Modern Marketing

Recent elections in the advanced Western democracies have undermined the basic foundations of political systems that had previously beaten back all challenges - from both the left and the right. The election of Donald Trump to the US presidency, only months after the United Kingdom voted to leave the European Union, signaled a dramatic shift in the politics of the rich democracies. In Anti-System Politics, Jonathan Hopkin traces the evolution of this shift and argues that it is a long-term result of abandoning the post-war model of egalitarian capitalism in the 1970s.

MILLENNIAL MILLIONAIRE IS THE BOOK THAT WILL MAKE YOU RICH, REGARDLESS OF YOUR FINANCIAL STARTING POINT. In this refreshingly straightforward how-to guide, 29-year-old author and self-made millionaire Blake Konrardy delivers the step-by-step process to quickly accumulate wealth in the modern age. You have the power to get rich. It’s time to unlock that power. Millennial Millionaire will show you: How to take immediate control of your financial life, making small changes to go from zero to $1 million net worth How to increase your income by 50% or more, with precise steps and scripts to ...

Your brand is on trial—here’s how to win your case. You know your company is amazing. You say your company is amazing. But why should your customers believe you? In a crowded consumer courtroom full of shady advertisers all claiming to be the best, the fastest, the most caring, your brand is literally on trial—and that means you better deliver the proof.

Modern Value Investing: A Comprehensive Guide to Applying Timeless Principles in Today's Market is the ultimate guide for investors looking to master the art of value investing. In this book, you will discover the timeless principles of value investing, as well as how to apply them to today's rapidly changing market.

Achieve success in the dynamic world of digital marketing with this comprehensive and practical book.

We are in the midst of a massive media revolution. For the first time in history, ordinary people around the world have the ability to create, distribute, and consume content instantly, from anywhere, using connected devices. The massive increase in media "noise" created by these consumers and devices creates an entirely new situation that makes conventional marketing models obsolete. And yet countless companies and marketing organizations continue to rely on traditional models, assuming that their "campaigns" will sway customers. They couldn't be more wrong.

Are you ready to stop dreaming and start Flipping Houses for massive profit? Do you envision achieving true financial freedom by transforming neglected properties into stunning, high-value homes? Look no further. In "Profit Powerhouse: Your Blueprint for Flipping Houses Like a Pro," author and seasoned real estate investing expert takes you by the hand, sharing a modern, step-by-step methodology to dominate today's dynamic market. This isn't just theory; it's a practical, actionable blueprint forged in the trenches of successful property renovation and sales. Inside this comprehensive guide...

What if you knew how to sell on the subconscious level? What if you knew the tactics and techniques that allowed you to penetrate through your customer’s conscious faculty and reach them on a deep and influential level? What if you knew exactly how to produce the emotional reaction that would cause them to buy? What if you knew how to read your customer’s body language so well that you could lead them to the decision you wanted, with ease? Listen to find out more.

In The Innovative Seller: Keeping Pace In an AI and Customer-Centric World, veteran sales leader and trainer Jake Dunlap delivers an expert playbook for sales that offers out-of-the-box and creative answers for the problems and questions that salespeople face every day. Fun and motivational, the book walks you through effective strategies for dealing with common challenges, like LinkedIn prospecting, sales transparency, cold calling, and others.

“The Psychology of a Website” delivers a step-by-step blueprint for a complete makeover of your online presence. This book offers timeless techniques for turning underperforming websites into massive success stories for businesses, marketers, and entrepreneurs who need to get results now and don’t have the time to wait months to start selling on Google. Combining dozens of practical examples from some of the world’s most successful brands with the application of the fundamental principles of modern psychology and data science, the six-step WebsitePSY Formula covered in this book ...

The Elite Sales System is your step-by-step blueprint to consistently fill your pipeline, build trust with ease, and close deals like the top 1 percent of sales professionals—without pressure, burnout, or guesswork. Written by high-performance sales trainer Marcus Chan, this book breaks down the exact modern strategies and frameworks used by elite closers in today's market.

In today’s noisy, high-pressure marketplace, the true master closer stands out—not by pushing harder, but by understanding deeper. Master Closer Blueprint is a practical, modern guide for entrepreneurs, online sellers, and sales professionals who want to close more deals without feeling fake, forceful, or overwhelmed. Whether you're chatting with customers, selling on livestreams, or running an e-commerce brand, this book will walk you step-by-step through the art of building real trust, asking smarter questions, and turning interest into action.

Today’s digital marketers all compete for attention with the same ad engine automations. In this seemingly level playing field, how do you stand out? How can artificial intelligence help you be better than the rest rather than simply fit in? Your answers lie in automation layering. Frederick Vallaeys reveals how to combine the best of human creativity and machine efficiency to create winning digital marketing programs. This book dives into three key areas of search marketing to illustrate how automation layering can take your campaigns to the next level of profitability.

Are you utilizing AI in your marketing but unsure if you’re maximizing its potential? Wondering how to scale AI (artificial intelligence) marketing across your enterprise? If you answered "yes" to any of these questions, this book is for you. Ideal for B2B marketers, enterprise sales professionals, marketing ops specialists, revenue ops managers, growth marketers, email marketers, content creators, and anyone involved in sales and marketing, this book provides essential knowledge about AI.

Descubra cómo dominar el poder de los influenciadores con esta guía completa y actualizada. Ideal para profesionales, empresas y entusiastas del marketing, ofrece valiosos conocimientos para optimizar sus estrategias. Explore desde los fundamentos hasta las estrategias prácticas de identificación, abordaje y colaboración con influenciadores relevantes. Se destacan análisis profundos del papel de los influenciadores en la construcción de marcas y el compromiso del público.

¡Descubra la Guía Definitiva para el Marketing Sostenible y la Responsabilidad Social Corporativa!Si eres un profesional, investigador o estudiante que busca entender e implementar prácticas de marketing que promuevan la sostenibilidad y la responsabilidad social corporativa, esta obra es esencial para ti. Con un enfoque didáctico, este libro ofrece valiosos conocimientos y ejemplos prácticos sobre cómo integrar la sostenibilidad en las estrategias de marketing.

Imagine trying to pay for coffee with Bitcoin, but you're not sure if you're getting a fair trade. Or perhaps, you've just overheard a friend talking excitedly about their Bitcoin investments, leaving you puzzled and a bit left out. Maybe you've even attempted to read up on Bitcoin, only to find yourself lost in a sea of jargon and complex explanations. It's not your fault—today's fast-paced, tech-heavy world can make Bitcoin seem more like a mystery than a real opportunity. For many, the challenge doesn't stop at understanding; it's about truly integrating this revolutionary currency ...

If you want to be successful at anything, you must master the art of marketing. Marketing is not rocket science, but it does require some skill. In fact, if you are serious about building a profitable business, then you will need to invest time and effort into learning how to market your product effectively. The good news is that marketing doesn't have to be complicated. You do not need to hire expensive consultants or spend thousands of dollars on advertising campaigns. All you really need is a plan and a little bit of patience. You can find all kinds of information on the Internet, but ...

Are you tired of being stuck in the same negative habits, but don't know how to change? Do you feel like old fears and unnecessary limitations and are holding you back from getting extraordinary results in your life, but you don't know how to break free? If you answered 'yes' to any of these questions, Neuro Linguistic Programming may be just what you need to create drastic positive change in your life.

Investing is the best thing teenagers can do to build long-term wealth and become financially free. Learning the art of stock trading, as well as the related topic of money management is so important, and the younger the better. This book, written by a teenager for teenagers, covers everything a teen will need to know to set them up for success in the stock market. These six sections divide up the book.