Modern Business

First There Was the CSC One dreary Monday morning I arrived at work and found a Dilbert cartoon clipped from that morning’s paper and taped to my office door. As I stood and read it, I saw the handwritten abbreviation “CSC” and a roughly drawn rain cloud added to the third frame of the cartoon. I quickly read the captions, and chuckling at the humor, I knew immediately who had left the comic on my door. It was my friend and colleague Tom Frank. I also knew both what the CSC inscription meant and why he had made the connection with the cartoon. It was as though Scott Adams had been in ...

People are angry with the world—in some cases, rightfully so—and now view companies as they do governments, as targets of their wrath and potential forces for social change. Managing outrage has moved from being an occasional leadership challenge, like handling a PR crisis, to a necessary and critical leadership capability, like strategic thinking or financial acumen.

She wants freedom. I just want her. But she’s not the girl I’m supposed to marry. She’s the back-up plan. Talk about messy. Her loyalty is to her family and her legacy. Obligation and honor. My loyalty? Well, now I’m not so sure where it lies. I want it to be with her, but she’s determined to make this marriage a business deal. I’m not into that. This whole time she’s been thinking she’s the wrong royal. Joke’s on her. We were the right match from the very beginning.

Welcome to the future of business. We stand on the edge of a new era, a time when the rules of yesterday no longer apply. Industries, markets, and even the way we work are changing at a pace that is both exhilarating and, at times, overwhelming. The landscape of business is shifting beneath our feet, and the question is, how do we navigate this new world? Imagine for a moment—if you will—the world we live in today. Technology is advancing faster than ever before.

I wish I knew then what I know now. Famous last words. Seven years invested, saddled with a ton of debt, and loads of personal stress, with sadness, I closed my failing yoga studio at the end of 2015. But I found light at the end of the tunnel. I turned around a disastrous situation from all the lessons learned. Now I pass my knowledge on to you. Save thousands of dollars, jump ahead of your competition, and thoroughly understand the business of yoga before you begin.

Operations and Supply Chain Management is the heart of a business, encompassing the skill sets, tools, and techniques for creating and delivering products and services. It involves designing, operating, and continuously improving systems that create and deliver an enterprise's offerings, transforming inputs into finished goods for customer delivery. This book on Operations and Supply Chain Management (OSCM) is organized, and the content is structured around key concepts, strategies, and historical context. The chapter layout aims to guide the reader through the intricacies of OSCM, from ...

Entrepreneur and best-selling author of The Lean Startup Eric Ries reveals how entrepreneurial principles can be used by businesses ranging from established companies to early stage startups to grow revenues, drive innovation, and emerge as truly modern organizations poised to take advantage of the enormous opportunities of the 21st century.

We are in the midst of a massive media revolution. For the first time in history, ordinary people around the world have the ability to create, distribute, and consume content instantly, from anywhere, using connected devices. The massive increase in media "noise" created by these consumers and devices creates an entirely new situation that makes conventional marketing models obsolete. And yet countless companies and marketing organizations continue to rely on traditional models, assuming that their "campaigns" will sway customers. They couldn't be more wrong.

Everyone has secrets, and everyone is living a double life to some degree. The world is held up by lies; if everyone's secrets were to all be revealed tomorrow morning, civilization might collapse. To ascend the social hierarchies and achieve great power, you need to optimize and strategize rather than slogging and "working hard" every day of your life. This is counterproductive since it does not guarantee any beneficial results in the end. Nobody can succeed by following rules in the first place.

Unlock the Secrets of Strategic Leadership That Built Asia's Greatest Companies Did you know that 67% of businesses fail within their first 10 years? What separates the survivors from the casualties on the business battlefield? "The Art of Business Warfare" isn't just another business strategy book—it's a profound journey through the timeless wisdom of Sun Tzu's "Art of War," reimagined for today's corporate battlegrounds. Featuring 13 in-depth case studies of Asia's most successful business leaders—one for each of Sun Tzu's strategic principles—this book reveals how ancient military ...

