must then ensure that you communicate the benefits to the buyer up to the point of purchase.

Do you know how to market your book? Honorée has sold hundreds of thousands of books in ways most authors have never considered. She's coached authors to successful writing careers, and has co-authored and managed many books.

These days, it’s not enough to just write well. If you want your book to sell, you’ve got to have a platform. For many writers, this is the greatest stumbling block to success. But it doesn’t have to be! From the basics of creating an author website and online presence to the nitty-gritty of email lists, Facebook ads, and blog tours, Overachieving Your Platform will give you the tools you need to break out and connect with large audiences. Adapted from the best writing of the WordServe Water Cooler—the award-winning blog of the WordServe Literary Agency—these essays teach writers ...

Unleash your side hustle potential with the Side Hustle Success eBook - a unique and thoughtfully designed guide that explores various facets of hustling and freelancing. With a whole new world of opportunities opening up, it’s time to leverage your skills and passions into an exciting, self-rewarding career path. Embark on an intriguing journey with the initial chapter meticulously explaining the fundamentals of side hustling and freelancing, unlocking the benefits and challenges that lie ahead. Harness the power of discovering a profitable niche through successful examples and effective...

Nobody buys a book unless they're first attracted by the title and cover. If the title doesn't grab them it's game over. That's why book publicist Scott Lorenz of Westwind Book Marketing created a strategy for naming your book that'll get attention of potential buyers. Don't name your book until you've listened to Book Title Generator. Using the latest methods of getting a book ranked on search engines and in Amazon, Lorenz lays out a plan to help you get the right title for your book.

Have you always dreamed of writing? But not just writing as a hobby, actually making money writing? Then this is the book for you. Freelance content writer Deborah Killion gives you the insider secrets on how to make a serious living doing what you love - writing, and building your name as a writer.

Are You Spending Crazy Amounts of Time and Money Creating Your Own Content? Well Now You Don't Have to Anymore! Uncover the most common mistakes people make when creating content that waste unbelievable amounts of time and money! Find out how to create content quicker and easier than you ever thought possible! Discover the simple tricks that can cut your content creation time by as much as 90%! Learn how to figure out exactly what your content is for in order to make sure every piece of content you create is actively helping you achieve your goals! And much more!

When it comes to messaging, what worked in the past won't work today. Our noisy, digital world has undermined our ability to focus. For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. Secret Sauce shows you how to transform unconvincing messages into compelling copy.

Why is SEO like eating rocks? You struggle to rank high in Google, but it's fiendishly difficult. Even when you manage to rank, your efforts invariably sink in the content morass. Then Google comes along with its next alliteratively-named update and — wham! — you're in the dumps. Plus, are keywords natural? Does it make sense to write something based on a spreadsheet full of algorithm-generated turns of phrase? It turns out things are getting better when it comes to SEO. It's not magic. It's not rocket science or even computer science. In its secret heart, SEO comes down to empathy. How...

In "Leads, Sales, Profits and Growth," entrepreneur and author Jay Styles explains the transformative potential of leveraging a book to revitalize your business. Drawing from personal experience and reverse engineering the strategies of top industry leaders, Styles unveils a blueprint for success that has propelled entrepreneurs to six, seven and eight figure businesses.

Jerry Minchey has sold more than 50,000 books. His first book earned him almost $70,000, and he made more than $50,000 on his second book. You can’t do this in today’s competitive market without knowing Amazon’s new rules for 2023 and the latest techniques that work to market books like magic.

Skip the publishing hurdles and write your own success story with the Author Training Guide! This five-in-one powerhouse equips indie authors with everything they need to transform their dreams into published, bestselling realities. Master every stage of your journey: Craft captivating stories: The Writer's Guide 101 unleashes your creativity, hones your skills, and helps you polish your manuscript to perfection. Become your own editor: The Editor's Guide 101 teaches you the secrets of professional self-editing, ensuring your book shines with quality and impact. Publish with confidence: The...

How many times have you thought “I should write a book”? 80% of people say that they would like to write a book, but very few actually do. Writing a book is the ultimate way to establish your business expertise and get yourself recognized as the industry expert and thought leader. It can also lead to getting booked in the media, for speaking engagements and bring in a higher quality clientele. In this book Sandi shares easy steps to get past the overwhelm and make your book a reality, and she interviews other authors on how they wrote their first book and what impact that book had on ...