Modern Business

Discover everything you need to know to turn your big idea into a thriving business with this unique guide. With clear, jargon-free language, How to Start Your Own Business shows you how to develop your ideas into a profitable venture, taking you step by step through everything from business plans to branding.

Struggling coming up with marketing ideas to compete against billion-dollar direct writers? We are in an era of dramatic change and disruption in the insurance-services industry. If you're plan is to have a Yellow Pages ad and just hope people call...good luck. Hope is not a system. This audiobook is packed full of creative ideas and systems for marketing. Enjoy!

This 21st Century thriller may be just up your street if you are already a fan of Patterson, Clancy or Larsson and like a storyline with more twists and turns than a sun bathing rattlesnake. For example, did greed ridden Atlanta billionaire Levi Goldman really understand that once he made a contract with the ‘Yegg’ man … he was committed? A secret vault nearly 200 feet below London’s Bryanston Street, built by the controversial wartime British Special Operations Executive to protect the names of its spies, is now the resting place for other priceless WWII memorabilia … billions of...

Our changing world demands creative thinkers and collaborative problem solvers, but too often, schools stifle growth and discovery in favor of getting through the curriculum or preparing for "the test." Learning opportunities and teaching methods must evolve to match the learner's needs....

Are you ready to build a workplace that thrives and inspires? Modern Workplace Culture Made Easy and Modern Workplace Diversity Made Easy are now available as a powerful bundle. Together, they provide leaders, managers, and teams with tools to create inclusive, innovative, and highly effective environments—no matter the challenges.

From Plato to present, the wisdom of the western world in writing is summarized. Oratory is also covered.

An urgently needed guide for managing the anxiety and ambiguity in our daily lives, this book will help listeners thrive in challenging situations. Through this memorable story, you'll learn: how to embrace uncertainty in all parts of life; why no single response to uncertainty works for every situation; how various personality types typically respond differently to uncertainty; why it's crucial to resist responding negatively to uncertainty; and why it's important to take action, no matter how uncertain you feel.

With the rapidly changing world that we live in, a new business or brand is introduced to us each day. Every brand needs a unique marketing strategy to make it big! This easy and compact manual sets out to decode the essential questions about marketing, using wisdom from ancient Indian scriptures to tackle modern marketing challenges.

Mission, vision, values, and aspirational statements are meant to be more than decorations and slogans that make organizations look good in the eyes of employees, customers, investors, and stakeholders. When articulated properly, vision and mission statements can be powerful tools and can be positioned as strategic road maps to steer and unite organizations, employees, and stakeholders toward common objectives and goals. In addition, vision and mission statements can help corporations and organizations define their purpose and establish a unique corporate identity.

This advanced guide is essential for companies and professionals who wish to master the most innovative techniques in product development and marketing strategies. The book explores contemporary methodologies such as Lean Startup and rapid prototyping, illustrated with success stories from leading companies like Google and 3M.

With competition coming not just from other traditional law firms but also from online legal services, it’s more important than ever to differentiate your firm in a crowded marketplace. Yet, the majority of firms continue down the path of “business as usual”, despite the whirlwind of change roaring outside their windows.

Today, we believe that the difference between failure and success, from average to elite, from deadbeat dropout to CEO, is the mentality. It might sound like an easy answer, but a healthy mentality requires constant work, just like happiness and all the good things in life. To help you achieve that wholesome mentality that takes you from good to great, we analyzed three of the greatest philosophers and broke down their observations on human nature, mentality, and happiness.

Are you navigating the challenges of building an inclusive workplace? Do you struggle with gaining leadership buy-in, addressing cultural resistance, or leveraging diverse talents to drive innovation? You’re not alone but closer to the solution than you think. Modern Workplace Diversity is your essential guide to overcoming the hurdles of diversity, equity, and inclusion (DEI). Packed with actionable insights, this book offers practical tools to help you create an environment where everyone feels valued, supported, and empowered to contribute their best.

Part of being an executive is leading companies to success. As such, when an executive is experiencing extreme and prolonged stress, anxiety, isolation, and depression - what I’m calling “executive loneliness” - they often do nothing to address it for fear of appearing unsuccessful. Not addressing it exacerbates the negative and difficult feelings to the point where it becomes more and more difficult for them to function. It takes a toll on their whole life.

The best of Peter F. Drucker's articles on management, all in one place. That "management" exists as a concept, a practice, and a profession is largely due to the thinking of Peter F. Drucker. For nearly half a century, he inspired and educated managers—and powerfully shaped the nature of business—with his iconic articles in Harvard Business Review.

Design thinking is not a new idea. Companies like Apple and Amazon constantly apply the design thinking philosophy from developing new products to design services to serve their customers better. It is a time-tested strategy, and now you can apply it in your business to achieve spectacular outcomes.

Modern employees are tired of command and control management. Employees are looking for personal growth, purpose, and a different lifestyle than prior generations of employees. These employees are in a market where they can have flexibility in how and where they work. They want and can demand choices in the work environment.

In The Golden Key: Modern Alchemy to Unlock Infinite Abundance, Brandon Beachum, serial entrepreneur and host of the widely popular Positive Head Podcast (over 15M downloads and consistently rated top-five in spirituality on Apple), shares the eight keys to abundance, which he personally uncovered over 25 years of trial, error, and deep exploration.

Elevate your manufacturing processes with advanced quality control techniques that ensure precision, efficiency, and customer satisfaction. This comprehensive guide delves into the latest methodologies and tools to help you achieve manufacturing excellence in quality management. Real-World Applications: Gain insights from detailed case studies across various industries, including automotive, electronics, and pharmaceuticals. Understand the practical application of theoretical concepts and be inspired to implement similar strategies in your organization.

A new edition of the number one book in the human computer interaction field! This book seeks to chart the technology-fueled changes taking place in the field of corporate governance and describes the impact these changes are having on boards and the enterprises they govern. It also describes what the future could look like once companies truly embrace the power of technology to change governance. Additionally, this book will provide a set of "suggested action steps" for companies and their boards focused on ways they can leverage technology tools to enhance governance immediately.