How can you have a rich and fulfilling life? The choices you make, not your income or financial assets, are the most powerful determining factor for your quality of life. Women have never had so many options. Yet we often experience a kind of paralysis, an unconscious willingness to follow societal dictates rather than become the CEOs of our own lives. When we mindlessly follow the dots, we smother our innate gifts and miss opportunities to fulfill our true potential.

An indispensable guide for individuals seeking to gain a comprehensive understanding of the core concepts of marketing. The goal of this book is to provide a clear and concise overview of key frameworks and models that are essential for developing effective marketing strategies, making it an ideal resource for students, entrepreneurs, managers, and educators. Written in a crisp and easy-to-read format, the book covers a wide range of topics, including branding, product development, pricing strategies, and more. Besides covering the core marketing concepts, we show you how to leverage the ...

In Unlock Your Potential, founder and chief vision officer of ENTRE Institute Jeff Lerner shares lessons learned from his own rags-to-riches journey from a broke musician to a $100 million entrepreneur. In this book, you'll discover "digital real estate"— along with strategies anyone can use to escape the broken system and create their dream life in the modern world. Let Unlock Your Potential serve as the blueprint: a master key to unlocking your full potential and living a life no one told you was possible.

Elon Musk is undeniably a business titan. He controls massive companies like Tesla and SpaceX, and has cemented himself in history forever - but how much do you really know about the man behind it all? Inside this detailed account of Elon Musk’s life and career, you’ll learn about his childhood and schooling in South Africa, his humble beginnings on the American continent, and his first endeavors into business.

Unfiltered True Short Stories from the Modern Business Are you tired of wading through corporate self-help books filled with recycled advice and worn-out clichés? Cubicles, Coffee, and Corporate Candy shatters the mold, delivering an unapologetically raw look into the real stories that define today's corporate world.Step Behind the Cubicle Curtain Author Mohamad Chahine compiles a riveting collection of 90 authentic short stories, each one a window into the unfiltered realities of modern business life. These aren't hypothetical scenarios or overblown success tales—they're genuine ...

This no-frills guide to public relations is everything you wish you learned in college about launching a PR career or adding new skills to your marketing position. In an honest, boots-on-the-ground account of two decades working in PR, I’ll teach you how to work with bloggers, podcasters, and traditional media to gain press coverage, organic SEO, and better working relationships.

Can faith-driven leadership really compete in today’s business world? You want to grow your business, lead with confidence, and create lasting success. But let’s be honest, modern business often pushes values aside in the name of profit. It tells you to compromise, cut corners, and chase short-term wins. Deep down, you know there’s a better way. What if the greatest leadership and business growth frameworks weren’t created in a boardroom, but have been right in front of us for over 2,000 years? This book is your jackpot moment. You’ll find proven business growth strategies – ...

The ultimate hustle is to move freely between the street and corporate worlds, to find your flow and never stay locked in the same position. This is a manifesto for how to operate in the twenty-first century, where everything has been turned on its head. Building on the runaway success of Robert Greene's The 48 Laws of Power (almost five million copies sold), the 'modern Machiavelli' teams up with rapper 50 Cent to show how the power game of success can be played to your advantage.

There's this weird gap in life that's fuelled by cheap tacos and even cheaper tequila - also known as our 20s. It's a specific limbo of being suspended between being a teenager and a 'Proper Adult' and though it's wildly confusing, often lonely, sometimes embarrassing and frequently daunting, there's also a whole lot of magic to be found in the chaos. It's a time when we're finding our own voices, cementing our relationships and starting to fulfil our big ambitions (or simply just working out what they are).

While a Vice President at Salesforce, David Priemer had an epiphany: The very sales tactics his team was using were not working on him. While the company — and his entire profession — was acting with more than enough gusto, they lacked emotional awareness and empathy. Put simply: They were not selling the way they buy.