New Brain

A deft mixture of memoir and history, modern biology and behavior, In Search of Memory brings listeners from Kandel's childhood in Nazi-occupied Vienna to the forefront of one of the great scientific endeavors of the 20th century: the search for the biological basis of memory. Nobel Prize winner Eric R. Kandel intertwines the intellectual history of the powerful new science of the mind - a combination of cognitive psychology, neuroscience, and molecular biology - with his own personal quest to understand memory.

The brain is our most vital and complex organ. It controls and coordinates our actions, thoughts and interactions with the world around us. It is the source of personality, of our sense of self, and it shapes every aspect of our human experience. Yet most of us know precious little about how our brains actually work, or what we can do to optimise their performance. Combining the latest scientific research with storytelling and advice, Supercharge Your Brain reveals everything you need to know about how your brain functions, and what you can do to keep it in peak condition.

Medical treatment for ADHD fails much too often - not because of the drugs themselves, but how they are given. New ADHD Medication Rules - Brain Science & Common Sense shows that patients can react very differently to ADHD prescriptions, resulting in missed diagnoses, imbalanced treatment and over or under medication.

Meet Bubble Gum Brain and Brick Brain: two kids with two very different mindsets. Bubble Gum Brain likes to have fun adventures, learn new things, and doesn't worry about making great mistakes. Brick Brain is convinced that things are just fine the way they are and there's not much he can do to change them, so why try?

A glimmer of hope has emerged in the fight against Alzheimer's, and it comes from an unexpected source: Viagra. The iconic blue pill, primarily known for treating erectile dysfunction, might also hold the key to protecting our cognitive abilities. A recent study conducted in the UK revealed a fascinating link between Viagra and a reduced risk of Alzheimer's. Men who used erectile dysfunction drugs, like Viagra's generic form sildenafil, exhibited an 18% lower chance of developing the neurodegenerative disease, compared to those who didn't. The protective effect was even more pronounced ...

Unleash positive thinking and productive imagination and flip negative thoughts and behaviors into a lifetime to improve every aspect of your life - each morning, one day at a time.

Everyone struggles. That’s life. How you approach that struggle and deal with it determines your quality of life. You can live the life you want to by following some simple guidelines. Nothing can keep you from accomplishing your dreams. Sure, there will be setbacks, but meet those setbacks with a positive can-do attitude, and you’ll see anything is possible.

Two doctors on the cutting edge of Parkinson’s research detail the steps necessary to prevent, slow, and treat this debilitating condition. They show listeners how to prevent the disease through the food we eat, the water we drink, the air we breathe, and the lifestyles we live. They introduce the “Parkinson’s 25,” the most detailed checklist ever created to allow anyone to lower their risk of Parkinson’s. They interview the world’s top scientists, clinicians, and thought leaders in the Parkinson’s field to offer a detailed plan for treatment.

Do you struggle with small talk and prefer deep conversation? Are you extremely sensitive to other people's moods? Are you exhausted after being in busy places? If you've answered "yes" to any of the above questions, you may be a Highly Intuitive Person: someone who is especially sensitive to the energy of others. Highly Intuitive People, also known as Intuitive-Sensitives, are a refined group of sensitive people who are said to make up 15-20 per cent of the population.

“The topics and techniques covered in Mykola’s book are extensive, making it an invaluable, practical resource for propelling your journey toward true success,”—Allan Pease, #1 NY Times Bestselling Author. Imagine how your life could change for the better… …If you were to leave behind all your self-destructive habits, sabotaging behaviors, and limiting beliefs. Picture a life where your mindset and decision-making process evolve into ones that constantly advance you. How much could your life change if you started eating right, exercising regularly, and getting enough sleep? What...

Imagine living in a world where people use their computers, drive their cars, and communicate with one another simply by thinking. In this stunning and inspiring work, Duke University neuroscientist Miguel Nicolelis shares his revolutionary insights into how the brain creates thought and the human sense of self - and how this might be augmented by machines, so that the entire universe will be within our reach.

Why is it easier to ruminate over hurt feelings than it is to bask in the warmth of being appreciated? Because your brain evolved to learn quickly from bad experiences but slowly from the good ones. You can change this. Hardwiring Happiness lays out a simple method that uses the hidden power of everyday experiences to build new neural structures full of happiness, love, confidence, and peace. Dr. Hanson’s four steps build strengths into your brain, balancing its ancient negativity bias, making contentment and a powerful sense of resilience the new normal.

What if we viewed dyslexia as a learning and processing style rather than a disorder? Reading and spelling challenges are actually trade-offs, resulting from an entirely different pattern of brain organization and information processing. Dyslexic people possess powerful advantages, including incredible pattern detection, creativity, problem-solving and more.

Humans are awesome. Our brains are gigantic, seven times larger than they should be for the size of our bodies. The human brain uses 25 percent of all the energy the body requires each day. And it became enormous in a very short amount of time in evolution, allowing us to leave our cousins, the great apes, behind. So the human brain is special, right? Wrong, according to Suzana Herculano-Houzel. Humans have developed cognitive abilities that outstrip those of all other animals but not because we are evolutionary outliers.

Whether we realize it or not, we think of our brains as computers. In neuroscience, the metaphor of the brain as a computer has defined the field for much of the modern era. But as neuroscientists increasingly reevaluate their assumptions about how brains work, we need a new metaphor to help us ask better questions. The computational neuroscientist Daniel Graham offers an innovative paradigm for understanding the brain. He argues that the brain is not like a single computer—it is a communication system, like the internet.

La energía del cerebro: ¿Cómo puedo mejorar en los negocios? ¿Qué aspectos estoy dejando de lado? Con La Energía del Cerebro obtendrás recursos para pensar y actuar correctamente en la búsqueda del éxito laboral. Podrás conocer la importancia del equilibrio entre el dar y recibir, el rol del Inconsciente, y la concentración para el éxito en los negocios y en la vida; ¡así conocerás la clave de la voluntad, la confianza y el sentimiento!

Revolutionize your authentic self: Safety first dominates your brain function. Align your nonconscious biases and conscious limitations to maximize your effectiveness. Train peak performance by being non-consciously in the moment. Deepen your personal relationships through sharing each other's core brain insights. Become brain aware about all the information in your environment.

There currently is no cure for Alzheimer's disease - though it can be treated. For the last 15 years, John Zeisel, PhD, has spearheaded a movement to treat Alzheimer's non-pharmacologically by focusing on the mind's strengths. I'm Still Here is a guidebook to Dr. Zeisel's treatment ideas, showing the possibility and benefits of connecting with an Alzheimer's patient through their abilities that don't diminish with time, such as understanding music, art, facial expressions, and touch.

This audiobook is a story of recovery and self-discovery with ups and downs, struggles, and successes. The journey starts with an introduction that sets the context for a series of chapters describing the physical and emotional aspects of the recovery.

From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the "persuasion industry" to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it.