Marketing Writing

A summary and translation of the popular book "Scientific Advertising" by Claude Hopkins, published in 1928. Coming from a different era and before the digital age, Hopkins used words, which may be unfamiliar or have slightly different meaning than commonly used today. Hopkins "Scientific Advertising " (public domain) was and still is a recommend read by many advertising geniuses than any other advertisement book.

This masterfully well-constructed bundle contains five books by four expert bloggers.

Storytelling is humanity's oldest way of connecting to others. But for businesses and managers, it can also be a powerful tool to help organizations grow and thrive.

Reach your readers, grow your platform, and sell more books! Ready to turn your book into a bestseller? If you’re feeling overwhelmed by the idea of marketing your book or don’t know where to start, you’re not alone. But here's the truth: you can create an effective book marketing strategy without draining your time, energy, or budget. In fact, it can be exciting—and even fun—when you know the right steps to take. Inside The Author’s Field Guide to Book Marketing, you’ll discover everything you need to build a marketing plan that’s as unique as your book. We’ve packed this...

Case studies: Love ‘em or hate ‘em, everyone uses them. In fact, case studies are among the most common pieces of marketing collateral—70 percent of companies use them—and they’re also considered to be among the most effective, ranked second only to in-person events. Today, content is a critical part of most marketing strategies (content marketing, anyone?) but that doesn’t mean companies are adding writers to churn out case studies. Often, the job falls on product markers, PR people, even CEOs—in other words, people like you—to pick up the slack. But how do you write a case...

Complete Handbook for Digital Marketing, Content Writing, Sales, Competitor Analysis, and Brand Building. "ChatGPT Prompts for Entrepreneurs" is a comprehensive guide for entrepreneurs looking to leverage the power of ChatGPT to improve their digital marketing, content writing, and sales strategies. The book provides step-by-step guidance and examples for setting up and customizing your ChatGPT experience, giving context to your brand, writing landing pages, creating intro and product videos, crafting blog articles, writing podcast episodes, and optimizing your content for SEO. Additionally...

How to Write a Book: A Step-by-Step Guide to Crafting Your Story, Finding Your Voice, and Sharing Your Message with the World Have you always dreamed of writing a book but didn’t know where to start? How to Write a Book is your ultimate companion on the journey from blank page to published masterpiece. Whether you're an aspiring novelist, a non-fiction storyteller, or someone with a personal journey worth sharing, this guide will walk you through every step—from finding your purpose and building a writing habit, to revising, marketing, and publishing your work. Packed with expert advice...

A Comprehensive Guide To Successfully Marketing Your Fiction Unlock the secrets to successful promotion with this essential guidebook! This in-depth marketing guide is perfect for writers publishing their first novel or indie authors trying to gain a wider readership. Tailored for authors navigating the dynamic world of book marketing, this updated resource blends proven strategies with fresh insights. From social media savvy to mastering email campaigns, organizing captivating events to effective paid advertising, this guide covers it all. Whether you're a budding author or looking to ...

Unlock Your Author Potential with SELF-PUBLISHING SIMPLIFIED: YOUR STEP-BY-STEP GUIDE TO SUCCESS! Are you a first-time writer or an experienced author looking to take charge of your publishing journey? Look no further—SELF-PUBLISHING SIMPLIFIED is your essential guide to navigating the thrilling world of self-publishing. Join bestselling and award-winning author Sallie Dawkins as she shares her invaluable wisdom and experience in this comprehensive roadmap designed to empower you. With clear, step-by-step directions and a treasure trove of resources, you’ll learn how to transform your ...

Unlock the secrets to thriving in one of the world’s most dynamic cities with "Finding Work in London." This comprehensive eBook is your ultimate guide to navigating the bustling job market of the UK's capital. Whether you’re a seasoned professional, a fresh graduate, or dreaming of a new start, this book provides the strategies you need to land the perfect job in London. Begin your journey by understanding the economic landscape, key industries, and workforce demographics that define London's vibrant job market. Learn how to carve your path with strategic job search planning and online...

You’ve written the best book ever, and now, everyone will be racing to read it. That was the plan anyway. As a first-time author, you walk a fine line between planning for and marketing your book for success and the crushing reality of low sales. Book Marketing for the First-Time Author breaks down the most important elements that you need to market your book. Master the fundamentals covered here to set your book up for success.

A unique and significant guide to selling more books through personal appearances and online interviews, brimming with information and resources as well as tips and ideas from nearly two dozen author-speaker professionals.The most powerful tool in your book promotion toolkit is your personality. The fact is that personality sells books.

Want to write multi-million-dollar copy faster and easier than ever?Traditional copywriting can feel overwhelming, confusing, and frustrating. Creating winning ad copy often feels like a struggle. Copywriting is tough because no one taught you how to do it quickly and easily. It’s not your fault. All the other books and courses are wrong. They mistakenly obsess over how to write. But they neglect the most important thing… what to write. What you say matters more than how you say it. And figuring out what to say to make customers buy is hard… if you don’t know how. Your real problem ...

In this book, with the help of real-trade positions and finance tools, I will show you how to determine the edge needed for a Short Strangle trade and also the manner in which you should plan your trade so that you can exit any position at the earliest sign of exponential losses. Also included are the important knowledge about option greeks, forecasting volatility, approximating stock price returns, overview of gamma hedging, analysis of real trade on a day-by-day basis, and analyzing the impact of trends in underlying on a short strangle position with the help of real data. My other eBooks...

This easy-listen audiobook will teach you all the essentials of copywriting, from understanding products, audiences, and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas work in the real world. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media, and print.

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

Writing one book is hard. Writing a series? That’s where most authors get stuck. Whether you’re on book one or book five, building a fiction series that keeps readers coming back — and keeps you from burning out — takes more than momentum. It takes strategy. In How to Write a Fiction Series That Sells, author coach and blurb expert Janice Lam gives you a practical, no-fluff guide to planning, pacing, and sustaining a series that works. You’ll learn how to: Map a series arc readers will follow to the end Avoid mid-series burnout and plot fatigue Create cliffhangers that convert —...

In this book,you will learn top passive income ideas that could be started with little or no money. This implies that you would not need to break a bank to get a passive source of income. This book would also provide the necessary tips and steps that you need to take before venturing into the world of generating passive income. With all these steps in place, there are huge possibilities of getting an ideal passive source of income and making money in no time. Inside, you’ll discover: Top Business Ideas to generate passive income Four unique, easy-to-follow strategies you can begin ...

Can low profile, not-yet-famous authors get published and sell significant numbers of books? These authors say "Yes!" and tell how. “…a comprehensive guide to marketing a book…[a] well-written, engaging resource that’s loaded with specific tips…. Brimming with creative ideas, Sell More Books! should prove to be a low profile author’s best friend.” - ForeWord Reviews Writers and publishers will find the latest insider tips on writing and publishing more marketable books. Learn up-to-date information on publishing options, social networking, and "tried and true" book marketing ...

Blogging has become increasingly popular in our present-day social media-dominated world. It can be fun and exciting to share your thoughts and knowledge on specific topics with the world, and that is what blogging is all about. There are countless blogs out there, and for that outside of the blogging business, their number one question is usually, "Can I make money from blogging?" If you're wondering the same, then this guide is for you! It is possible to make money from blogging, and we will be telling you all about how you can do that. We will go over how to start up your blog, how you ...