Performance Marketing

The Dealmaker's Ten Commandments contains a practical, no-nonsense methodology for negotiating deals, managing your time, and handling crisis all at the highest level. Peppered with entertainment industry war stories, The Dealmaker's Ten Commandments has been forged in the white-hot crucible of brutal transactional combat.

Book one in the five books of the Story Series by author, scriptwriter, story consultant, and PhD scholar of narrative theory David Baboulene. The author helps you to understand what makes stories that grip. With invaluable new thinking on subtext plus insights on story success from, Bob Gale—legendary Hollywood scriptwriter and producer of the Back to the Future trilogy, Lee Child—16 million Jack Reacher novels sold in 43 countries and 29 languages, and more. Simply a must-listen for anyone wanting to understand how to turn ideas into stories that sell.

In What's Your Story? Using Stories to Ignite Performance and Be More Successful, author, entrepreneur, professor and master story teller Craig Wortmann demonstrates the powerful impact stories have on the three most common performance challenges: leadership, strategic selling, and motivation. While the technique of telling stories is the oldest form of communication, it's also the one form that rises above the din of our information-saturated environment.

The term affiliate marketing has been misunderstood and underestimated since its inception. At its core, affiliate marketing represents something overwhelmingly positive: paying only for marketing that delivers actual, quantifiable results. Robert Glazer, a leader in the affiliate marketing industry for more than a decade, draws upon his experience and insights gathered from influential marketers to examine a rapidly changing field. Performance Partnerships is the first in-depth look at the performance (affiliate) marketing industry.

For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and nonprofit organization while securing her place as one of America's most sought after thought leaders.

"The Passionate Life- A Common Man's Guide To Getting Everything You Want Out Of Anything You Do" is filled with wisdom and common sense on living a life of meaning and purpose. Mitche Graf shares with you the secrets of how to realize your full potential and take control over your life, and shows you simple techniques that will give you the tools necessary to live a life overflowing with passion. An internationally renowned speaker, serial entrepreneur and best-selling author, Mitche has been passionately involved in sales and marketing for over 25 years and has ventured into many exciting...

It sounds so simple: Tell stories from your life, and people will remember your message. But when you get down to crafting one, there's nothing easy about it. Material for stories surrounds us. Yet few people are skilled at sharing personal anecdotes and even fewer know how to link them to professional goals. Whether you want to stand out in the interview process, add punch to a presentation, or make a compelling case for a new initiative, Let the Story Do the Work shows you how to mine your experience for simple narratives that convey who you are.

In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content.

Whether you’re a producer, screenwriter, filmmaker, or other creative, you probably have a project that needs constant exposure, or a product to promote. But how do you rise above the noise? In Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd, Richard Botto explains how to put crowdsourcing to use for your creative project, using social media, networking, branding, crowdfunding, and an understanding of your audience to build effective crowdsourcing campaigns, sourcing everything from film equipment to shooting locations.

Close more deals by understanding what your customer really wants. Too often, we hear the message that selling is shallow. In reality, it's the opposite. The most effective salespeople are the ones who dive deeper—who prioritize relationships and stay focused on the big picture of what they're playing for. Iceberg Selling is a technique based on the understanding that, for every person, company, and situation, you can only see 10% of what's really going on. Using single-serving lessons and real-life anecdotes, you’ll learn a series of mindsets and best practices.

Driven by a fascination with human behavior, psychology, sales, and a desire to enhance workplace dynamics, Steve Peters explored the intricate relationship between emotional intelligence and sales performance. Through this exploration, Steve aims to provide listeners with a nuanced understanding of how emotional intelligence can catalyze enhanced performance and interpersonal effectiveness in the modern work environment.

The influx of social media platforms over the past 10 years is the greatest boon to marketing since the creation of the internet. While there is undeniably money to be made from social media marketing, the shear amount of competition makes getting started successfully more difficult than it would otherwise be. If you are looking for the best way to dip your foot into this marketing goldmine, then Social Media Marketing 2019: How to Become an Influencer of Millions on Facebook, Twitter, Youtube & Instagram While Advertising & Building Your Personal Brand is the audiobook for you.

Customer service is the single most pressing problem for business managers and people in any service or sales operation, especially at the retail level. In fact, many experts believe that you build a business from the customer up.

Learn how to tell a good story with Your Story, Well Told! Jam-packed with some of the best storytelling strategies, this manual gives creatives the confidence bump they need to make the sale, land the client, propose a toast, or impress their date. The following is (not) a work of fiction. We've all got stories to tell - but how do you make your story the best story? In Your Story, Well Told!, The Moth veteran Corey Rosen inspires you to get on stage and tell your story.

One key to creating a successful brand is building a highly competitive and effective Marketing Team. It begins with hiring the right people and then nurturing and motivating them to perform at their very best. This book describes the characteristics that predict whether a marketer will be successful, advises on how to onboard and develop them, reviews effective leadership approaches, and deals with tough questions like - When do you promote or terminate a marketer? This book is intended to be a situational resource for Marketing Managers at all levels and a blueprint for success for ...

Forget everything you think you know about the acting industry. No matter what "they" say, a successful career in the acting profession is actually possible for anyone. Life's too short not to follow your dreams. Acting Is My Day Job: Seven Strategies to Market and Make Money as an Actor provides actionable strategies to build momentum, capitalize on early success, and build the habits required to establish a lasting acting career. Matthew Dearing delivers the truth about what it takes to be a working actor, leaving no more room for regret and excuses.

Why do some sales teams produce, while others struggle ? Why do some organizations scale while others never quite take off at all? You will find the answers to these questions and many more in this book. Highest performers in the “sales industry” never focus on “selling”. The best in this industry focus on being the best at helping others gain clarity on the change they seek, why that change is necessary, and how they can help them get there.

This audiobook explores how marketing leaders and aspiring leaders can be successful in their implementation of high-performing and continuously improving marketing teams, and includes insights and interviews with some of the thought leaders in marketing and customer experience....

In an evolving business world, previous sales and marketing practices no longer produce the outcomes they once did. The traditional model of siloed sales and marketing departments don’t either. Companies who can’t keep up risk falling behind.

What’s your story? It’s a question human beings have been asking each other since we first gathered around a campfire. Millennia later, this human need for storytelling hasn’t changed. We communicate most effectively through our personal stories - and our professional success depends on it. This groundbreaking guide shows you how to tap into the timeless power of storytelling to transform your business.