New Business

The fascinating true story of how a group of visionary attorneys helped make American business synonymous with big business and Wall Street the center of the financial world.

In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. You'll learn how to: set clear goals for your name and brand before you start, craft a brainstorming list based on your business mission, build a brand unique to you by creating your own word, find the balance between "cool" and clear, and narrow down your list of names with five easy tests.

This guide provides a professional approach to growing your social media presence through five key chapters. By following these steps, you can effectively grow your social media platform and enhance your online presence like you favorite business owner or social media influencer.

Serial entrepreneurs David Kidder and Christina Wallace reveal their revolutionary playbook for igniting growth inside established companies.

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin.

Market volatility. Sustainability demands. Hybrid working. Opportunities and hazards of fast-changing technology and regulations. Companies and nonprofits face more daunting challenges than ever. How can we collaborate in our organizations—and with outside partners—to solve problems, innovate, and succeed? This indispensable new book lays out a pragmatic action plan blending rich stories, new empirical research, and loads of practical advice to help companies thrive by collaborating more effectively.

In the new economy, only a select few will gain and keep membership in the elite sales fraternity enjoying the top incomes, the greatest security, the most independence and power, and the highest status. And, who better to show you how to get in than millionaire-maker Dan Kennedy.

Too many people think production, marketing, and distribution are essential to the entrepreneurial process. As One Simple Idea shows, you can hand these tasks off to others - and make big money in doing so. Stephen Key, a highly successful entrepreneur whose creations have generated billions of revenue, offers the simple, effortless secret to success: license your simple idea and let others do the work.

Are you ready to transform your small business and leverage AI for explosive profits? In today's fast-paced digital world, artificial intelligence—especially ChatGPT—is revolutionizing the way entrepreneurs build, scale, and automate success. Whether you're a startup owner, freelancer, or aspiring entrepreneur, this must-listen guide gives you actionable strategies to turn AI into your ultimate cash machine.

Michael Watkins' best-selling book The First 90 Days has become the business bible for accelerating leadership transitions. Now, Watkins zeroes in on the most critical skill leaders must master to secure new roles and accelerate their transitions: negotiation. In Shaping the Game: The New Leader's Guide to Effective Negotiating, Watkins draws from extensive research and practical consulting work to reveal four fundamental objectives that should guide new leaders' actions in every negotiation.

Do you dream of being your own boss? You can start a small business, or you can acquire one already underway. After going through this program, you will understand the particular risks and benefits of each method. We will explore what it really means to be successful in your own business beyond the surface-level statistics. You will learn how businesses are valued and how to use tools like debt to acquire one or buy the stuff you need to do a startup. Most importantly, we’ll explore the real risks of small business and manage those risks.

Learn all the essentials for making your first year of teaching a success! In this exciting audiobook, internationally renowned educator Todd Whitaker teams up with his daughters - Madeline, an elementary teacher, and Katherine, a secondary teacher - to share advice and inspiration. They offer step-by-step guidance to thriving in your new role and overcoming the challenges that many new teachers face.

Do you prefer to have technology explained in layman’s terms and combined with actionable insights? Are you constantly seeking ways to improve your business, expand your customer base, and grow? Entrepreneurs to multinational corporations are racing to integrate ChatGPT into their businesses, so you are right in wanting to seize this opportunity.

Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible is a comprehensive A-to-Z library of everything you might need to know. Not only does it teach new entrepreneurs what works and what doesn't, with scores of tips, hints, insider information, and secrets of success, but it's also a reliable, valuable, and insightful resource for established business owners who want to help their businesses to grow and succeed.

Becoming a CEO is a high-stakes moment, whether it's your first, second, or third time in the seat. What you say and how you act in your early days as CEO sets the tone for how you'll be perceived for years to come. Yet, until now, few CEOs have shared their stories on what worked, what didn't, and what they wish they'd done differently. In The New CEO, Dr. Ty Wiggins, an experienced leadership advisor specializing in CEO transitions, explains how to land well as a new CEO, accelerate your impact, and unlock the most affirming experience of your career.

Technology is awesome. Teachers are better. Blending new technologies into instruction is a non-negotiable if we are to help our students gain the skills they'll need to thrive in careers. And so too is educators' old school wisdom in planning intentional blended learning that works. Too often, sincere enthusiasm for technologies pushes proven instructional strategies to the wayside, all but guaranteeing blended learning that is all show and no go. Bold School is an audiobook that restores teachers to their rightful place in effective instruction.

In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.

In their groundbreaking book Human + Machine, Accenture technology leaders Paul Daugherty and H. James Wilson showed how leading organizations use the power of human-machine collaboration to transform their businesses and their bottom lines. Now those companies and other pioneers across industries are reshaping the very nature of innovation. In Radically Human, Daugherty and Wilson show this profound shift - how artificial intelligence is becoming less artificial and more intelligent.

In The Partnership Charter, psychologist and business mediation expert David Gage offers a comprehensive guide to the art of establishing and maintaining a business partnership. The centerpiece of his approach is the Partnership Charter, a document that clearly outlines the goals, expectations, responsibilities, and relationships of the principals. The charter identifies potential sources of conflict and how they will be resolved, while addressing such sensitive issues as personal styles, values, money, and power.

Have you ever wished that you could know more about a person within minutes of first meeting them? We all agree that reading others can significantly affect how you interact with them. When you understand how another person feels, you can adapt your message and communication style to make sure it is received in the best way possible. The signals are always there--all you need to do is know what to look for! But what should you be listening for? And what other signs can show you what someone is thinking or feeling? ✓ This book will help to unveil the secrets of analysing people! In this ...